1. Development of tourism resources 2. What are the principles that should be followed in the development of tourism resources? 3. The content of tourism resource development includes 4. Principles of tourism resource development 5. Describe the favorable conditions for tourism resource development 6. What is tourism resource development? Development of tourism resources
Development of tourism resources
Development of tourism resources, tourism resource development We all know that resources are limited, so we must cherish limited resources, especially tourism resources, but many people do not know how to develop tourism resources so that they can reasonably exert their value. The following Let’s learn about the development of tourism resources together, I hope it will be helpful to everyone.
Development of tourism resources 1
What are the tourism resources?
Tourism resources are mainly divided into two types: natural landscape tourism resources and cultural landscape tourism resources. Further breakdown is as follows:
For many tourist attractions, the resource type is not single, but comprehensive. Only attractions or areas with many types of tourism resources will attract more tourists. Because everyone has the same psychology. When going to a place, they want to see more scenery with less money, want to get big benefits with the least expenditure, and want to enjoy all the senses such as sight, hearing, and smell. Enrichment. Simply put, a good tourism resource in a place must have mountains, water (nature), and people (folk songs, ethnic minority customs, etc.). If all types are available, it also depends on whether it has value and whether it is worth visiting for tourists. To put it bluntly, it means whether it is worth the money spent by tourists. If a region has the above plus government support, will tourism flourish? That's not necessarily true, because the tourism resource can only be a virgin girl at best. We need to marry "her" out and lift her red hijab, and other factors need to be considered.
Conditions for tourism resource development
As we just said, your tourism resources have many types, are of good quality, and have high tourism value. If the combination conditions are good, the development conditions will be better. The value of tourism resources first depends on the quality of the resources (that is, the level of their own aesthetic value, scientific value or historical and cultural value and economic value), and is also related to the cluster status and regional combination status of the resources.
For example, if there is a place with beautiful scenery, cultural and natural landscapes, will tourists definitely go there? The answer is not necessarily, because tourists also want a place where travel is more convenient, where they can eat and play, have fun, eat well, live comfortably and spend less. Therefore, in order to maximize the benefits of tourism resources, we must also consider the following aspects:
1. Infrastructure: including water, electricity, transportation, communications and other public facilities as well as food, housing, shopping , cultural and entertainment and other supporting facilities. It also includes environmental carrying capacity, which is the capacity to accommodate passenger activities within a certain space. The development of tourism resources must not only consider the existing local reception capacity, but also build corresponding supporting service facilities.
2. Geographical location and traffic conditions: Location and traffic directly affect the development value of tourism resources. We need to make it easy for tourists to come in, get out, and disperse, that is, make it easy for them to come, move around during their stay in the tourist area, and leave after the tour is over. Otherwise, we can only hide in the boudoir.
3. Customer source market: Tourism requires a certain amount of economic expenditure, so when developing tourism resources in a certain scenic spot, the economic income level of the customer source must be fully considered, otherwise it can only be shelved. In addition, the distance to the source of tourists must also be considered. The closer the distance is, the higher the development and utilization value will be. No matter how fragrant the wine is, you may still be afraid of the deep alley.
4. Others: Exploring the value of resources and building awareness of tourism resource development; improving the quality of employees, etc.
What is behind tourism development?
All places are blindly investing in the development of tourism, regardless of whether the resources they have are in line with it, and whether the tourism development has been planned or not. The reason is that tourism is of great significance to regional development:
It can stimulate regional economic development and promote the development of related industries;
It can promote social and cultural prosperity and provide employment opportunities, Promoting cultural exchanges can increase personal knowledge and cultivate sentiments;
As for the regional environment, appropriate tourism development is conducive to protecting the buildings, historic sites and environment in the region.
The ultimate goal of tourism development is actually to develop the economy and improve the economic development level of local people. Therefore, local governments must first develop their internal skills and build and consolidate various tourism infrastructure. Local governments should develop tourism resources that are suitable for local tourism (carry out themed cultural tourism activities); taking the development of rural tourism resources as an example, it is necessary to Develop rural pastoral tourism, build good tourism infrastructure, expand media promotion, and attract tourists at home and abroad. Only by starting from these aspects can we truly develop the tourism industry, rather than just creating a tourist attraction out of thin air. There is no cultural heritage. The tourism resources are just an empty shell at best.
