In the past, boys loved playing games. Why are more and more girls playing games now? Because women are also under pressure now, playing games can relieve stress appropriately, so girls join the ranks of playing games in teams in large numbers. There are many reasons for these phenomena: First, in the era of mobile internet, the cost of games has been reduced a lot, which makes more and more people can participate in mobile games; Secondly, there are various types of mobile games, and more and more games are no longer only suitable for men, and many games begin to be neutral, even women.
With the development of the times, women's abilities are constantly being straightened out. They come out of the shadow of men and stand in front of the stage full of competition, whether in life or at work or in spending power. According to the latest survey of game population data released by American Software Association, the proportion of male and female players is gradually becoming the same, which is equivalent to the female game population catching up with male players. Nearly 36% of adult female players are even higher than 35% of adult male players. The evaluation of the game population covers the PC side and the host side, as well as the mobile side.
For example, the glory of the king, Ball Fight, Snake Fight, Rhythm Master and other games are particularly popular now, and the team-building function in the game is also one of the reasons why more and more people join the mobile game. There is a more important reason. As a special user group, women have a strong characteristic of following the trend. Male players will not choose a game because of the large number of basic users. They have their own stricter selectivity.
female players are different. They will choose because of the proportion of female players in the basic user group. They will choose because of the public opinion orientation such as "Many girls are playing", "Gee, many girls in the circle of friends are talking about this game" and "So many girls are playing, so it shouldn't be wrong. I'll give it a try". For a game, entering shows that they have succeeded. As for whether these female players can be retained in the follow-up, it depends on whether these games attract them enough.