Different delivery platforms and different usage methods.

1. PDD’s proxy investment is conducted on the Pinduoduo platform, while Douyin’s proxy investment is conducted on the Douyin platform.

2. PDD proxy investment is delivered through Pinduoduo’s advertising system. Advertisers can create advertising plans in Pinduoduo’s advertising management backend, set delivery targets, budgets and other parameters, and select suitable ads. Creative delivery. Douyin's agency investment is delivered through Douyin's advertising system. Advertisers can create advertising plans in Douyin's advertising management backend, set delivery goals, budget and other parameters, and upload advertising videos for delivery.