Tolstoy said: Happy families are all alike, but unhappy families are each unhappy in their own way. Applying this sentence, we can also say that successful entrepreneurs are all the same, while failed entrepreneurs have their own reasons. Entrepreneurs also have their own instincts. It is very meaningful to study its uniqueness and grasp these uniqueness. By studying the characteristics of successful entrepreneurs and reflecting on yourself based on these characteristics, you can at least understand whether you are suitable for entrepreneurship. If you start a business, are you more likely to succeed or more likely to fail?

Through research on thousands of cases, entrepreneurship experts have found that successful entrepreneurs have many different characteristics. Entrepreneurship experts have extracted the 10 most obvious and important ones and classified them Call it the 10 qualities of Chinese entrepreneurs.

1. Desire

Do you find it strange that desire is ranked first among the qualities of Chinese entrepreneurs? There is a saying in the Buddhist scriptures, "No desire leads to strength," which means that if a person has no desires, he has nothing to fear and has nothing to fear. The monks practice in the monastery for a lifetime, but none of them want to go to the West in the end; the Taoist priests spend all day in seclusion and meditate, and in the end, none of them don't want to ascend in the daytime. It can be seen that although having no desires is strong, it is very difficult to achieve no desires.

Desire is actually a life goal and an ideal in life. The difference between the desires of entrepreneurs and the desires of ordinary people is that their desires often exceed their reality, and they often need to break their current footing and break the cage in front of them before they can be realized. Therefore, the desire of entrepreneurs is often accompanied by the spirit of action and sacrifice. This is not something ordinary people can do. If you stop at the door of any government agency, you can find that kind of people: their expressions are dull, their actions are bleak, and their mentality is lonely. Their only wish is that the situation in front of them can be maintained. What they pray for is that institutional reforms will never affect them, and that monthly wages can be paid in full and on time. They originally had enough knowledge, ability and resources to start a career, but without such desire, they felt that the life in front of them was good enough. These people are not limited to institutions. There are such people wherever there is a crowd. How can you expect them to start a business?

The desires of entrepreneurs we are talking about are restless and higher than reality. They need to weigh their feet to get it, and sometimes they need to jump to get it. How big a person's dream is, how big his career will be. The so-called dream is just another name for desire. You can imagine how much desire can push a person.

Research by entrepreneurship experts has found that many of the desires of successful entrepreneurs come from the stimulation of real life, which are generated under the influence of external forces, and are often not positive encouragement. The sender of stimulation often makes the recipient feel humiliated and painful. This kind of stimulation often arouses a strong resentment, resentment and rebellious spirit in the hearts of those who are stimulated, causing them to take some extraordinary actions and develop extraordinary abilities. This is probably what Mencius said about knowing shame and then being brave. . Some entrepreneurs often say after they succeed in starting a business: I didn't expect that I would still have this opportunity.

Because you want something but can’t get it based on your current identity, status, and wealth, you want to start a business. You must rely on entrepreneurship to change your identity, improve your status, and accumulate wealth. This constitutes the three goals of many entrepreneurs’ lives. Steps. Starting a business out of desire rather than unwillingness, taking action, and achieving success is the same path that most self-made entrepreneurs take.

Regarding human desires, real estate developer Feng Lun has a very insightful discussion. He said: The life of a landowner is the most enjoyable, the life of an entrepreneur is the most fulfilling, and the life of a slave owner is the most authoritative. The landlord has a very clear expectation of how much grain he can harvest from his land. Once the expectation is clear, his desires will be naturally restrained and he will not have to work hard anymore, so he will have a very happy life. Entrepreneurs are different. The entrepreneur's expectations interact with his efforts. The higher the expectation, the greater the effort. The greater the effort, the higher the expectation. These two forces work alternately, forcing the entrepreneur to move forward. If you replace the entrepreneur in Feng Lun's words with entrepreneur, you will find that it is equally appropriate. Perhaps we can apply a great man's words: Desire is the biggest driving force for entrepreneurship.

