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How does a website that provides free resources like 58.com survive?

58.com is a classified information network that imitates foreign Craigslist. Its main profit model is to provide precise online marketing advertising services, which are member paid advertising and alliance advertising. For example, if you post paid information on it, Or 58.com itself advertises on Baidu or Google Advertising Alliance online. To build this type of website is mainly to launch new products that are popular with users in terms of classification mode, search, information release, etc. based on user experience; secondly, it is necessary to continuously educate and guide users to let more netizens know about this classified information platform. It also has a mobile version of 58.com

58.com was established at the end of 2005 and is headquartered in Beijing. In 2007, it opened in Tianjin, Shanghai, and Guangzhou , established branches in Shenzhen, and currently has branches in 321 major cities across the country. As the largest classified information website in China, 58.com has three major features: localization, independence and freeness, authenticity and efficiency. Its services cover all areas of life, providing a variety of life information such as house rentals and sales, job recruitment, business yellow pages, second-hand sales, car rentals and sales, pet ticketing, travel and dating, catering and entertainment.

58.com has received nearly 10 million US dollars in venture capital from SoftBank SAIF Fund. In the world’s most authoritative Alexa ranking, 58.com has entered the top 300; in the Chinese website rankings released by iResearch The name has entered the 33rd position. In the Web 2.0 Top 100 ranking list jointly released by the Internet Society and IDGVC, 58.com ranked 16th; it won the market share of classified information websites in the "Second China Digital Hero List and China IT Brand Ranking" No. 1 brand; as of March 2010, 58.com had 20 million registered users, with new users increasing rapidly at a rate of 50,000 per day, and daily PV of 28.5 million. The traffic volume of 58.com has jumped to the first place among lifestyle service websites, and the number of visitors and page views are far ahead of websites in the same industry.

58.com not only provides individual users with a classified information platform with rich resources, high credibility and strong interactivity, but also establishes a website for merchants as the main body, supplemented by the direct investment magazine "Life Circle" , magazine display racks, LED advertising screens, "community express advertising" and other comprehensive marketing solutions.

In addition, 58.com is also developing a strategic layout for mobile Internet, opening up channels and strengthening cooperation. Not only does it cooperate with a number of websites, it also cooperates with mobile phone manufacturers to promote "mobile phones in the same city" and has built-in classified information content on mobile phones, which is the first time that mobile phones can load classified information. At present, the daily visits of 58WAP website have reached 7 million. According to the latest Chinese WAP website ranking data, 58WAP website has also ranked among the top three.

The top 58.com won the honor: In October 2006, 58.com was selected into the "Top 50 Most Valuable Investment Companies in China in 2006"

In December 2006, 58.com won the honor "2006 China Internet Most Valuable Project Award" and "2006 China Internet Innovative Figure Award"

In December 2006, 58.com won the title of "Top 100 Chinese Commercial Websites" and "Five Fastest Growing "Best Website"

In April 2007, 58.com won the title of Top 50 Brands in the "China Internet INTERNET 100"

In March 2008, 58.com WAP Station entered the Top 25 Chinese WAP Websites< /p>

In November 2008, 58.com Yao Jinbo won the title of "China's Most Promising CEO in 2008" awarded by China Times

In October 2009, 58.com entered the top 50 Chinese websites and entered the world Top 300 Websites

In November 2009, 58.com won the "21st Century China Best Business Model Award" selected by the 21st Century Newspaper Series

In December 2009, 58.com won the Information The Times' "2009 IT Industry General Rating List" was awarded the Best Integrity Classified Information Website in 2009 and Yao Jinbo was awarded the Internet Innovation Person of the Year