It should be your own. In 2008, with the belief of hard work, Yi Ge came to Zhuzhou, Hunan Province to start a business and engage in clothing business. From a person to start a business silently, to gradually accumulate experience in the clothing industry, and then to expand the scale, he established his own team. He was laughed at, failed and questioned, but he never gave up.

By 20 18, the clothing store was facing a loss. He led the team to transform, created the image of "positive energy" and "humor" for himself from the creation of content, accumulated popularity and fans, and finally transformed into a live broadcast carrier on Tik Tok platform.

"Yi Ge" is a master of delivery, with more than100000 fans on the platform, the image ambassador of "Tianyuan Anti-drug" in Tianyuan District of Zhuzhou City, the e-commerce poverty alleviation ambassador in Yanling County of Zhuzhou City in 2020, and the public welfare poverty alleviation spokesperson in Xiecheng Village.

On August 10, 2020, "Yige" participated in the 10th Sino-French Purchasing Exchange Conference and the opening ceremony of down and European goods in Xinyifa Women's Mansion.

On July 14, 2020, "Yi Ge" donated flood fighting and emergency materials at the entrance of "Little Dome" in Lusong District, Zhuzhou City.

On July 2 1 2020, "Brother One" launched a public welfare live broadcast activity in Xiecheng Village, Shuikou Town, Yanling County, Zhuzhou City to help farmers, and all the proceeds will be donated to local poor students.

On July 26th, 2020, "E-Brother" and the official video team of China Eastern Airlines went to tuanjie village, Xiaozhongdian Town, Shangri-La for live consumption poverty alleviation.

In 2020, donate money to 50 poor students.