If we want to choose a "Made in China" product that can change the communication life of China people in 2 1 century, Tencent's "QQ" must be at the forefront of the selection. _+Mu{q3

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The reason why I dare to make the above seemingly arbitrary conclusions is not only because in just seven years, QQ registered account F! q(e)e})

The total number of people reached 430 million, forming a huge user base; It's not only because Tencent's social value creation, social influence, social value creation, stock investment value, competitive advantage, competition in the next five years and corporate leadership have the greatest social influence in the "The strongest online survey report of Internet industry in China" released by CCID at the end of 2004. It is because today's QQ has become a new way of communication and cultural phenomenon, which is subtly and profoundly changing people's thoughts and lives. Q .pf9

I remember a very famous advertising slogan a few years ago-"Pagers, mobile phones, business communications, no one can be less!" -once all the rage, tells the story of the impact of the emergence of modern electronic communication tools on people's lives. Nowadays, with the popularity of the Internet, QQ, an instant messaging product derived from the Internet, seems to have a deeper and wider impact on our lives. To some extent, "pagers, mobile phones, QQ, no one can be less!" Seems to be more in line with the current situation! 25 ft 0.r

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When this "little penguin" created by Tencent jumped into cyberspace seven years ago, most people probably just regarded it as another fun thing in the virtual space. No one would have thought that it had a huge social impact in a short time and had a huge impact on the real society. ! ^ & amp； F

The initial influence of QQ on the real society is reflected in making friends. The sense of distance on the Internet makes many people feel relaxed when interacting with strangers, thus making more friends and getting closer in the real world. Ma Zeng, president of Tencent, once said: One of his proudest things is that Tencent now often receives wedding candy from users, saying that they met through QQ and got married. Undoubtedly, the success of QQ software in online dating directly reflects its powerful practical role. ; 9iu\d9

In addition to making friends, QQ also shows great humanistic care for the society. From the early days, I sought help from the society through QQ to find a cure for a special disease. Later, through the establishment of a special QQ group, launching charity fund-raising activities to help orphans and disabled elderly and children, and then the popular "Quyang baby girl disappeared, QQ netizens searched for people nationwide" activity, all of which reflected QQ's strong humanistic spirit in the real social space. Dk=C.x[

At the same time, QQ has also produced some unexpected effects. The police can use QQ as bait to look for clues of criminal suspects from the Internet. Teachers can chat with their students through QQ, eliminating the gap between teachers and students; Internet experts can accept parents' requests and use QQ to persuade children who have been away from home for many days; Even libraries for the blind can use QQ voice chat to help the blind read ... nm $ arye}

QQ's various seemingly bizarre functions with a large number of real cases all reflect the great role and value of QQ from cyberspace to real society. From this point of view, QQ has great power to change our communication life! Foot k (. ^

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In the field of instant messaging, Tencent has more than 430 million registered users, which is the largest registered Internet user group in China, including 65.438+0.5 billion active users, and the highest number of simultaneous online users exceeds 6.5438+0.95 million. Ranked third in the world and first in Asia, accounting for 76.7% of the domestic market. Such a huge crowd is using QQ, and with the great power of QQ in communication life, it has affected all levels and become an indispensable tool like a mobile phone. [Z^_QTc=

In the commercial field, most enterprises begin to use QQ for daily communication, which improves the communication efficiency of enterprises. At the government level, some organizations have also started to use QQ for their work. The Party branch of Wangnong Community in Ningbo established a group by QQ and conducted advanced education online, which achieved good results. In the personal life of netizens, chatting, making friends, playing games, shopping and studying with QQ have become an indispensable part of life. Some college students in Guangzhou order fast food and take-away food through QQ, which not only saves time and telephone charges, but also keeps abreast of new dishes, which has become a popular trend on campus. Today, with the increasing popularity of online teaching, many college tutors have opened QQ, which has become the most fashionable auxiliary tool for students to answer questions in time. At the same time, some particularly creative languages of QQ have become a part of our lives. Languages such as "Bai Gujing" (white-collar+backbone+elite), "sauce purple" (just like that), "Su Di" (just like that) and "I like you" (just like you) have become popular languages for Q friends. jM%Fn6

What's more, in today's increasingly popular electronic business cards, QQ has become an indispensable element on business cards. Store a piece of information, including your name, company address, telephone number, email address, QQ number, etc. In your mobile phone, and some are also equipped with personalized photos taken by your mobile phone and music downloaded from the Internet. When you need to give someone a business card, you can send a message to the other party's mobile phone, saving time and trouble. Sending a short message is even cheaper than printing a business card, and it can not only show your fashion and personality, but also leave a deep impression on the other party. 17Ucz！ 1[

It can be said that today's QQ, relying on Tencent's powerful strength and many magical functions, has shown its role in more and more fields. QQ has influenced our behavior patterns and lifestyles. QQ has grown from a little penguin to a huge group of emperor penguins. 6? HQ|)p，3

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Some Internet experts have said that the next decade of the Internet will be a decade of "network life", and the trend of deep integration of the Internet will bring about great changes in people's work and life. All products and Internet applications that meet this trend will usher in an avalanche growth in scale and scope. According to this trend, QQ will play a more important role in the future and become an indispensable tool to cover all aspects of people's material and spiritual life and fully display the elements of people's life.