Beautify the urban environment. Senior managers in some developed countries and regions are very keen on golf. Many multinational companies choose to invest in China, not only paying attention to China's preferential policies and cheap labor, but also paying special attention to the overall environment of the cities they invest in. They often regard the number of local golf clubs and the quality of golf courses as the index coefficient to examine the investment environment of a city. A good platform for business activities. Many business people regard the golf course as an activity place for communication, making friends and communication, and some regard it as an information interactive platform. In Japan, important talks of executives of many large companies are held in relaxed entertainment places such as golf clubs, and signing contracts at the negotiating table is just a form.
It can be seen that the development level of golf in a city is very important to improve the investment environment and attract and enhance the ability of foreign investment. According to a statistic recently reported by New Fortune, the number of foreign investment in some cities in China is highly correlated with the number of local golf holes, reaching 80%.
Promote the development of other industries.
The rapid development of economy makes tourism take off, but the attraction of traditional tourism, such as scenic spots and city scenery tours, to high-level people who often go out is declining. To develop characteristic tourism, especially urban characteristic tourism, we must develop new tourism varieties. Golf is famous for its beautiful course environment, including grass, sunshine, ponds and hillsides. Such leisure sports provide rare natural conditions for the development of urban characteristic tourism. The golf course, which covers an area of about/kloc-0.000 mu, has a beautiful environment and fresh air. It is not only called an urban air purifier, but also a beautiful landscape, and its regional value is immeasurable. Golf course has played a great role in promoting and driving the land price and real estate development of its surrounding plots. Some high-end real estate advertisements in Shenzhen often use "adjacent to the golf club" and "panoramic view of the golf course" as propaganda.
When Shenzhen Tianan Golf Garden was launched in the market a few years ago, the price was much higher than other real estate projects. Effectively promote urban economic growth in Europe and the United States, where golf is popular, a relatively complete golf industry has been established. Professional equipment, stadium design and construction, pesticides and fertilizers, golf equipment, uniforms, advertising planning, member exchange, catering, fitness, etc. , forming an industrial system and a series of interlocking chains, which has played a positive role in promoting the urban economy. In China, despite the late development of golf and low degree of industrialization, in recent years, driven by foreign businessmen and foreign-funded enterprises, the production and export of golf equipment and uniforms have made great progress, which can be seen from the growth of golf equipment sales in the United States, the world's largest consumer market for golf equipment. Cheap labor costs, developed clothing and light manufacturing industries have laid the foundation for the development of golf-related manufacturing industries, and the rise of golf has provided a guarantee for the take-off of related industries. The formation of golf industry and urban economic development complement each other. With the gradual development of golf, when the industrial chain is really formed, it can be predicted that its role in promoting urban economy will be more obvious and direct.
Relieve the pressure of urban employment
A 18 hole club generally has about 500 employees. At present, there are more than 1200 holes in clubs in the Pearl River Delta alone, which can accommodate nearly 30,000 people. On the other hand, golf also indirectly solves the employment problem of related manufacturing industries. As previously analyzed, high-consumption golf can effectively promote golf clubs, uniforms and other related manufacturing industries. The related production types are precision production, especially high-grade golf clubs, which are almost all hand-made. Coupled with the production of clothing, lawn equipment and trolleys, the employment solved by its manufacturing industry is several times that solved by its clubs. In addition, China's economic development is facing the problem of insufficient domestic demand, which is relatively insufficient. The specific manifestations are: the purchasing power of low-income people is limited, but the production capacity of middle and low-grade commodities is strong, resulting in a relative surplus of middle and low-grade daily necessities; The consumption potential of the high-income class is huge, but the supply of high-grade and high-quality products to meet their consumption needs is insufficient. Golf is recognized as a fashionable and civilized high-end sport, which meets the consumption needs of high-income groups. Take a set of golfers' "clothes" as an example, the average grade is above 1000 yuan, and the high-grade ones reach 50,000 to 60,000 or even hundreds of thousands. The related consumption that golf can stimulate can not be underestimated in promoting the urban economy.
Increase urban fiscal and taxation efforts
The investment and construction of golf course is a big project of a city. The investment of an 8-hole club with high standard 1, including other auxiliary facilities (excluding land price), generally needs nearly 100 million yuan. If land price and real estate are included, its investment will be even greater, and these investments are mainly private capital. At the same time, golf is a kind of high consumption, and the membership fee in China generally ranges from 200,000 yuan to 400,000 yuan. Members also have to pay annual fees, including caddy fees, golf fares, meals and so on. And individual customers play golf in domestic standard golf courses, with an average of about 65,438+0,000 yuan. Both private investment and encouraging consumption have played a certain role in stimulating domestic demand, promoting urban economic growth and increasing taxes. In addition, the relevant government departments have increased the business tax rate of golf clubs since 200 1, and golf clubs have made more and more financial contributions to the city. Golf and its development are gradually becoming a new bright spot of urban economy. As long as we strengthen our research, seize the opportunity, make the best use of the situation and make reasonable plans, the development of golf and its industry in China will certainly play a stronger role in promoting and promoting the development of urban economy.