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What is the current situation of the marriage and love plus one alliance market?
Marriage joining is a relatively small entrepreneurial project, but it is an industry underestimated by the market. According to official data, the adult single population in China has reached 260 million, while the adult single population has exceeded 77 million. This figure is quite amazing. At the same time, in recent years, the divorce rate has been getting higher and higher, rising year by year for more than ten years. However, according to "20021China Internet dating market research report", the scale of China Internet dating market reached 7.2 billion yuan in 20265438, up by 0.6% year-on-year, and it reached 8.05 billion yuan in 2022. These data show that people's expectations and requirements for marriage and love are still high. In other words, the prospect of the marriage and love market exists objectively, and there is still a huge demand to be tapped.