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Why is NetEase Cloud getting worse and worse?

As for song copyright, I believe anyone who listens to music regularly has some understanding. Whether it is QQ Music or NetEase Cloud, we often encounter some songs that can be searched, but the words "no copyright" are displayed. situation. Some songs could even be listened to before, but after a while they became copyright-free. Regarding the competition for song copyrights, NetEase Cloud Music and QQ Music are definitely the big two, and these two are also the most popular among music-listening software.

I still remember that in the past, I had just learned about computers. At that time, the most commonly used and popular music-listening software was "Kuwo Music Box" and "Kugou Music". But as time goes by, It's smooth, but inexplicably these two software are not so popular, being overtaken by QQ Music and NetEase Cloud. As for why it was overtaken, it is probably not just about functions, but also planning and copyright. Copyright is also a big factor. As an industry owned by Tencent, qq Music can be said to be rich and not short of money. It started its own copyright purchase process early. To this day, qq Music can be said to have the most copyrights in songs, and most of the songs of celebrities are also With copyright.

As for NetEase Cloud Music, although it has a lot of copyrights, there is still a big gap compared with QQ Music. Especially after NetEase Cloud lost the copyright of Jay Chou's songs at the beginning of last year, NetEase Cloud can no longer I can’t listen to Jay Chou’s genuine songs. It is said that many users angrily uninstalled NetEase Cloud Music because they could not hear Jay Chou's songs. In my opinion, the copyrights of QQ Music mainly belong to celebrities, while the copyrights of NetEase Cloud mainly belong to online singers. For example, Huazhu's "Chu Shan" hit a while ago, and then I found that I couldn't listen to QQ Music, and the copyright belonged to NetEase Cloud, so I specifically downloaded NetEase Cloud Music to listen to this song.

Speaking of which, I think QQ Music and NetEase Cloud are both pretty good software. I often use qq music myself, and Green Diamond has been running it for a few years, so I am too lazy to change. However, many friends around NetEase Cloud use it, and I feel that the comment area is better than qq music. It is precisely because there is no prejudice against NetEase Cloud that I hope NetEase Cloud can do better after rectification.

Finally, if you could only choose between QQ Music and NetEase Cloud Music, which one would you choose?

Be it NetEase Cloud, QQ Music, or the one-meter-high Xiami Music on the grave.

Why it doesn’t work? What’s the reason for the failure? It’s very simple that it’s because of the content.

All products in the Internet industry will always rely on traffic to make money, and traffic is the core value of the Internet.

If, increasing traffic, retaining traffic, and allowing traffic consumption are the three important nodes.

What does traffic increase rely on? It is promotion, which is what we call burning money. Luckin is burning money like crazy and how much traffic it has earned. Everyone has witnessed it. It is a harvester on Wall Street. Traffic is the valuation of an Internet company.

After all the money is burned, how to retain traffic - products, content, services!

Where did NetEase Cloud die? No song! You don’t even have Jay Chou’s songs, what should I do?

This scene is like going to a KTV to sing with your friends and discovering that Jay Chou is not among the songs requested. So is this still a KTV?

Even if I recharge as a member, I can’t get Jay Chou, which is a flaw.

It is true that NetEase Cloud is perfect both in terms of experience and community operations.

It satisfies a lot of niche music, but people appreciate it both elegantly and vulgarly. People who like the niche will also like the public.

Let’s put it this way, if you get a niche musician, you may have an influence on tens of thousands of people. If you get Jay Chou, your influence will be tens of millions of people.

No matter how much I love you, NetEase Cloud cannot provide services every day. Let me love you in vain.

The copyright war is the beginning of the collapse of NetEase Cloud. If it continues, it will become Douban and completely become a niche platform.

