"Enterprise and Market" News Deng Li and Feng Difei) In the Internet era, are your eyes healthy?
According to the "Statistical Report on China's Internet Development Status", as of December 2020, the number of Internet users in our country reached 989 million, and the number of mobile Internet users reached 986 million. On average, Internet users visit More than 7 hours of time on electronic devices.
With the advancement of science and technology and changes in lifestyle, the burden on Chinese people’s eyes has become increasingly heavy. According to statistics, 90% of domestic college students are myopic. The rate of myopia among 6-year-old children has also been increasing year by year. Even many preschool children are suffering from myopia. Health care for eyes has become the most urgent need of Chinese consumers.
Caption: Yang Chao, founder of "Visual Lion" and chairman of Hubei Jianyian Health Industry Co., Ltd.
in In Hubei, Yang Chao, a serial entrepreneur who has been deeply involved in "Internet health" for many years, keenly captured the business opportunities in the "visual health" segment and established Hubei Jianyian Health Industry Co., Ltd. to build his own brand "Visual Lion". ”, building an Internet eye health big data platform.
“Myopia in adolescents and children can be prevented and controlled”
Caption: Eye health experts from “Vision Lion” test children Vision
Xiaolin, an 8-year-old girl, lives in Optics Valley and will be in third grade after the summer vacation. Xiaolin looks fair and delicate, with a pair of beautiful big eyes, but it is Xiaolin's eyes that worries her parents: During this summer, Xiaolin became obsessed with online games and often held her mobile phone for hours and was reluctant to put it down. A week ago, Xiaolin's mother accidentally discovered that her daughter always likes to squint when looking at things, so she took Xiaolin to the "Visual Lion" for testing. The results surprised Xiaolin's parents. Xiaolin's visual acuity dropped to 0.6 in her left eye and 1.0 in her right eye!
Fortunately, Xiaolin's parents found out in time, and Xiaolin began to go to "Visual Lion" regularly for vision maintenance. After Xiaolin used the "Visual Lion" low-frequency wave eye physiotherapy device for physical therapy, her visual acuity was effectively restored to 1.0 in the left eye and 1.5 in the right eye that day.
Caption: “Visual Lion” reopens the “bright world” for children
“Many parents have not developed the ability to care for their eyes. "The concept of eyesight is not focused on the screening of children's vision," Yang Chao, chairman of Hubei Jianyian Health Industry Co., Ltd., said that the current myopia rate among children and adolescents in my country is higher than 53.6, and by the time children reach high school, the myopia rate reaches 70. , it can even reach 90 in college. "Nowadays, electronic products are popular, and under the existing education system, children are under heavy academic pressure and use their eyes too much. The situation of myopia prevention and control is serious. Most children actually develop myopia at home, under the nose of their parents, but Unfortunately, parents fail to discover in time that they don’t think of taking their children for examination until it is obvious that they cannot see clearly in the distance. Often, by this time, the child’s vision has dropped to 0.3 or 0.4,” Yang Chao lamented, “In fact, children and The problem of myopia among teenagers is not only a medical problem, but also a social problem, because one of the most important manifestations of the physical and mental health of children and adolescents is visual health. "A strong youth will make China strong." If there is no visual health, where will the physical and mental health come from? ?”
Seize the “golden track” in the eye health market
Yang Chao said that electronic products do have a certain impact on people’s vision, but they cannot be The decline in vision is entirely due to electronics.
"I am a computer major. I started learning programming when I was 18 years old. I often spend time in front of the computer, but my eyesight is still above 1.2. Therefore, developing good eye habits is the most important." He gave an example, such as looking at the computer for half a day. You can rest for about an hour. "Keep your eyes glued to the screen at close range. Pay attention to standing up and looking into the distance. Use your eyes alternately between distance and distance. This can effectively prevent myopia."
