Is it cost-effective to be a senior member of JD.COM?
The membership rights of JD.COM puls can be roughly divided into five modules: shopping, joint name, life and service, and freight:
Shopping 1: 10 Shopping back to Jingdou, with monthly coupons, except for special products. 1 Stackable clothing coupons are 10% off every month, and brand alliances are 9.5% off, but the monthly limit is 500 yuan, and you can enjoy the membership price if you add black gold to the goods.
2 Co-branded cards: Members who open PLUS co-branded cards enjoy rights, such as iQiyi, Tencent Video, Ctrip, Cool Dog, QQ Music, Himalayan and Mango TV co-branded cards.
3 Life: JD.COM enjoys full gifts, coupons, experiences and other rights and interests around brands where plus members live together (catering, entertainment, tourist hotels, life services), such as Luckin Coffee, Kungfu, Net Fish Internet Cafe, etc.
4 services: ① free return: 7 days return without reason, free of two-way freight; ② Exclusive customer service, online customer service and telephone customer service will respond faster than ordinary users.
5 Freight: Freight coupons are the exclusive rights of JD.COM Platform. 1 When the self-operated goods order needs to pay the freight to reach the freight threshold, you can use the freight voucher to deduct it. There are 5 6 yuan freight vouchers every month.
Although the five rights and interests are exciting, many members feel that they have not got a good membership experience after using them:
1plus members' fixed coupons will be changed to squatting seconds without notice;
2 It takes a certain amount to open a JD.COM Plus member. Although the renewal fee is favorable, it also stimulates its own consumption to a certain extent, making the wallet more and more flat;
3 I feel that the membership service is getting worse and worse, and many rights are not enjoyed, which is not practical.
To sum up, although some members of JD.COM Plus feel bad during the use, they can really save a lot of money by making good use of the land, especially those members who often shop in JD.COM and have a strong desire to buy. As for whether it is cost-effective, it depends on whether its rights and interests are what we need and whether the utilization rate can be higher than its price itself.