Development of tourism resources 2
Rurality
Rurality is the essential attribute of rural tourism resources that is different from urban tourism resources and unique to the countryside. Rurality is mainly reflected in the three aspects of "township", "soil" and "agriculture":
"Township" refers to the ecological environment of rural areas, such as mountains, water, forests, fields and lakes in rural areas. An ecological environment composed of , grass and other elements.
"Soil" refers to the local humanistic atmosphere displayed by the lives of farmers in rural areas, such as festivals, dances, dramas, folk arts, acrobatics, traditional etiquette and other intangible materials produced by different ethnic groups in their long-term agricultural production practices. cultural heritage.
"Nong" refers to the agricultural production landscape, which refers to the agricultural production scene composed of farmers, farmland, production tools, production methods and labor activities, such as terrace farming, rice transplanting, net fishing and other rural areas Production landscape.
Regionality
China has a vast territory and huge differences in natural geographical environment between the north, south and east, making rural tourism resources highly regional.
On the one hand, the background of production and life in rural areas varies widely under different natural geographical environments, such as the Qinghai-Tibet Plateau, Loess Plateau, etc. On the other hand, different natural geographical environments have given birth to distinctive folk cultures.
With the expansion of spatial scale, regionality has become an important feature of rural tourism resources. For example, Jiangnan water towns and Huizhou folk houses have obvious regional characteristics. What are the principles that should be followed in the development of tourism resources?
Principles of tourism resource development
(1) Principle of individuality (= principle of uniqueness)
The central principle of tourism resource development. We should try our best to highlight the characteristics of tourism resources, including national characteristics and local characteristics, and strive to reflect local culture. "Only national tourism resources are the world's tourism attractions." Personality - Characteristics - Attraction,
(2) Market Principles
Carry out market research and forecasts, accurately grasp market demand and competition conditions, combine resource conditions, and actively seek to match them Source markets, determine target markets, and meet the needs of tourists to the greatest extent based on changes in market demand. For example, the current tourism demand is developing from mass sightseeing to personalized, diversified and participatory. Therefore, the development of tourism resources should increase the variety of activities and design diverse and participatory tourism activities. Adapt to changing market trends.
(3) Benefit principle (making money)
Economic benefits are one of the main purposes of tourism resource development. Therefore, it is necessary to conduct tourism economic input-output analysis to ensure that tourism development activities can bring huge profits.
(4) Protection Principles
Develop practical plans to protect resources to prevent damage to the original appearance of resources and the environment.
(5) Comprehensive Principle
Focus on key projects, tap potential, and gradually form a series of products and supporting services.
Tourism resources are the prerequisite for tourism development and the foundation of tourism. Tourism resources mainly include natural scenery tourism resources and cultural landscape tourism resources. Natural scenic tourism resources include mountains, canyons, forests, volcanoes, rivers, lakes, beaches, hot springs, wild animals and plants, climate, etc., which can be summarized into four categories: geomorphology, hydrology, climate, and biology. Humanistic landscape tourism resources include historical and cultural monuments, ancient buildings, ethnic customs, new achievements in modern construction, food, shopping, culture and art, and sports and entertainment, etc., which can be summarized into four categories: humanistic scenery, cultural traditions, folk customs, and sports and entertainment.
1． All kinds of things, phenomena and factors in nature and human society that can attract tourists, can be developed and utilized for the tourism industry, and can produce economic, social and environmental benefits are called tourism resources.
(The National Tourism Administration promulgated the "General Principles of Tourism Planning" in 2003)
2. Tourism resources refer to natural existence and historical and cultural heritage that are attractive to tourists, as well as artificial creations directly used for tourism purposes.