Before becoming a "Visual Lion", Yang Chao has been focusing on entrepreneurship in the field of "Internet health" since 2006. This is both his professional "track" and his interest. In 2017, he founded Hubei Jianyian Health Industry Co., Ltd. At the beginning of 2021, "Visual Lion" was created to reopen the "bright world" for teenagers, children and people with vision problems. Vision Lion's national Internet eye health big data platform currently provides free vision screening for all, free establishment of vision files, free vision early warning, as well as myopia prevention and control, vision correction, strabismus and amblyopia diagnosis and treatment, professional optometry, and scientific glasses dispensing for children and adolescents. R&D, production and sales of independent eye care products, technical training and independent brand operation. To build a national chain brand, its Vision Lion eye clinic chain, Vision Lion Vision Health Management Center, etc. cover all parts of the country, helping countless people to improve their vision. At the same time, we provide personalized and precise solutions based on individual conditions for the prevention and control of myopia in teenagers, as well as for people with sub-healthy eyes such as hyperopia, amblyopia, astigmatism, strabismus, presbyopia, and floaters.
In Yang Chao’s view, whether it is from the perspective of the market size of hundreds of billions or the annual growth rate of more than 15 years, the eye health market has great potential for most practitioners. Great attraction. Data from an enterprise information query platform shows that there are now 50,300 eye health-related companies in my country, with 3,197 new companies in the first five months of this year alone, a year-on-year increase of 37%.
"There are 500 million teenagers in China, 50% of whom have myopia problems; the remaining 50% have not done vision screening. Therefore, the eye health market is large enough' "Golden Track'." Yang Chao believes that there is no "head brand" in the field of eye health. "Just like if you want to have surgery to correct your myopia, everyone will think of Aier Eye Clinic; when you need to buy an air conditioner, you will think of Gree; When you need to buy a domestic mobile phone, you will think of Huawei. But if your eyes are "sub-healthy" and you need eye care, what will you think of? At present, although there are many brands in the eye health market, there is a mixed bag of good and bad, and there is no leading brand. This is Opportunities for our 'Visual Lion'! ”
To create the first brand of myopia prevention and correction for teenagers
Currently, “Visual Lion” is available both online and offline Coordinated efforts. Offline, the "Visual Lion" vision health management center has been stationed in Ruihua Hospital and Optics Valley Hospital, and is currently negotiating cooperation with Aige Ophthalmology.
"Visual Lion uses pure physical training, no injections, no medicine, no surgery, safe and no eye contact, pure physical green training method, safe and effective." Yang Chao The introduction said that to prevent myopia in teenagers and children, we must pay attention to vision screening. "Myopia occurs quickly. If you don't pay attention to eye health, your vision may drop significantly in a few days. If it is detected in time through screening, especially before the vision drops to 0.6 Timely discovery, through training, can effectively regulate the linked movements of the ciliary muscles of the eye and the internal and external eye muscles, dredge the meridians, and gradually restore the elasticity of the ciliary muscles, the internal and external eye muscles, the optic nerve function of the eye, and the refractive system function to help them recover. With normal physiological functions, the visual acuity may be restored to above 1.0 or even 1.5, but the premise is that it must be discovered and treated promptly. ”
Online, “Visual Lion” is actively passing the test. Various public welfare screenings to obtain more big data on eye health.
Yang Chao said, "We also hope that more knowledgeable and caring people will join in this public welfare undertaking that benefits the country and the people. 'Visual Lion' is willing to provide public eye health science classes for free and regularly Conduct vision screening for primary, secondary and kindergarten students and upload the children's real-time vision conditions. Schools and parents can observe the changes in children's vision in a timely manner and effectively prevent myopia. If myopia is detected and treated promptly before the age of 18, you may be able to say goodbye to glasses and have a brighter future.” Yang Chao also hopes that the “Visual Lion” eye health charity class can be sent to more communities and to more people. Popular science and eye-protection knowledge for residents.
"I hope that in the future, when people need eye protection, they will think of 'Visual Lion' for the first time. Only then will the concept of 'Visual Lion' be truly explained. Lion' has succeeded! We are determined to become the first brand of myopia prevention and correction in China." When talking about future development, Yang Chao is full of vision and confidence.