A true entrepreneur must be a person with strong desires. They want to have wealth, stand out, gain social status, and be respected by others.

Some people feel vulgar when talking about these things, and even some successful people are reluctant to bring up such topics. Especially when it comes to money, they become very sensitive and taboo. In fact, it doesn't have to be this way at all. The era of abstinence has long since ended. Unless you must castrate yourself, there is nothing anyone can do about it. Otherwise, you can pursue your desires vigorously and openly. Once a saint like Confucius achieved success in his studies, wouldn't he travel around the country eager to find an official position? It can be seen that in some things, there is no such thing as vulgar or extraordinary.

2. Patience

In the idiom, there is an idiom about hardships and hardships, which will help you succeed, and there is also an idiom about the road being full of obstacles, both of which mean that starting a business is not easy. Where is the difficulty? For entrepreneurs, physical torture is nothing, but mental torture is fatal. If you are determined to start your own business, you must first ask yourself, in the face of comprehensive torture from physical to mental, what will you do? Is there such a kind of determination and mental strength that is unfazed by favor or disgrace? If not, then be careful. For some people, working for others all their lives and being a wage earner is a more appropriate choice.

For ordinary people, patience is a virtue, but for entrepreneurs, patience is a must-have character.

3. Vision

People like to boast that they are well-informed, but for entrepreneurs, it is not about boasting, but really being well-informed. Extensive knowledge and broad horizons can effectively shorten the distance between oneself and success, making entrepreneurial activities less detours.

Entrepreneurship experts have studied thousands of entrepreneurial cases, including hundreds of entrepreneurs who have personally visited, and found that these entrepreneurs have several different sources of entrepreneurial ideas.

First, career. As the saying goes, if you are not familiar with something, don’t do it. If you leave your original profession and become very familiar with the operating rules, technology, and management of the industry, as well as the headcount and the market, such entrepreneurial activities have a high chance of success. This is the most common source of entrepreneurial ideas.

Second, reading, including books, newspapers, magazines, etc. Many people equate reading with leisure. For entrepreneurs, reading is work and part of the job. They must have this awareness.

Third, travel. As the saying goes, reading thousands of books means traveling a thousand miles. Traveling and looking around is a great way to broaden your horizons. Among the cases studied by entrepreneurial experts, more than 20% of entrepreneurs’ initial entrepreneurial ideas came from their travels, visits, and studies abroad. What does it mean to travel, or in other words, what does vision mean? If you are an entrepreneur, broadening your horizons means that not only can you have a better start than others at the beginning of your business, but sometimes it can even save you and your business's fate. The role of vision is not only reflected in the beginning of the entrepreneur's business, but will continue throughout the entire entrepreneurial process of the entrepreneur. How broad a person's mind is, how big his world will be. We can also say that how broad an entrepreneur's vision is, how big his career will be.

Fourth, make friends. Many entrepreneurs’ initial entrepreneurial IDEA ideas were inspired by friends, or simply proposed directly by friends. Therefore, after these people succeed in starting a business, they will be more active in maintaining contact with their former friends, making friends all over the world, and constantly expanding their social circles.

The four sources of entrepreneurial IDEA are the four effective ways to broaden your horizons. When you see money, your eyes will open. It is better to say that when you see money, your eyes will open. Only by broadening your horizons can you see more money and make more money. Entrepreneurship experts advise entrepreneurs to walk around more, talk more with friends, read more, observe more, and think more when they have time. Opportunity only favors a prepared mind, and the best preparation is to open your eyes wide.

4. Mingshi

The meaning of Mingshi is divided into two levels. As an entrepreneur, one must be clear about the potential, and the second is to be clear about things. Let’s first explain the potential.

Top trend is the trend. Anyone who has done futures knows that the key to making money is to go in the right direction, and this direction is the trend. For example, if the general trend is bearish, you are on the long side; or if the general trend is bullish, you are on the short side. If you don’t lose money, who will? On the other hand, it’s difficult to make money even if you don’t want to.

