Such a matrix operation can greatly enhance the brand’s exposure on the platform, and the company’s brand can gain a sense of presence in each of its Douyin accounts.

The more typical one is Wenhong Music. According to observations, there are a total of 18 Douyin accounts under Wenhong Music. The style of painting remains consistent, using a dark background with the same style of microphone. Different people sing different styles of songs, but all account names are uniformly marked "( Wenhong Music)".

In addition to its talents with different styles, they also have an official account Wenhong Music, with a current number of fans of 5.575 million. Many videos are a 4-square grid, in which four Douyin masters with different styles sing the same song. They are spliced ??together through editing to show different ways of singing the same song.

Such a matrix operation can greatly enhance the brand’s exposure on the platform, and the company’s brand can gain a sense of presence in each of its Douyin accounts.

Since Wenhong Music’s singers have different styles but the same external presentation method, after users browse a video, they may search for other accounts by searching for similar names, or through other singers. Message in the comment area.

Tik Tok account Qiao Liya Natalia and Alex Qiao brother are a pair of foreign siblings. In February this year, Qiao Liya began to focus on filming the daily sand sculptures of the foreign brothers and sisters. The two foreigners were having sex that was not very standard. Mandarin, performing excerpts of their lives in China in front of the camera.

Previously Alex Joe’s brother *** gained 1.48 million followers. One of his most popular videos was also shot with Qiao Liya, telling the story of him slapping a watermelon on his sister’s face in order to swat mosquitoes.