Methods and techniques for online and offline promotion of micro-business, how to increase connections quickly

Methods and techniques for online and offline promotion of micro-business, how to increase connections quickly

WeChat Methods and techniques for online and offline business promotion, how to increase your network quickly

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Today I will share with you how to do How do micro-businesses find customers and how can they better tap accurate fans? For example, if you are in the cosmetics industry, there are many people in this industry. If you add a group of fans through various methods or a certain software, you will find that among these people, they are either your peers or people who make other products. , and those who are bored and just looking for fun to chat, few can become your precise customers.

So what is our positioning standard? Where to dig again?

First of all, you have to position your product. Different products target different people. For the current Internet users who have online shopping habits, most of them are between the ages of 20 and 40. You can make a classification and determine which type of people your product is targeted at, whether they are office workers or mothers taking care of their children at home, etc. , what kind of state you are in, and how to do things according to your ability. Once you have positioned the crowd, where can you find these people? OK our other major communication software QQ, I think everyone understands this. I think everyone reading this article now has QQ. Even if you have not applied for one, it is easy.

With targeted crowds and fan groups, how should we tap them? Let’s give an example of the baby mom group:

If you want to enter this group to find fans, you must first re-understand and learn about yourself, because many of you who are doing this may not be married yet. Or you are married but don’t have a baby, then you should know some common sense about raising children, how is the boy, how is the girl, the baby is sick, etc., because the most talked about topic between mothers is the child. . You have to interact with them to accumulate your popularity and become familiar with everyone, and then you can guide them to add you on WeChat and become your loyal fans. How to guide them depends on whether you have the right to speak. You can say anything If you make sense, people will believe you. In this way, you will have the right to speak, and then guide everyone to communicate with each other on topics related to your products. Be careful not to let you advertise here. Don’t be too hasty here, don’t advertise in the QQ group, otherwise you will be kicked out by the group owner. You need to communicate for a few days to gain a few trusts (how to guide, women naturally love to go shopping, skin care and beauty, whatever One topic can guide you). Some people may ask me that I have never taken care of children and I don’t know what to do with some questions. Then I will tell you Baidu and you will understand everything. Pick a few that have a relatively high adoption rate and tell her. By the way, before you join the group, you must set the content of your QQ account to match the group you want to target. Don't let the group owner see that you are just for advertising or have nothing to do with the group. How could the group owner allow you to join the group?

Let me talk about there are many ways to add precision powder. Today I will share this one because the success rate of this one is relatively high.

There is also the kind of WeChat group that everyone should avoid. It is full of WeChat businessmen. If you add them, it will be useless no matter how many they add you. You must determine your goals unless you They sell XX software.

I will continue to share with you in the future: how to build the trust of fans; I think this is also a difficult problem for most micro-businesses at present, because it directly affects the transaction rate.

So how to do it?

1. Analyze your target group and search where there are more people. At this time, you need to increase your exposure rate.

2. When it has value, trust in the circle of friends will be slowly established, and only in this way can you gain the trust of others.

3. Don’t think about making other people’s money first, but provide valuable things to others first.

4. Don’t post advertisements every day in your circle of friends. No more than 4 posts per day. Don’t have too many pictures, because you have to consider others. Too many pictures will waste other people’s traffic. Post less and use better pictures. .

5. Because people nowadays have become numb, Moments provides real and effective transaction screenshots and feedback screenshots. It cannot be the kind of fraud, which does not make much sense

6. Keep learning, but if you have a method, you will avoid detours and you will succeed earlier than others. It depends on whether you are willing to do it!

7. Practice and hard work are necessary, and opportunities are for those who are prepared! Once you master the methods and techniques, your practical results will be twice the result with half the effort