methods of customer maintenance
methods of customer maintenance, it is what every salesperson should do to establish a long-term good cooperative relationship. The quality of the relationship is the key to the success of a sales, but many people don't understand how to maintain the relationship with customers. Let me give you a brief introduction to the methods of customer maintenance. Method 1 of customer maintenance
Dependence
enables customers to form a psychological habit of relying on brands. Any special requirements or hidden needs put forward by customers must be taken seriously, and every effort should be made to find reasonable reasons to give reasonable answers.
we will try our best to meet the reasonable demands put forward by customers, that is, the process of pre-sale, mid-sale and after-sale must be meticulous and touch customers with details.
Complement each other
The process of sales is also a process of solving the contradictory interests of both parties in time. Only when both parties are satisfied can a successful sale be considered.
If many customers are unwilling to do after-sales service, it is necessary to politely inform the possible consequences of not doing so; What projects are unnecessary or can be done later, and what are the free value-added projects that we give away, etc ...
Let customers personally realize the value of the company's sales services, which is to really serve customers with heart, really think about what customers think and meet their needs.
combine rigidity with softness
In the process of maintaining customer relationship, you must listen to the customer carefully and patiently, and can accurately judge what he wants to express. When you meet a nail house, you should also take a peaceful attitude and treat it calmly.
show tolerance rather than blame for customers' mistakes or even faults, and immediately * * * discuss with them to find out remedies and solutions.
in this way, your customer will thank you from the bottom of his heart and let him know that you can and have the ability to solve the problem for him.
when a customer violates your negotiation bottom line, you should categorically refuse him. If the customer has a certain desire to cooperate with your product or the added value of your product, then he will make concessions.
Many times, you know clearly that the customer's requirements can't be fulfilled, but you should first stabilize the customer and make him full of expectations for you.
stick to principles
A person who sticks to principles will surely win the respect and trust of customers. Because customers also know that meeting a need is not unconditional.
but must be satisfied under certain principles. Only in this way can customers have reason to believe that you have followed certain principles when selling products to him, and then they can cooperate and communicate with you with confidence.
In the process of maintaining customer relationship, please don't promise customers anything or conditions easily. You should honor everything you say with a sense of mission and responsibility.
if you promise easily, once you don't meet the requirements, you will become a person who doesn't speak good faith in front of customers, which is very unfavorable for future cooperation.
in the process of sales, you should give more answers such as "I'll see what I can do", "I'll get back to you" and "I have to apply for instructions", so as to leave yourself the greatest room for manoeuvre.
mutual benefit
in the process of communicating with customers, some salespeople move forward step by step in order to achieve sales goals, and constantly persuade customers to recognize the quality of products or services, accept the price of products or services, etc., but some methods they adopt to achieve their goals are not very clever.
In fact, many excellent salespeople will intentionally or unintentionally use some concessions in the process of sales communication (slightly raising the price in advance and slightly stricter conditions) in order to satisfy customers.
For example, make price concessions on the premise of ensuring profits, or put forward compromise ways to solve problems according to the demands of both parties.
if the concession strategy in sales communication is properly used, it will be beneficial to achieve a win-win situation for both buyers and sellers, as well as to achieve long-term sales goals.
Close the distance
Smart salesmen and customers will coordinate properly, because you sell not only a single product, but also the added value of the company's products, company culture and your own personal charm.
after changing the simple cooperative relationship with the customer into a friend relationship, he will actively sell your products.
however, remember that you can make customers treat you as friends, but you must not treat customers as friends from the heart, because the ultimate goal of businessmen is to benefit. Once there is a fundamental conflict of interests, there will still be cracks in the cooperation process.
win word of mouth
win the word of mouth of customers and industries, customers will form referrals, and then your sales will expand rapidly.
the highest level of marketing is to let customers come to you. No matter what industry you are engaged in, you must remember that if you want to develop or make a difference in this industry for a long time, please leave yourself a good reputation in this industry.
From the beginning to the end
There is no end to the sales work. When the first cooperation is successful, it is the best time to create the next opportunity. Let every business have a beautiful ending, which will bring you as much benefit as developing a new customer.
In business, there are no eternal friends, only eternal interests. If there is no interests between you and your customers, then your customers are quietly losing. Understand that customers who are grateful to you are loyal to you.
tracking
There are many similar products in the market now, and there is great competition. It doesn't mean that you can sit back and relax if you become your customer. Customers may change their minds and buy products from other companies at any time.
so after cooperating with customers, you should track the delivery date of products, and after delivering products to customers, you should also track the sales progress of products. Is it easy to use? Is there any problem? Need to be solved in time or whether further technical services are needed.
While doing a good job in product sales and service, you should also give your customers a greeting or blessing regularly, so that customers can always feel the care and consideration you should have as a friend. Only when you realize your sincerity can you get the sincerity and support of your customers.
strategizing
in maintaining customer relations, you must keep the initiative to yourself, instead of letting customers lead you by the nose. The real means to maintain customer relations is to deal with major issues and minor feelings with customers over time.
For example, send SMS greetings during holidays, call greetings regularly, visit and exchange regularly, and give away some local specialties. In dealing with customers, let him know that you need you in the future, and lose no time to leave a foreshadowing for your next intention and so on.
There is a famous saying in sales: Where is your heart, then your wealth is there.
Use this sentence to explain the viewpoint of maintaining customer relationship: Where is your heart, then your customers are there. Methods of customer maintenance 2
Eight methods of customer maintenance: keep sincerity and care. No matter what the method is, sincerity and intention are essential. Whether you sell specific products or paid services, you need to have a sincere and attentive attitude to let customers feel it.
Eight ways to maintain customers: professional technology wins. In addition to maintaining sincerity and care, maintaining customers also needs to win with professional skills. Whether in knowledge or skills, you need to be professional enough to solve problems for customers.
Eight ways to maintain customers: be polite and smile. To maintain customers, we need to respect customers, be polite and smile, maintain the most basic respect when meeting customers, and maintain etiquette in the workplace.
eight ways to maintain customers: knowing the benefits of asking. In fact, to maintain customers, we need to let customers talk more and listen more. Ask the customer's needs and understand the customer's thoughts. Asking questions has many advantages, and it is very effective when maintaining customers.
eight ways to maintain customers: put yourself in the other's shoes and think from the customer's point of view. In fact, in the process of communication with customers, empathy can also enable us to maintain customers and retain more valuable customers. You can think from the customer's point of view, which will make customers feel more at ease with us.
Eight ways to maintain customers: continuous innovation and upgrading. No matter in terms of products or business personnel, we need to be innovative and constantly upgrade to bring better products, better services and better experiences to our customers.
Eight ways to maintain customers: regular communication and exchange, online and offline interaction. Maintaining customers also needs to keep in touch with customers, communicate and communicate regularly, and master more communication skills and methods, so that customers are willing to contact themselves and make friends with themselves.
Eight ways to maintain customers: you should have your own style, you should not follow others' advice, you should also reject customers appropriately, and you should not blindly meet customers' unreasonable demands. In fact, getting along with people is a science, whether it is to maintain customers or deal with other relationships, we must have our own style and characteristics.