First: Whether you are a novice who just designed Amazon or an old man who has been running for many years, you should keep a young mind. The longer you do it, the more problems you will encounter. Keep a learning heart and update the layout at any time, because the world is changing, Amazon is changing and the rules are changing. 20 19 is also called the first year of 5G. Although I can't predict what 5G will bring to Amazon, I think something will happen!
Second: Amazon's rules and strategies.
I am familiar with Amazon's sales strategy. Let's take intellectual property as the simplest example. I have never had any concept of intellectual property rights, but cross-border has made us understand what supporting property rights are. What I want to say is that we should always pay attention to the policies and requirements of the platform, when there are new requirements and what categories to relax the policies, which not only avoids unnecessary troubles, but also may bring us new business opportunities.
Third: differentiation, positioning
It is necessary to understand the cultural differences in the local market. Amazon's bosses have certain cross-border e-commerce experience and foundation. Every region probably has several preferences. Here, I mainly want to talk about popular styles. How to understand this? There are many foreign short video apps for mobile phones, such as Doby International Edition. You can have a look at them more when you are free! It won't hurt to see it! Know yourself and yourself! Anyone who wants to tease the cracked version of the international installation package can charge me for free, just to make friends and learn from each other.
In addition, sellers can't blindly fight price wars, but must combine their own products and target the right people. There are two or three products that do not make money and do not drive traffic!
Finally, Amazon's concept of stores is not very strong, and it doesn't need many but sophisticated products, but at least 50 STU should be made in the first two months. Only with the product foundation can we adjust and screen the response, and ensure that we can enjoy the shopping cart when we go public, so as to better market.
With the order service, we must ensure the cumulative praise, improve the account weight, and learn slowly through each order.