"QQ Channel" is a brand-new function, and QQ calls it "a new way of entertainment and cooperation". You can find like-minded partners through it. Even if you come from different places and have different occupations, you can still chat, broadcast live, hack and create on the same channel, and have the same preferences ... Of course, you can join multiple channels.
This is not a simple function. Mobile QQ even opened an independent entrance for "QQ Channel" in the bottom tab, and put it in the second button position. The original Contacts and Views have been moved to the right.
▲ "QQ Channel" occupies an important position.
Key location, great traffic tilt, the following APPSO will focus on the iOS version of mobile phone QQ, and take you to understand this highly anticipated "QQ channel".
What is "QQ Channel"?
You can think of it as a combination of QQ group chat and YY voice. A channel is divided into sub-channels with different functions, which can communicate in real time and support text and voice chat and live sharing.
Therefore, the advantages of "QQ Channel" are outstanding.
For example, APPSO wants to establish a QQ group to contact readers, and Mr. A may only establish a group at first. With the increasing number of people, Mr. A will be subdivided into Apple fan group, Android party chat group, Huawei conference exchange group discussion group, application internal test group, WeChat new function experience group, game hacker group, developer exchange group and so on. At this time, Mr. A will have to face the following questions:
There is an upper limit on the number of QQ groups. With 1 group, there will soon be 2 groups and 3 groups, and the same content and files need to be synchronized with multiple groups.
Group chat will have a life cycle, and it is very likely that 20 new people will have a hot chat, and the "old people" in 1 group have nothing to say;
There are too many people chatting in the group, so it is difficult for group owners and administrators to maintain order in the group;
A group friend may join several groups at the same time, resulting in a waste of places;
Group friends pull new people into the group, which needs repeated confirmation from the administrator;
Too much group chat is easy to miss friends' news or other timely content.
If we set up a "QQ channel" instead of a QQ group at the beginning, the above problems will be solved easily. First of all, there is no clear upper limit on the number of "QQ channels"; Secondly, members can freely join and switch sub-channels, which reduces the cost and difficulty of management; "QQ channel" and messages are separated, messages do not affect each other, and even identity information can be completely distinguished.
In addition, "QQ Channel" can also provide fast game organization and controllable voice connection function-the administrator can set the maximum number of sub-channels supporting voice to prevent too many people from affecting communication, and members can start talking as soon as they join, which is suitable for chatting, singing and so on.
▲ Voice subchannel can set the maximum number of people.
Let's take a concrete look at what ordinary members and channel owners can do on QQ channel respectively.
As a member, what can I do on QQ channel?
Want to get the entrance of QQ channel, first of all, we must meet the following two conditions:
Have the qualification of "QQ Channel" internal test.
Get a "pass" for at least one channel.
Pass is a special prop in QQ channel. The channel owner has several passes, which can be sent directly to QQ friends or group friends, or some passes can be given to channel members for distributing invitations.
▲ The channel owner issues "pass" props.
When you successfully open the portal, you are free to join other channels. There are two main ways to search for the channels you are interested in:
Search for keywords in "QQ Channel-Exploration"
Join the "QQ Channel Taoyuan Island" channel and check the officially supported channels through "Discover | More Interesting Channels".
▲ Search for channels in Discovery on the left and find channels in official channels on the right.
As mentioned above, although relying on Tencent QQ, you can make friends in a new identity on QQ channel. Click on the avatar to modify the nickname, gender, age, location and other information.
In each channel, you can also change it to a different nickname, and channel members can't view your own QQ information.
▲ You can create a new identity on QQ channel.
When you enter the channel, the robot "channel management assistant" first welcomes you, and then you can choose your favorite sub-channel and participate in the discussion at any time.
Subchannels * * * are divided into the following four categories.
In the text sub-channel, it supports sending or receiving facial words (synchronized with QQ), pictures, gifts (to be recharged), files, black invitations and even red envelopes. It should be noted that some sub-channels can be set by an administrator to control the quality of content; Other sub-channels may only be used to publish announcements, and ordinary members can't even input content.
In the voice subchannel, up to 99 people can be accommodated. If you confirm joining, you can connect to the microphone. There is no distinction between the identity of the anchor audience, and there is no need to raise your hand and buckle the words to the "microphone".
In the live sub-channel, you can also send gifts (need to recharge), system expressions and red envelopes when watching the live broadcast.
The function of the application sub-channel is not to chat, but to serve the rapid access of voting, hacking and other activities. At present, the application sub-channel has been online to remind the schedule, Tencent to vote, and the peace elite to crack down on the hall. In addition, the glory of the king Blackroom, Interactive Games, CoDM Blackroom and Flying Car Blackroom are all in the internal test.
