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What does gathering customers mean in car sales?

Inbound customers in car sales refer to how many potential customers come to the store or call for consultation. The inbound customer assessment is divided into the number of inbound customers and the method of inbound customers. You can tell by looking at the number of customers. There are many ways to attract customers, such as: the Internet, coming to the store, calling, etc.

Reference on how to attract customers for car sales:

1. Cold calling?

Call potential customers in order to discover opportunities and achieve sales. Cold calling is a modern telephone sales technique. The key is to find a good reason for calling the customer. The so-called reason is the reason, which is to make the customer feel that your call is reasonable, such as the launch of a new car, a discount, a test drive, etc. , you need to design a good phone sales opening and phone sales words to win customers to come to the store or allow you to visit. ?

2. Online opportunities?

Joining various car-related forums and QQ groups can help you quickly get to know and get closer to your target groups, and establish your own blogs and microblogs. Blog, promote your products, answer questions, and form your own online circle on your blog. Through creation, shape yourself into the Girard of the Internet age.

3. Authoritative figures in the industry?

Every industry has authoritative figures. They not only have their own appeal, but also have their own fans, and gain their support and recommendations. , your business circle will be greatly expanded, and the quality of your sales circle will be greatly improved. This sales technique must be used. It is also difficult to get to know these people. If you have this opportunity, please don't give up the opportunity. ?

4. Make friends with car repairmen?

Never underestimate car repairmen. They are experts in the eyes of customers. You can get at least three benefits by making friends with them. The advantages are: first, you can learn a lot about cars; second, if they are maintenance personnel of your car dealership, your customers can be well taken care of when buying or repairing cars; third, customers trust them more If it is a repairman, the repairman may feedback the customer's purchase information to you as soon as possible.

5. Past customer list?

Always remember that customers who have purchased your company’s products are definitely a priceless asset, because as long as the customer is satisfied, he will tend to Continue to buy your company's products because it saves customers the cost of re-recognizing and trusting a company. In fact, this is also a cost for you. Never look down on old customers because they think they have already bought the product. Not only can they repurchase, but they can also bring in new customers. This is the only magic weapon in car sales skills. If you have nothing to do, call them regularly and practice your telesales skills and sales words. Maybe more opportunities will appear. ?

6. Visits or acquaintances with strangers?

Have you ever imagined that when you take the bus to work in the morning, you take your business card or leaflet and distribute it on the bus? Most of the people riding in the car at this time are bored. They will read your brochure carefully, and if they are interested, they will ask you about your car. Don’t be embarrassed, selling is not only work, but also life. Selling anytime and anywhere will bring you unexpected gains. Sales skills are actually life.

7. Make friends with people from relevant departments?

Government functional management departments, associations, driver training schools, clubs and other industry organizations. What these organizations bring you is the huge power behind them. Potential customer groups. Make a conscious effort to make friends with people in these departments and you will reap the benefits. Not only will they bring you a lot of customers, but more importantly, they will bring you information. Maybe one day, they can also help you embark on the road of starting your own business. If you want to make it big in the automotive industry, this sales technique is a must-have.