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Why can Bilibili and NetEase Cloud Music cultivate very, very loyal fans?

Because Bilibili and NetEase Cloud Music are not just "video websites" and "music players", they are also a community, which is very important. A mature community's atmosphere is often irreplaceable by other communities. Players at Station B like to use difficult-to-understand words like "crow flies on a plane" and "FFF". They can also say embarrassing words like "see your highness the princess" without any scruples, without worrying about being despised. Not in a community with low acceptance of the ACG subculture. The characteristics of NetEase Cloud Music are, first, accurate “daily song recommendations” and second, a unique song comment area. So you can often see a group of people gathering around the song comment area to praise NetEase Cloud for "pushing a song that I have always wanted to find but didn't know the name of it." Many people screamed. As for the song comments, they are actually excellent. The soil of "enclosed land sprouts by itself". You can brush "Love the Motherland" under red songs, you can brush "Japanese music is all about heart" under Japanese pure music, you can brush up childhood memories under outdated pop songs, and you can even mess around to brush up corruption - please note: This is very different from Zhihu. These commentators do not expect to see different opinions, but only want to see others expressing the same opinions as themselves and give them likes. This is difficult to achieve in other communities.