In China, basketball has a broad mass base in these three ball games. Basketball courts are usually set up in primary and secondary schools and universities, and people basically choose basketball for leisure sports. However, the other two ball games, baseball and rugby, are limited by the venue, rules, teachers and other factors, and fewer people participate. This is one of the reasons why CCTV5 only broadcasts NBA.
NBA can enter CCTV5 because of david stern's development of China sports market. In the United States, NBA is not as well known as NFL and MLB. In the early years, david stern began to send free NBA game videos to CCTV, and domestic basketball fans finally had the opportunity to witness the wonderful moment of "Flying Jordan". Basketball has a strong mass base in China, and people love basketball more than the other two ball games.
In North America, NFL and MLB are even more popular than NBA. This is why NBA should actively explore the international market. In China, people's favorite ball games are volleyball, basketball, table tennis and football. Compared with football and baseball, people don't even know the rules of the game, let alone watch such a game. You can imagine how difficult it is to broadcast such a game. Due to the active promotion of NBA in China market and the low acceptance of NFL and MLB games in China, CCTV5 only broadcasts NBA, not NFL and MLB.
What do you think of this?