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Why is the Lijiang Snow Mountain Music Festival not held anymore?

Fluctuations and economic factors in the tourism industry.

1. Fluctuations in the tourism industry: Lijiang is a well-known tourist destination, but the epidemic has had a huge impact on the tourism industry. Fluctuations in the tourism industry have affected the number of participants, sponsors and cooperation of the music festival. Participation of partners, and the availability of resources and facilities required for the event.

2. Economic factors: The organization of the music festival requires a large amount of capital investment, including venue rental, equipment rental, security costs, publicity and promotion, etc. Under the environment of the epidemic and economic instability, sponsors and investors The decline in interest has led to difficulties in raising funds. In addition, the epidemic has also affected the audience's purchasing power and willingness to participate, further affecting the profitability of the music festival.