Looking for an object on zhenai is not only a registered member, but also a physical store. Zhenai, a domestic marriage website, mainly adopts the marriage service mode of Internet dating+offline telephone matchmaker+artificial matchmaker in physical stores. Most of the services accepted by cherished members start online, and then move offline after realizing online self-registration, information registration, initial target finding and other steps to achieve a more realistic experience. Before the implementation of offline service, offline stores will conduct in-depth interviews with each member, analyze the needs of marriage and love, and establish a unique marriage proposal to achieve the wedding effect.