When I say start with me, that is to say, the insurance is good. You choose one to insure first. How else can you mobilize others? When selling insurance, customers are likely to ask, you say insurance is good, so are you insured? At this time, you can confidently answer that I am insured. If you don't believe me, you can look at my insurance policy. This will be very convincing. I think this is absolutely brilliant. That's what happened. Insurance is so good, so good, you just don't cover it. This is not convincing. Everyone remembers that when Tongliao Marketing Center was first established, all employees of Tongliao Branch (then Zhelimu Branch) took the lead in insuring, which played a leading role in marketing new insurance for all employees.
Insurance marketing skills II. Selling insurance can start with friends and family.
Looking back at the history of the marketing exhibition industry, almost all our marketers have come this way. It should be said that this is a successful experience. Why do you say that? Insurance is really good. Insurance companies take the lead, and relatives and friends follow suit. In this way, after strangers know, insurance is not a lie. If you cheat or hurt others, the insurance company can't hurt its relatives and friends. In addition, transfer insurance from relatives and friends, because they know you very well, and in the words of ordinary people, they think that you can't fool him or harm him. Once insured, he will give you money. Therefore, it is concluded that acquaintances are easy to handle affairs. Colleagues, looking back on your journey, which is more successful than strangers and acquaintances?
Insurance promotion skills III. To promote insurance, you must thoroughly understand the insurance terms.
Whether the terms can be understood thoroughly is related to whether you can explain the benefits of insurance clearly. For example, it is not clear how much a person should pay, how much benefits he has, when he will receive them, and so on. And it is difficult for people to insure. Should be done, different ages, different economic conditions, choose different types of insurance, not only spend less money, get more benefits, so that the insured can enjoy the maximum benefits, I think, he must take out insurance. Guys, don't worry, be sure to understand the terms, sharpen the knife and don't miss the woodcutter.
Insurance marketing skills Fourth, selling insurance, language skills are more important.
As the saying goes, "a good horse is in the leg and a good man is in the mouth." It's also a mouth, and people talk about the insured's heart in a few words. A stranger with the same mouth pulled the relationship between them in a few words. The same is about the benefits of insurance, which can be clearly stated in a few words. Some people don't learn language skills, but they don't talk less. Instead, they get bored with others and even drive them out. What does this mean? Language ability is particularly important. I remember a saying, people often say, "You have to play the flute on your eyes, tap the drum on your desk and say something." In our line of work, woodpeckers get stuck, all by their mouths. Therefore, before you sell, you should not only choose the target and the breakthrough, but also grasp the language skills. Different objects have different languages. What to say first, what to say later, and where to start. However, it should be noted that there are so many types of insurance, so don't say all of them, and there are so many terms, so don't cover everything. If you want to express the terms in words, it should be easy to understand and simple.
Insurance marketing skills. How to choose the marketing target and how to find the entry point is also very important.
When people's insurance awareness is not so strong, when people's economic income is not so high, it is very important to choose the insured object. It's simple. When people have a good guarantee of food, clothing, housing and transportation and have surplus funds, they will definitely consider providing for the elderly and providing them with medical care. Therefore, when choosing the object, they are all looking for rich units, rich tycoons and civil servants. Of course, some people will not take out insurance even if they have money, because their insurance awareness is poor. This is not fear. Help the other party to improve their risk awareness and deepen their understanding of insurance, and eventually they will go to insurance. We must learn from the top marketers in Japan. We mobilized eight years ago and insured eight years later. For those with financial strength, it is necessary to help raise risk awareness. Once the situation improves, there is hope for insurance.
Insurance marketing skills. To sell insurance, you must learn to be a man.
When some people publicize insurance, they often don't stand in the interests of the insured, don't speak according to regulations, and transfer insurance at will, which is irresponsible to the insured. How dare you say that as long as you are insured, the insurance company will take care of everything. Please remember that the insurance coverage is limited, and you can't forget the commission on profits. Even if people are mobilized to get insurance, they will come back to get even with you once they understand. Never engage in the business of mashing garlic in casserole. Some of us mislead the publicity in order to get the commission, regardless of the interests of the insured, so what is the final result? The surrender rate is very high. I would like to remind colleagues that selling insurance is actually a process of making friends. It doesn't matter whether you are insured or not. Finally, make a friend! So how do you make friends? When you associate with friends, you should tell the truth, tell the truth and talk to others. Never lie, let alone tell a lie. Let's make real friends. As the popular song says, "It takes a thousand miles to find a bosom friend, but it's easy to make more friends. Let's meet sincerely and be friends forever. "