I came here to listen to the music, not to read the comments to find the same feelings. It doesn’t matter what resources you want in a music app. If you search for any song, they will all be covers. This blocks me from wanting to go to NetEase. The idea of ????cloud transition, although qq music is rubbish, it cannot stand up to others' comprehensive music library. I only like to listen to original songs, not covers

NetEase Cloud does not have Jay Chou's songs, so I often use qq for a period of time For music, I usually use NetEase Cloud to listen to rap.

Kugou has acquired the copyright of Huayan Music and Believe Music, Huayan’s famous powered train SHE, Fahrenheit Flower Band, Lin Youjia Tian Fu Zhenxin Band I believe that some of the famous music companies include Mayday Dingdang, Liu Rene, Ren Xian, Liang Jingru, Li Zongsheng, Guangliang, Zhou Huajian, etc. These were originally exclusive to NetEase Cloud. Now NetEase Cloud has lost its exclusivity and is even less competitive than Tencent.

Who Say no? It’s just that there are too few copyrights in it. But this does not affect those great-level comments. They are all people with stories.

NetEase Cloud Music’s marketing team is indeed very powerful. It takes a sentimental approach. Its advertisements and wonderful user comments can often be seen in live broadcasts, subways, and mineral water. The NetEase Cloud Music app has a refreshing interface and is highly interactive. However, the competition in the music app market mainly relies on music copyright.

For users who often listen to NetEase Cloud Music, you will find that a lot of music has been taken offline due to copyright. Tencent owns the largest number of music copyrights in the country. In order to listen to their favorite songs, users are slowly moving to QQ Music, so NetEase Cloud Music users are losing quickly.

To put it simply, there are too few copyrights. The product content, recommendations and experience are good. A lot of copyrights are with Alibaba and Tencent! ! Recently I heard that the State Administration of Radio, Film and Television will not allow monopoly on music copyright. I don’t know what will happen, but I have been using NetEase Cloud!

I have been using it for a few years. I used to be very conscientious. I also played vinyl all the time, and the songs I recommended were very suitable for me. However, recently, the songs I used to like have been inexplicably removed from the shelves, and many singers have also No longer, and the quality has begun to improve, anyone can register as a singer.

Even the whole song is not in tune. I am very surprised that this is a listening app, or that people are not here to listen to songs but to read the hot reviews. To be honest, the hot reviews are not very attractive to me, and Most of them are eye-catching Internet jokes, nothing new.

Some niche singers are only available on NetEase Cloud, and I like them very much. If one day they leave, I will leave too. The most fundamental thing about a music-listening software should be songs and singers, even the most basic The inability to resolve copyright issues is really frustrating for music lovers. When you find that NetEase Cloud doesn’t have it, you have to go to other software to find it, which is really troublesome. The reason why I haven’t uninstalled it is because I got used to it after using it for a long time. But this does not mean that I am not disappointed with NetEase Cloud. NetEase Cloud should not be a distribution center for hot reviews.

Please deal with the copyright issue. You know how it feels when the singers I have collected are cleared when I want to find them. It’s like the resources stored in the network disk are eaten. It feels like a treasure has been lost. I don't care about popular reviews or not, I care about the quality of the songs and the copyright of the singers.

I am really disappointed with NetEase Cloud.

Mainly, there are two aspects of being "trapped":

1. Music copyright involves certain sensitive issues, and high-quality music is removed from the shelves. (Almost all music players are affected to varying degrees, and NetEase Cloud Music is greatly affected)

2. The functions and services of major music media playback platforms have become more mature and perfect, and audio-visual products have been introduced and enriched. . NetEase Cloud Music's original strong social influence has been divided, and coupled with the more in-depth and precise division of user groups, NetEase Cloud Music is no longer the only platform of choice.

But no matter what, there are still a group of loyal NetEase Cloud Music users who are using it. Even if it is not getting worse and worse, the quality of the comments and copywriting under the songs is still much higher than that of other platforms. It shows that its users are highly educated and have strong appreciation ability, and most of them are young people.

I hope Guokui’s answer can help you.