The trend is divided into big trend, medium trend and small trend. People who start a business must keep up with the situation and study the policies. This is the general trend. Many entrepreneurs don't pay much attention to this aspect of work and think that policy research is fake, big, empty, and meaningless. This is not the case. For an entrepreneur, everything from the change of national leaders to the departure or retention of a small town official will have an impact on him.

In terms of policies, what the state encourages and restricts development has a great bearing on the success or failure of entrepreneurship. If you go in the right direction and work hard in accordance with the national encouragement, you may get twice the result with half the effort; if you go in the opposite direction, for example, the country is preparing to restrict or eliminate a certain industry or type of enterprise from the policy level, but you are confused at this time. If you rush into it ignorantly, you will definitely be beaten.

The middle trend refers to market opportunities. What is fashionable and popular in the market now, what people like and don't like now, may indicate the direction of your business. If you are planning to start a business, but you have insufficient funds and insufficient experience, then you can take a look at what people around you are doing. If you follow what everyone is doing, there is nothing wrong. Although it is impossible to make a lot of money, There are less chances of losing money and less risk, making it more suitable for entrepreneurs with weak risk tolerance. Being able to earn an average profit is good for entrepreneurs with a small business. Through such training, you can slowly learn the skills to make big money and slowly accumulate the capital to make big money. Once the opportunity comes, it will be a dragon flying in the sky or a phoenix dancing across the mountains. , isn’t it up to you to have the final say? If you have strong capital and a strong risk tolerance, you can of course take the wrong path from the beginning of your business, seek unpopularity, and make a lot of money, but there are not many entrepreneurs like this.

Small potential is personal ability, character, and expertise. When entrepreneurs choose entrepreneurial projects, they must look for projects that suit their abilities, interests, and can leverage their strengths. This will help you make lasting and full-time investments. Entrepreneurship is a grueling activity, and entrepreneurs must be mentally prepared to suffer.

Another meaning of Mingshi is Mingshi. An entrepreneur must understand human relationships. As the old saying goes: Insight into worldly matters is knowledge, and understanding of human feelings is all knowledge. The primary purpose of starting a business is to make money reasonably and legally, not to transform society. Transforming society requires you to have that kind of interest after you become developed. Starting a business is not about getting angry with anyone. You have to be like this and make the other person think of you as a person, so that you can feel comfortable. You are setting a trap for yourself.

Entrepreneurship is an activity that seeks to survive in the cracks, especially in the period of social transition, when various systems and legal environments are not very sound. Entrepreneurs can only avoid problems in personnel matters by first adapting to society. . As a comparison, many foreign-funded enterprises that were originally very bullish believed that local talents could not do this or that, and that only foreign monks could recite good scriptures. Now they all realize the importance of localizing talents. Why should talents be localized? Because local talents are more familiar with local conditions and can do things according to local rules, which means they are more able to follow the local customs. Entrepreneurs must understand the situation, not only political affairs and business affairs, but also world affairs and human affairs. This should be the basic quality of an entrepreneur

5. Sensitivity

Sensitivity is not a neurosis allergy. Neurotic people, like those characters in Qiong Yao's novels, can be used as flower vases and can be used as entertainment after dinner, but they are not suitable for starting a business.

The sensitivity of entrepreneurs is their sensitivity to external changes, especially their rapid response to business opportunities.

Some people’s business sensitivity comes from their ears, some people’s business sensitivity comes from their eyes, and some people’s business sensitivity comes from their own legs.

Answer: TUXINJIUZH - 2007-2-28 13:25:00

Beijing people say that a person is ignorant and will say that he has no eyesight, which means that he cannot see. Anyway. In fact, how many people have the foresight to face the business opportunities that slip before their eyes every day?

Some people’s business sense is innate, such as Hu Xueyan, while more people’s business sense relies on nurture. If you are determined to be a businessman, you should train your business sense like a hunting dog. A good business sense is the best guarantee for an entrepreneur's success.

