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Chama family culture
Who is helpless, with the same robe and clothes; Who is helpless, live and die together;

People are like mothers, sharing weal and woe; Benevolence is like compatriots, advancing and retreating together;

Righteousness is like difficulty, single-minded; Rites flow like a stream, stretching with a song;

Wisdom is like a root, and the same way; Faith is like a source, and peers rise together;

Love is like a heart, speaking in the same language; Love can die together, hate can hate together;

Colleagues are brothers. There should be no gap in intimacy, regardless of rank, and there is no difference in similarity. Join hands to create the future, enjoy the sweetness of colleagues, share the hardships of colleagues, and help colleagues enthusiastically. Please don't shirk. Think of the company as my home and grow together. I am willing to do my best to overhaul my health, cultivate the virtue of tea people, understand the theory of tea nature, refine tea, cultivate the heart of benevolence and morality, and keep the precept of deceiving and deceiving, so as to seek benefits for tea farmers, tea friends and tea merchants.

Whoever teaches me art will treat me as a parent and a lifelong companion in the industry. If he needs help badly, I will help him. Treat his children like my brother. If you want to get a legacy, you should give it unconditionally for free. Everything I know about the holy way in the industry can be spread to me and my teacher's son, and also to students who swear to keep this agreement, but I won't tell anyone else.

Tea is not only a national drink, but also a national gift. It is something that respects teachers and worships heaven and earth! It is my business card of China, the image of China and the pride of China people! In order to maintain my reputation as the God of China, I will never make fake tea, never sell fake tea, and never make friends with such people! I am willing to spend the rest of my life examining all inhuman acts in Cambodia and keeping this oath-

I don't care about counterfeiting, selling fake goods and Lamian Noodles! Anyone who sees this despicable behavior will swear not to associate with them, and be ashamed of them, stay away from them, break away from them and hit them; I will never do the act of shoddy, shoddy and famous tea! Anyone who sees such behavior will swear not to make friends with others, and old friends will swear to cut their robes and break their righteousness, and stay at a respectful distance! I promise that I will not pass on the tea-making technology to unjust people, nor will I pass on the sales technology to those who make and sell fakes. Although I have repeatedly asked, I will not cooperate with them.

No matter where you meet tea farmers, tea customers and tea merchants, no matter whether men or women are high or low, you will never forget your righteousness for profit, cling to the powerful, and harm others. My only purpose is to abide by the virtue of tea people, keep my place, concentrate on growing tea, make tea sincerely, sell tea with my conscience, never cheat, not break the contract, not harm others, not do bad things, especially not harm others; I won't give anything that I can't do and tea can't do to others; I am willing to perform my duties in a pure and sacred spirit for life. Whatever I see and hear should be kept secret, I will keep it secret.

As God is my witness, I am willing to be a devout tea horse disciple all my life. If I strictly abide by the above vows, I ask god to give me the soul of the tea man to be detached; If I break my oath, heaven, earth and ghosts are in urgent need! My home:

Ancestors set up ancient roads, and tea is famous all over the world.

The monument on horseback tells the story, which made China famous all over the world.

Tea horses will be passed down from generation to generation.

Work hard all your life, never be lazy or degenerate.

It's just living tea, not floating or impetuous.

It's my life to read books and taste tea.

My business:

Pass on the family business through the tea ceremony, and generations of tea people.

A wise man is A Mu Xianxian, a naive tea man.

The tea ceremony is profound, sincere and profitable, and honest.

Tea merchants are selfless in seeking wealth and kind to tea people.

My tea:

Fertilizing and spraying to cultivate tea trees is the hometown of tea.

Tianci Pu 'er wild tea is a natural national drink.

Picking in spring, summer, autumn and winter, twisting and drying.

Combining high and low verve, my tea is ready.

I believe:

Discard good tea, the internal quality is poor, shoddy.

Do not sell low-grade tea, sell high prices, just for profit.

Don't change your name, make money by pouring tea.

Evil tea fills ancient tree tea and accumulates wealth into wealth.

My home:

Men grow tea, and women are thrifty and do their jobs.

Being old and idle, reading less tea ceremony, living in harmony with the ancient family, has a long history, cultivating future generations and knowing the original meaning;

Accept my charm, open a new coin, be a tea man today, and listen to my motto.