3. All natural and social factors that are sufficient to attract tourists, that is, tourists' travel objects or destinations, are tourism resources. (Deng Guanli, "Introduction to Tourism", Tianjin People's Publishing House, 1983)
4. From the perspective of modern tourism, all factors and conditions that can stimulate tourists' motivation to travel, be used by the tourism industry, and generate economic value are tourism resources." (Xing Daolong, "Talk about Tourism Resources")
5. All phenomena and things that can stimulate tourists’ motivation to travel and are used by the tourism industry, and thus generate economic and social benefits, are called tourism resources (the higher education version is basically the same as above)
6. The definition of tourism resources is more precise and standardized: "The so-called tourism resources refer to: nature and human society, which can be attractive to tourists and stimulate tourists' motivation to travel, and have certain characteristics. Tourism functions and values ??are things and factors that can be developed and utilized for the tourism industry and can produce economic, social and environmental benefits. The content of tourism resource development includes:
The content of tourism resource development includes the following 5 Points:
1. Planning and designing tourist attractions and attractions. Planning and designing tourist attractions and attractions is the core content of tourism resource development.
2. Construction and improvement of tourism supporting facilities. Tourism resources can meet tourists' needs for entertainment, appreciation, etc., but tourists still have certain requirements for the most basic living needs. Tourists must rely on and utilize facilities during their stay in tourist destinations. The construction and improvement of these infrastructures will help To improve the quality of tourism services, thereby increasing the attractiveness of tourism resources, they can only be turned into tourism products and used by the tourism industry.
3. Planning tourism transportation and communication Modern tourism transportation and communication must adapt. Tourists have various needs. Tourism resources must meet the needs of tourists on the premise of accessibility. Reasonable arrangements for tourists’ round-trip passage from their place of residence to their destination and the transportation network within the tourist destination are the key to improving the economy of tourism resources. An important aspect of efficiency is that tourism transportation must be convenient and developed, with strong transportation capacity and comfort.
4. Developing human resources and cultivating high-quality tourism talents is an important measure to improve the quality of tourism services.
5. To create a good tourism environment, we must first create a good ecological environment. The development of tourism resources must be based on sustainable development and pay attention to environmental protection. The tourism resource environment is an important component of tourism resources and is Important measures to maintain the integrity of tourism resources. Principles of tourism resource development
There are five major principles for the development of tourism resources: the principle of sustainable utilization, the principle of protective development, the principle of distinctiveness, and coordination. The principle of tourism resource development is to unify the principles of sex, economic benefit, social benefit and environmental benefit.
1. The principle of sustainable utilization
"Sustainable utilization" is a product of the times. Resource development is a development strategy that enables human beings to not only take into account the economic needs of the present generation when developing tourism resources, but also take into consideration not posing a threat or harm to the further needs of future generations.
Although it does not. It means providing everything and creating everything for future generations and the future, but through the coordination of economic benefits, social benefits, and ecological benefits, it enables contemporary people to obtain the maximum utilization of tourism resources at the minimum cost, benefiting future generations.
2. The principle of protective development.
To make sustainable use of tourism resources, we must strengthen the protection of tourism resources. Regarding the development of ecotourism resources, the general principle that should be reflected in the relationship between development and protection is: development should be subject to protection, and development should be carried out on the premise of protection.
When resources are properly protected, development can reap benefits; development benefits can in turn promote conservation efforts. However, once there is a conflict between development and protection, protection has absolute veto power over development.
3. The principle of distinctiveness.
Tourism resources are valuable because they are rare, and their quality depends to a large extent on how unique they are, that is, their characteristics. Only when you have characteristics can you be attractive; only when you have characteristics can you be competitive. Characteristics are the soul of tourism resources.
4. Principle of coordination.
The development of ecotourism resources must be coordinated with the environment of the entire ecological zone, which not only helps to highlight the characteristics of each tourism resource, but also constitutes the overall beauty of the gathered tourism resources, making tourists feel comfortable and natural after viewing. .
5. The principle of unifying economic benefits, social benefits and environmental benefits.
Market economy is the pursuit of maximizing benefits. Ecotourism, as a form of tourism, also pursues maximization of benefits, but this benefit not only refers to economic benefits, but also includes social benefits and ecological benefits. The three must Highly coordinated.
