Chapter 1 Life and Fashion Logo Design
“A good logo is like an interesting person. It can tell a story. I like such a logo.”
——Emmi Salonen, UK
“A good logo is appropriate, unique, timeless and, without a doubt, a logo Inseparable from its identity”
——Adrian Clifford, Australia
High-end hotel-Stand, fashion design-Lulu&Red, street. Fashion-The Studio by ProWolfMaster
Top denim brand-FU's, fashionable restaurant-Canteen, fashion design-Pflanzen(花)
Fashion design-Frequently Asked Questions, toy store- oioi-no, beauty products-Studio at Fred Segal
Wine brand-Kid You Not (KYN), sandwich shop-Danny's Deli, lighting fixtures-On & Of
Bookstore-Livraria Boa Vista, fashion design-Sue Stemp, hair salon-Emmetts Hair Salon
Wine company-Six Wines Eight, pet supplies-Dogmad, beer bar-The Three Threads
Fashion design- Bruno Grizzo, wine brand-SUXX, fashion brand-Unexpected Feeling & Sons
Cafe-Granola, skateboard and snowboard store-50-50 Sticker Sheet, fashion brand-WoodWood
Skis Company-Rome SDS, multimedia space-Isolée, bar-580 Co., Ltd., brand clothing-Superyou
Fashion brand-Gorgeously Flawe d, high-end men's denim brand-(Lucky) Loke, wallpaper design-Graham & Brown
Clothing brand-Peace, visual merchandising company-Blacks VM, clothing brand-Atelier 99, target store-Brill
Brand logo-Coop, magazine-Wag, periodical magazine-Garcon( Boy), City Tour Guide Website-Paris Peoplettes
Exclusive Interview: Emmi Salonen
Exclusive Interview: Adrian Clifford
p>Chapter 2 Movie and Entertainment Logo Design
“The logo is the visual bridge between the enterprise and the public. It must convey the industry characteristics of the enterprise to the public. ”
——Oliver Walker, United Kingdom
“I am very attached to the Oberhausen logo. Although its design is not very unique, it is It's all part of the charm. ”
——Christian Küsters, United Kingdom
Film-The Fall, Film Production Company-Double Knot, Production Company- Network
Program logo-99 Things, corporate logo-YES, corporate logo-LOICA, Cornwall Film Festival
Visual identity-S4C, film festival-Perspectives (perspective), bar-Pop!, production company-Fatastar
Performing Arts Association-Pentas Project, commercial director duo-Locals, comic series-THB
Educational program- Does This Look Infected? (Does this look like it is infected?), Radio Brand-KISS
Exclusive Interview: Oliver Walker (Oliver Walker)
Exclusive Interview: Kristen· Christian Kusters
Chapter 3 Design and Photography Logo Design
“A successful logo design will only be measured by the response it generates among its target customers . ”
——Ross Imms, UK
“When a good design breaks into my mind, I don’t realize it exists.
——Stefan Sagmeister, United States
Photographer-Amelia Troubridge, publisher project-Addicted to drawing, magic book-Magic book
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Art Fair-Year-06, Paris Studio-Paris-Ateliers, Company Brand-PMKFA "Gold & Ice"
Art Space-Pilotprojekt, Graphic Design Studio-Purple Haze, Abstract Photography-ZEPHYR
Leonard Street Gallery, Work?-THS, Architecture Firm-Blokk
Design Firm-A&Pby, Kristen Whittle-Kristen Whittle, Communication Center-The Artment
Fashion Advertising Photographer: Peter Qrevi, Studio-Pleasant
Wilson Brother, Network Electronic Multimedia Art Center , Internet logo-Nowhere
Design company-310k, Studio-With Love, Studio-Jens Assur, Jewelry Art Museum-Mezzanine
Photographer Alan Cook (Alan Cook), Studio-Undoboy
Public *** Art Gallery-Platform Artists Group Inc (Company), Creative Berlin (Create Berlin)
Thomas Tolstrup (Thomas Tolstrup), furniture design-Studio/Lousie Campbell
Design company-Standard
Exclusive interview: Ross Imms
Exclusive interview : Stefan Sagmeister
Chapter 4 Charity and Service Logo Design 086
“I think simplicity is one of the key elements of a good logo design— —The more information you can convey with the fewest elements, the better.”
——Ben Cave, UK
“I want the logo to be instantly recognizable. Understand. You know what it means when you first see it.”
——Andy Mueller, United States
Consultant-Plan8, Computer Interface Research-SCIRIA, Politician-Fernando Gabeira 2006
Non-profit educational institution-Wingspan Arts, Engineering Project-Material Beliefs, Personal Logo-SCM
Charitable organization-Young People Say, spontaneous project-Hug&Kiss, church-St Luke's Lutheran Church
Leasing company-Direct, park plan-Greenscape (green field), adventure foundation-Take A Risk Foundation
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Consulting company-Crofty Consultancy, printing house-Push, Green Union-Green Union
Exclusive interview: Ben Cave 100
Exclusive interview: Andy ·Andy Mueller
Chapter 5 Music Logo Design 102
“Maybe this is not the most typical logo you have designed, but it is indeed a logo with brand recognition. ’s logo—and it’s the logo in my book.
——Rina Miele, United States
“A good logo should be distinctive, innovative, and reflect the customer’s value.
”
——Paul Reardon, UK
Butterfingers, Mandoza Family, Some Water and Sun
Country band-The Lonely Hearts, "Noah's Ark" (The Ark), Amber Band (Elektrons)
Record company-Ludwig, Dez Mona
p>Forbidden Fruit [Part 1 and 2], Studio-Forward Recordings
Doux Electronique, Band Project-Hookah Brown, Record-1+ 1=11
Album-Firescape, record company-La Vida Locash, electronic band-3-1, Williams (The Williams)
5610 Studio, design company-Felt Music, music-Play It By Ear, band-HATTLER
Poster-Widespread Panic1, poster-Widespread Panic2, rock band-Capo de Fusca
Music group (Junior Senior), Chieko Chieko Mori, Casa da musica
Record label-The Scare, Milk Salon, Kate Nash
Music platform-Arm The Lonely, music festival-The Hove Festival, electronic music company-Voom Voom
Band-The Lovers
Exclusive interview: Rina Miele< /p>
Exclusive Interview: Paul Reardon
Chapter 6 Media and Event Logo Design
“A logo must convey a message clearly, and It can stimulate interaction between the viewer and the viewer. ”
—Ariel Aguilera, Australia
“The next logo we are going to design is always the most successful one.
”
——Jonas Hellstrom, Sweden
Display design-Adjust, speech promotion-Chris Bilheimer, corporate logo-BrandIgloo
Media art organization-Let Art DisturbU (let art disturb you), weblog platform-SecretDiary
Flaunt company, design team-Dimaquina, corporate logo-Red-hot, exhibition management company-Eight
Design studio-Desres ison, publishing company-Isla, club activity-Kill Boredom
Large-scale collage-Let's Be Chaotic, traveling exhibition-How Do You Look? Observation?)
Sustainable packaging design exhibition-Re:cycle, design team-Moth Design, event promotion-Loose Ends
Gallery-Kamel Mennour, office-LABS
Exclusive Interview: Ariel Aguilera
Exclusive Interview: Jonas Hellstrom