6. Network

Entrepreneurship is not about drawing water from a source and planting a tree without roots. Everyone who starts a business must have the conditions to rely on, that is, the resources they possess. The quality of an entrepreneur can be determined by looking at his or her ability to establish and expand resources.

Entrepreneur resources can be divided into two types: external resources and internal resources. Internal resources are mainly the entrepreneur's personal abilities, the means of production and knowledge and skills he possesses, which are what people usually call tangible assets and intangible assets, but these tangible and intangible assets belong to individuals.

The entrepreneur's family resources can also be regarded as part of the entrepreneur's internal resources. Having good internal resources is undoubtedly important for individual entrepreneurs, but because most of them are not obtained through the entrepreneur's personal efforts, but exist naturally and have natural attributes, we will not focus on them here.

What we want to discuss here is the creation of entrepreneurs’ external resources. The most important point is the entrepreneurship of human network resources, that is, the entrepreneur's ability to build his or her interpersonal network or social network. If an entrepreneur cannot establish the most extensive network of people in the shortest time, it will be very difficult for him to start a business, even if he can rely on leading technology or his own qualities in the early stage, such as hard work or careful budgeting, to obtain a certain degree of success. If he succeeds, we can also conclude that his career will not be successful.

In terms of the importance of interpersonal resources for entrepreneurs, the first one is classmate resources. In fact, classmates have the obligation to help each other. In today's era, there is nothing inappropriate in entering the school with commercial or utilitarian purposes. Because the classmates have closer contact and know each other better, and because there is no conflict of interest among teenagers, and most adults come from all over the world, there are few conflicts of interest with each other, so friendships are generally more reliable and more pure. high. For entrepreneurs, it is one of the most important external resources worth cherishing. Those who are similar to classmates are comrades-in-arms; those who can be compared with classmates and comrades-in-arms are fellow countrymen. The different humanistic and geographical backgrounds give fellow villagers a natural sense of closeness.

The second is career resources. For entrepreneurs, professional resources are the most effective. The so-called career resources refer to the various resources established by entrepreneurs when working for others before starting a business, mainly including project resources and interpersonal resources. Making full use of professional resources and starting a business from professional resources is in line with the dogma of starting a business if you are not familiar with it. Especially in a country where non-competition laws are not generally recognized and implemented like in the United States or European countries, choosing to start a business from professional resources has become a shortcut and magic weapon for many people to succeed in starting a business.

The third is friend resources. Friends should be a general term. Classmates are friends, and comrades are also friends. Fellow villagers are friends, and colleagues are also friends. An entrepreneur needs to make friends from all walks of life. Being able to talk to them and make friends with them is like having eighteen weapons, and you may not be able to use them when the time comes. Friends are like capital, the more the better for entrepreneurs. Rely on your parents at home and rely on your friends when you go out. One more friend and one more road is a wise saying. If an entrepreneur cannot make friends or has few friends, he will definitely be dead. Entrepreneurship experts believe that interpersonal skills should be ranked first among the qualities of an entrepreneur.

7. Strategy

Entrepreneurship is not only a physical activity, but also a mental one. The resourcefulness of an entrepreneur will largely determine the success or failure of his or her business. Especially in the current situation where products are becoming increasingly homogeneous, the market is limited, and competition is fierce, entrepreneurs must not only be able to stay on track, but also be able to surprise.

Speaking of taking advantage of loopholes, the nature of businessmen is to find and take advantage of loopholes. It’s not strange if someone takes advantage of the loopholes. It would be strange if no one takes advantage of the loopholes. Speaking of empty-handed wolves, which self-made entrepreneur does not need to go through the stage of empty-handed wolves? Being able to trap a wolf with bare hands is nothing but wisdom!