When there is a conflict between the three, the guiding principle is that ecological benefits and social benefits are above all else, that is, economic benefits must be subordinate to the above two benefits. In fact, when the ecological benefits and social benefits are maximized and optimized, the economic benefits will certainly be considerable. Describe the favorable conditions for the development of tourism resources
Most tourism resources only rely on their original intrinsic quality, which has certain limitations. They may not reach the level of attracting people to travel, or they may make tourists eager to Inaccessible, or unable to adapt to the changing tourism needs, through planning and construction, embellishment and supplementation, to create a distinctive tourism image;
Improve infrastructure and tourism reception facilities, and improve the accessibility of tourist destinations; explore The potential of tourism resources in old tourist areas and the creation of new tourism products including labor services. Only in this way can we enhance the attractiveness of tourism and increase the economic and social benefits of tourism. Therefore, tourism resource development usually refers to technical and economic activities such as development and construction carried out by tourism operators in order to develop, improve and enhance the attractiveness of tourism resources.
Extended information:
Content of tourism resource development
The development of tourism resources includes the development of a single tourism resource, the comprehensive development of multiple tourism resources, The development of a certain tourist spot or tourist destination. The main contents of the development include:
(1) Improving the accessibility of tourist destinations: refers to the smoothness and convenience of the transportation connections between the location of tourist resources and the outside world and the smoothness and convenience of internal transportation conditions.
(2) Construction and improvement of tourism infrastructure: refers to tourism facilities that are mainly used by local residents and that tourists also need to rely on. Such as water supply, electricity and gas systems; road transportation, stations, terminals, airports, etc.; hospitals, banks, etc.
(3) Construction of upper-level tourism facilities (or service facilities): service facilities mainly used by foreign tourists. Such as hotels, information centers, tourist souvenir shops, entertainment venues, etc.
(4) Development, construction and management of tourist attractions and scenic spots: including the development of new scenic spots and scenic spots, as well as the transformation and updating of original scenic spots and scenic spots.
(5) Training service personnel What is tourism resource development?
Resources usually refer to the sources of various materials that can be developed and utilized and can serve human beings. According to whether they are reusable, resources can be divided into renewable resources and disposable resources. Tourism resources are also a resource type. Under the specific conditions for the development and utilization of the tourism industry, tourism resources include not only renewable and non-renewable natural resources, but also various human resources, social resources, etc.
Tourism resources are the basic conditions for the development of tourism. Without distinctive tourism resources, it is impossible to develop the tourism industry. Since the tourism industry is an emerging industry, compared with the traditional concept of resources, tourism resources are much more complex in content and composition. Its exact definition is currently difficult to form a unified expression at home and abroad, but it can usually be divided into narrow and broad senses. Two categories. The so-called tourism resources in a narrow sense refer to various factors that can effectively create and maintain attractions for tourists, including natural factors, social factors, humanistic factors, etc. Tourism resources in a broad sense should include all elements that can promote and generate tourism attractions.
Tourism resources in the narrow sense are considered purely from the perspective of tourism behavior. According to the traditional view, it can be divided into natural landscape resources, cultural landscape resources, customs resources, traditional food resources, cultural resources, handicraft resources, and urban and pastoral scenery resources. From the perspective of modern tourism industry, it can be divided into sightseeing tourism resources, vacation tourism resources, ecological tourism resources, special tourism resources and special tourism resources. According to the causes or attributes, tourism resources can be divided into two types: natural tourism resources and humanistic tourism resources.
Natural tourism resources refer to various natural landscapes composed of physical geography and environmental factors such as topography, water bodies, climate, animals and plants, etc., and have obvious natural attributes; humanistic tourism resources are much more extensive and rich, such as various historical monuments , characteristic architecture, national customs, characteristic traditions, etc. These resources are the artistic crystallization and cultural achievements formed by the long-term activities of people in a specific environment. Tourism resources in the narrow sense are the prerequisites for the survival and development of the tourism industry, the material basis for the tourism industry, the object of tourism, and the basic elements of tourism products and tourism activities. Therefore, a certain factor that constitutes a tourism resource needs to meet the following conditions: first, it is attractive to tourists and can stimulate tourists' travel impulse; second, it is usable. As tourists' travel hobbies and habits change, The inclusive scope of this factor can be continuously expanded; third, the development of resources can produce sufficient economic, social and environmental benefits to ensure the sustainability of the development and utilization of this factor.