▲ Class 4 subchannels
▲ live sub-channel
As a channel owner, what can I do in QQ channel?
There are not only "passes" for external members, but also "invitations" from organizers.
Invitation is also a prop in QQ channel, which is mainly distributed through official delivery and sharing with other channel owners. QQ also plans to launch an online "growth task" by accumulating points later, and invited users can create a new channel. APPSO recently applied for a channel of the same name. At present, there are nearly 600 passes (to be expanded later). Interested parties can reply to the "Channel" in the background of our official WeChat account to participate in co-construction.
By default, the newly created channel has four groups: nice to meet you, topic discussion, activity criticism and channel management. Each group has two subchannels, including notification, text, voice and live broadcast.
▲ Create APPSO channel
Channel owners have the following rights:
Issue "QQ Channel" Pass
Modify the channel name, avatar, cover, introduction and other information.
Manage adding and deleting subchannels and adding and deleting administrators.
Check the channel data kanban for better operation.
Add and configure robots
……
▲ Several rights owned by channel owners: channel setting, channel data kanban, and sub-channel management.
Administrators have similar rights to channel owners except that they cannot appoint members. Therefore, there are also some problems in actual use, such as there is no hierarchy between administrators at present, too many permissions are released, and new administrators are prone to misoperation. If QQ can improve in this respect in the later period, the experience may be better.
For channel owners, QQ officially launched the "Pioneer Plan" to provide traffic support for quality channels. The recommendation of "discover more interesting channels" on the QQ channel "Taoyuan Island" mentioned above is a kind of support.
What's the difference with similar products?
Speaking of "QQ channel", you have to mention it? Disharmonious, they are similar but not exactly the same.
Disagreement? Is an overseas game chat tool, covering almost the whole platform. First cut into the game scene, then gathered into a player community, known for its lightweight, low delay and high quality voice. 20 18 League of Legends players usually send a series of links before the start of the game. Which one is it? Disagreement? The address of a server (corresponding to the channel in "QQ Channel") is going to invite teammate Lian Mai.
On the mobile phone interface, "QQ Channel" and? Disagreement? Are the layout design of icons in the left column; Functionally, both support text and voice chat, customize channels and add chat bots.
▲ "QQ Channel" on the left and "QQ Channel" on the right? Disagreement? app; application
The difference is, discord? Advocating the protection of personal privacy, you don't need to fill in information such as country, gender and ID number. However, you can register and log in by email or mobile phone number-this is almost difficult to achieve in China, so in QQ channel, you need not only real-name authentication, but also face recognition to create channels and send red packets. Of course, the operation is cumbersome, but it does provide protection. Is it not harmonious? When a sound management system was not established in the early days, some racists made extreme remarks, but it is difficult to trace them back. Most children on QQ need a relatively safe and controllable network environment.
Disagreement? Known as a "lightweight" product, QQ channel is put into QQ as a function, which not only restricts some operations, but also makes QQ more complicated and bloated, which is not friendly to QQ aborigines or users who only play QQ channel like me. Disagreement? Each server will generate an independent web address, which can be opened and accessed in the web page even if there is no download client; On the other hand, the "QQ Channel", QQ officially closed its web page on 20 19 1. Even if the function is officially launched later, the sharing operation can only be completed within QQ.
▲? Disagreement? You can open a shared link in a web page.
▲ "QQ Channel" can only be shared with QQ friends or group chats at present.
But from the perspective of business model, choosing QQ is actually more reasonable. Disagreement? The main fee is $9.99/month for membership subscription service Nitro. After purchase, you will get some value-added functions, such as changing different avatars for different servers, changing animated avatars for yourself, and increasing the volume of uploaded files. In fact, even when the number of users is bright during the epidemic in 2020, the community with a monthly life of 65.438+0.4 billion only earned 65.438+0.3 billion dollars, which is not satisfactory.
Since it can't be expected to make money, there are many domestic game voice chat products, so there is no need to build a new app from scratch. Try it on QQ, which already has a user base. Wouldn't it be better to promote the activity?
This may be a kind of "self-help". The latest financial report of Tencent Q3 shows that the number of monthly users of #QQ# has changed from 606 million in the first quarter to 574 million. You know, in 20 18, the monthly users of QQ were still 807 million-WeChat data continued to grow, and QQ, which is also a "national social product", failed to stop the loss of users even if more functions were added to meet more personalized needs. The birth of "QQ Channel" complied with this requirement.