Strategy, or wisdom, always runs through every entrepreneurial action of entrepreneurs. Strategy, to put it bluntly, is a way of thinking, a way of dealing with and solving problems. For entrepreneurs, wisdom is not divided into grades. There is no distinction between good or bad, clever or not. There are only questions about whether it is easy to use or not, and whether it is suitable or not. When Xie Shengming led the King of Hearts and his gang to advertise in pig pens and toilets in rural areas, they were ridiculed by many people. However, Xie Shengming, who posted advertisements on pig pens, has now become a billionaire, and those who laughed at him back then are still as poor as they were back then. We summarize the wisdom of entrepreneurs: be eclectic and win by surprise. As an entrepreneur, are you still thinking in the old-fashioned way?

8. Courage

Ask a question: What kind of person is most suitable for starting a business? The answer is: gambler.

The reason is simple. Starting a business itself is a risky activity. Gamblers are the most courageous, dare to place bets, and dare to lose even if they want to win, so they are the most suitable for starting a business.

Scientific research has found that the psychological endurance of gamblers is far stronger than that of ordinary people, and entrepreneurship is the activity that most requires strong psychological endurance.

Entrepreneurship experts have found in research that most successful people have a certain degree of gambling, especially people in the business world. Many entrepreneurs have had a thrilling experience on the road to starting a business. If you succeed in this jump, you will become famous and soar in the sky; if you fail in this jump, you will have no choice but to become a phoenix.

Starting a business requires courage and risk-taking. The spirit of risk-taking is an important part of the entrepreneurial spirit, but entrepreneurship is not gambling after all. Entrepreneurial risk-taking is very different from rash advancement. There is a story: A man asked a philosopher, what is adventure and what is rashness? The philosopher said, for example, there is a cave and there is a bucket of gold in the cave. You go in and take out the gold. If the cave is a wolf's cave, you are taking a risk; if the cave is a tiger's cave, you are taking a risk. The man said he understood. The philosopher also said that if there is only a bundle of firewood in the cave, then even if it is a dog hole, you will enter rashly. What does this story mean? It means that adventure is something that you can get through hard work and that is worth getting. Otherwise, you're just rushing in, and it's not worth dying. Entrepreneurs must distinguish between risk-taking and rash advancement, and clearly distinguish between bravery and ignorance. Advancing out of ignorance will only make matters worse, and your actions will become meaningless and embarrassing.

9. The desire to share with others

As an entrepreneur, you must know how to share with others. An entrepreneur who doesn't know how to share with others is unlikely to make his business bigger. American psychologist Maslow has a hierarchy of needs theory, which says that people have five needs in one level: the first is survival needs, the second is safety needs, the third is social needs, and the fourth is esteem needs. The fifth is the need for self-actualization. These five needs are specific to the corporate environment and the company's employees, and they need to be shared by the boss and employees. When the boss is willing to give and share with his employees, the employees' survival needs, safety needs, and respect needs will be met from the boss. Out of gratitude and fear of losing everything they have gained, employees will have a need for self-realization. Through self-realization, they can do more things for the boss, make more money, make greater contributions, and repay the boss. . This forms a positive cycle and a virtuous cycle for an enterprise. This should be an appropriate interpretation of Maslow's theory at the corporate level.

Everyone who does business will settle accounts, but some people settle big accounts, and some people settle small accounts. Law of business: Those who settle big accounts can only do big business and become big businessmen; those who settle small accounts can only do small businesses and become small businessmen.

Sharing is not limited to within a company or team. For entrepreneurs, external sharing is sometimes equally important. Sharing is not generosity. For entrepreneurs, sharing is wise.

10. The ability of self-reflection

Reflection is actually a learning ability. Since starting a business is a process of continuous exploration, entrepreneurs will inevitably make mistakes in the process. Reflection is the prerequisite for recognizing and correcting mistakes. For entrepreneurs, the process of reflection is the process of learning. Whether the entrepreneur has the ability and spirit of self-reflection determines whether the entrepreneur can recognize the mistakes he has made, whether he can correct the mistakes he has made, and whether he can continue to learn new things

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