Tourism resources in the broad sense cover all aspects of the tourism industry. Tourism resources in the narrow sense are only the links where tourism behavior occurs. In fact, there are a large number of supporting tourism resources before tourism occurs, such as transportation. Resources, scientific and technological resources, market (customer source) resources, financial resources, etc. Tourism must first solve the problem of tourist accessibility, which requires certain transportation facilities. Inconvenient transportation will greatly reduce the attraction of tourists. Taking Huangshan Scenic Area as an example, before the opening of the Hefei-Huangshan Expressway, it took 7 to 9 hours from Hefei to Huangshan. A round trip between Hefei and Huangshan took 3 days. If it takes 2 days, it will I went up the mountain between 3 and 4 pm the day before and went down around 12 noon the next day. I could only spend two and a half days on the mountain. It was already around 10 pm when I returned to Hefei. For working class people who only have two days of free time on the weekend. For me, I had to go to work early the next morning after returning and was very tired. Therefore, although the attraction of Huangshan Scenic Area is huge, the long round trip time reduces its appeal to tourists. After the opening of the Hefei-Huangshan Expressway, you can reach Huangshan directly from Hefei in 3 hours. Generally, tourist groups can go up the mountain for sightseeing activities around 12 noon, go down the mountain at 12 o'clock the next day, and return at 6 to 7 p.m. In Hefei, the effective travel time in scenic spots increased by more than 40%. Due to the convenient transportation, a "one-day tour" of Huangshan was developed, that is, starting early in the morning, arriving at the scenic area between 9 and 10 o'clock, descending the mountain around 5 o'clock in the afternoon, and returning to Hefei around 10 o'clock in the evening. The effective sightseeing time in the scenic area is the same as Two-day tours are basically the same, so they are quite popular. Market (guest source) resources are the basis for the survival of the tourism industry. Without a stable source of tourists, tourist attractions cannot be maintained for a long time. Since the 1990s, Sanggang, a suburb of Hefei, has been developing specialty agricultural product planting with strong support from relevant government departments. After years of efforts, its specialty planting industry has gained a certain popularity in the Hefei market, and gradually urban residents have spontaneously moved to the area. To make friends, local government departments gave timely guidance and gradually launched special farm tours with the theme of picking farm vegetables. Through the full cooperation of transportation and other departments, Hefei City’s bus lines were extended to the area, with convenient transportation and seamless transportation. The pollution-related breeding industry has cultivated a stable source of urban customers and achieved good results.
With the changes of the times, the concept of tourism resources is constantly updated and expanded, and more and more fields are included in the category of tourism resources. For example, as people pay more and more attention to health, health tourism has become popular. Visiting centenarians in some longevity towns, visiting Chinese herbal medicine museums, "forest bathing", "sunbathing", etc. have quietly emerged. Participatory tourism activities are no longer limited to skating, skiing, surfing, swimming, etc., but also include sand skiing, grass skiing, kite flying, pastoral work and other projects. Tourism activities are not limited to the ground, but have also begun to develop underwater and high altitude: such as taking an airplane or airship to experience flying and enjoying the scenery; diving to watch the underwater world; even invitations to travel to space have become a reality; Xi'an's Satellite Measurement and Control Center, Jiuquan and Xichang Satellite Launch Center are also partially open to tourists and have become new tourist attractions; large-scale comprehensive tourist cities that integrate beautiful environments, modern high-tech, and profound cultural connotations are also continuing to expand. Some are now seen It is not a tourist resource in the past, but it is likely to become an active tourist resource in the future.
In the modern tourism industry, people generally pay more attention to tourism resources in a narrow sense and list them as tourism resources instead of market (customer source) resources, infrastructure resources, scientific and technological resources, financial resources, etc. for tourism resources. Although there is some truth to this, it also has considerable limitations. In order not to cause ambiguity, the following discussion of tourism resources refers to tourism resources in a narrow sense, and other resources become auxiliary tourism resources.