1. Different production staff
SM subway songs: famous musicians or slightly famous music lovers will have the opportunity to participate in the production.
Formal solo: Mostly produced by fixed music producers and production teams.
2. Different natures
SM’s subway songs: The commercial value is lower than formal solos, but it can maintain the artist’s exposure.
Formal solo: The commercial value is higher than SM’s subway song.
3. Different promotion efforts
SM’s subway music: a niche music gathering place with no promotion.
Formal solo: The main market is to face the public and promote vigorously.
SM's subway song introduction:
SM STATION is a project of SM Entertainment that broke away from the traditional album release method in 2016 and released new digital albums every week for 52 weeks a year. Single, and through cooperation with various artists, producers, and composers, there is a plan to communicate between brands and release music works. There is no physical album.
SM subway music is a gathering place for niche music. Most of the sound sources are nameless. To others, subway stations have little value, but it can maintain the exposure of artists and allow them to From the experiments, SM plans to figure out which planners and music producers can cooperate with SM in the future.