36Kr learned that Tencent QQ group intends to issue a "tribal closure announcement" to the tribe. Tencent official said that due to the adjustment of business development direction, interested tribes will bid farewell to everyone. QQ Interest Tribe removed the functions of publishing content and recharging golden beans from 20211,and retained the functions of playlist and comment. No.2021125, all functions are removed; On February 26th, 20021year, the interest tribe will shut down the server and officially stop its operation.
The embodiment of the changes of the times
San Yijun, a netizen in Zhihu, explained that "the era of social interest is over": The social platform of "people are divided into groups" can certainly gather people with the same attributes, but this in turn limits their own development. * * *' s interest is self-sprouting, and there is a certain gap between nature and commercialization.
At the same time, in the past two years, Didi has gradually broken away from the single attribute of the second element, constantly breaking the circle with the high-profile words "The videos you are interested in are all in".