In 2001, it was the first online TV channel to be launched in western China. In 2005, it was one of the first batch to obtain the "Online Audio and Video Program Transmission License" from the State Administration of Radio, Film and Television, and was rated as one of the "Top Ten National TV Station Websites" and first among the "Top Ten National Urban TV Station Websites". In early 2010, Baige.com officially changed its name to Xi'an.com. On April 28, 2011, Xi'an Network Broadband Channel (and Xi'an Network TV Station) launched a trial broadcast and launched a large-scale online TV interview column "Live Expo", which received great attention and unanimous praise from netizens at home and abroad. On January 7, 2013, Xi'an.com officially obtained the "Internet News Information Service License" issued by the State Council Information Office and became a key national news website. Xi'an.com now has a news center, online special topics, online TV, film and television entertainment, Xi'an living room, fashion life, picture channel, Baige Forum, as well as more than 20 online channels such as dating, food, medical, tourism, and blogs. Featured brand columns such as "Micro Eyes on Xi'an", "Discovering Xi'an", "Netizen News", "White Pigeon Quick Review", "In-depth Observation", "Xi'an People, Xi'an Things", "Xi'an Urban Construction" and other self-run columns have been opened Internet review electronic weekly magazines such as "Weekly Drunk News", "White Pigeon's Tales", "Sharp Brother Review", etc. Focusing on people's livelihood, Xi'an Net has opened columns and sections such as "Internet Exposure Platform", "Network Zero Distance", "White Pigeon Forum - Voice of the People", etc. to lash out ugliness, uphold justice and promote righteousness, and is deeply loved by the citizens.
According to authoritative data, the number of daily visits to Xi'an.com has exceeded 1 million, which is equivalent to the circulation of a metropolitan newspaper and is growing rapidly. The audience of Xi'an Net is concentrated in the age group of 25-60 years old. More than 55% of those who read and use Xi'an Net every day are local netizens, and 85% are national cadres, white-collar workers in enterprises and institutions, teachers, etc. who have a college degree or above and pay high attention to urban development.
The office of Xi'an Net is located in Xi'an Radio and Television Center. Relying on Xi'an Radio and Television Station, it has rich news resources and program resources, and can easily carry out interactive publicity between the Internet, radio and television. With news aggregation as the core, information services as the two wings, video and audio programs as the engine, and history and culture as the high ground, Xi'an.com is a comprehensive portal website in Xi'an.