Generally speaking, a complete live broadcast team roughly consists of 5 to 6 operators, each of whom has different specific positions. The details are as follows: 1. 1 anchor: responsible for live broadcast, interaction, shopping guide, and planning work; 2. 1 assistant: assisting the anchor, planning, and live broadcast room preview work; 3. 1 field controller: cooperating with interaction, releasing rights, and product promotion Frame, live broadcast room debugging, three major backends (Daren, Zhongkong, Alimama) 4. 1 planner: responsible for product content, promotion scripts, content production and distribution, live broadcast scripts 5. BD 1: responsible for product sorting, investment, commissions Management, docking with stores, and product information organization; 6. Data analysis: 1 person: responsible for data collection, data analysis, and optimization suggestions. But in actual work, the number of people in this team is not fixed. It is very flexible and is set according to the company's budget and regulations. After reading this, you will know how the live broadcast e-commerce live broadcast team members are configured, and you will also understand their job functions. Generally speaking, a mature live broadcast team has about 4 people, and a standard team has about 2 people. Of course, if you want to learn more about short video e-commerce operations, or want to engage in short video e-commerce operations, it is recommended to systematically learn short video operation knowledge. You can search the Black Horse Forum on Baidu. There are many free ones. For short video operation information, you can also go to the official website to consult the Dark Horse New Media + Short Video Operation course.
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