Xiu De is the most important thing, followed by making profits. Merchants have good roads and long trust time;

Grow tea diligently, don't be lazy, make tea sincerely, and don't hurt a child.

Respect teachers and attach importance to teaching, preach and teach to solve doubts, and future generations will prosper;

Be loyal to the national ceremony, honor the national reputation, and sell tea innocently, and your career will flourish.

The hometown of farming, only tea, full of tea life;

Turning to business, you have both morality and righteousness, God bless you, and your family business is long.

Read the ancestral teachings, forget the righteousness at the sight of profit, and bully the ancestors.

Shame on the sacred cause, harm others and benefit themselves, cling to the powerful, and be eager for God.

The ancestors went up and down the three roads, only reading, only ploughing, only making tea; Diligent and pragmatic, honest and clean; Poetry and books must be read, and etiquette and righteousness must be known. Parents must be unfilial, and their wives and children must be loved. Great loyalty and great love are benevolence, great filial piety and courage are righteousness, harmony and governance are courtesy, great kindness and forgiveness are wisdom, fairness and rationality are faith, and those who do not speak without virtue are not rich. Planting tea is afraid of inferior quality, picking tea is afraid of inexhaustible, making tea is afraid of fine, and selling tea is afraid of dishonesty. Be a man, the sky is watching; Making tea, God is watching; Sell, people are watching; It is not enough without virtue, and it is not enough without faith. To be a Pu 'er tea industry, the most important thing is the bottom line of employees' morality and conscience! It can be profitable, but it can't be immoral! ! ! Be diligent in planting tea, be true in making tea, and avoid cheating; Honesty means calling guests from all corners of the country, and paying attention to benevolence and righteousness before accepting all wealth; Men, women and children perform their duties, respect and love each other; The world keeps its industry with heirlooms, spreads information with virtue and promotes tea ceremony. Cultivate tea with morality and believe in the world.

Make tea with virtue and strive for perfection.

Mingde is in the genuine business.

Accumulate virtue and preach, and be a man.

Tea horse family, because of tea and all over the world, the world is benevolent, Pu 'er Ming. Planting tea is the foundation, selling tea is the foundation, tea ceremony is the main body, tea art is famous and tea industry is immortal. To win the trust with tea, only sincerity can reach the four seas; Tea is passed down from family to family, but only high quality can be passed down from generation to generation; Taking tea as a friend, only sincerity can make people happy; Profit from tea, but fame can profit. Tea horse family, tea is real tea! If you are sincere, you must be exquisite in making tea and sincere in selling tea. Don't be rude and covet your own interests: don't cheat others and seek your own wealth. This is the bottom line! I am willing to abide by the ancient tea-horse road when I enter it. Honest and diligent;

Parents should be filial, and their wives and children should be cared for; Teachers should respect and brothers should help each other;

There is a right way to carry on the family line, and farming requires hard work; Making tea is in essence, and selling tea is in sincerity;

Study hard and don't forget manners; If you don't learn when you are young, the boss knows nothing;

If you want to live and be rich, you must work hard; If tea is known, it must be named after it.

Tea horse people, when they enter the tea business, must obey the rules, be ambitious, be ambitious, be a good person, respect teachers, respect brothers, love their wives and children, be taught by teachers, share their worries for brothers, go all out to help them, work hard ahead, be tired, be brave in taking responsibility, learn tea art, respect customers, be old and be old. Be diligent in doing business, not lazy, laziness will waste everything;

Bargaining should be clear, not vague, which leads to more disputes;

Consumption should be frugal, not extravagant, luxury will spend all the money;

If you owe money, you must know people, don't abuse it, or you will lose money;

Goods should be inspected face to face, and abuse of goods will reduce quality and price;

Be careful when going in and out, don't scribble, scribbling will make many mistakes;

Employers should be square and not skewed, which is difficult to entrust;

Advantages and disadvantages should be subdivided and not confused, which will consume a lot;

Goods should be changed, not sloppy, sloppy and difficult to check;

The deadline should be agreed, not sloppy, sloppy will lose credibility;

Buy and sell at any time, don't delay, delay will miss the opportunity;

Be careful with your money, don't be confused, confusion will harm your life;

Do your duty when you are in trouble, don't make mistakes, or you will suffer a big loss;

Accounts should be moderate, not violent, and violent transactions are few;

The backbone should be quiet, don't make a move, make a move, and there will be more mistakes.

Do things carefully, not rough, rough will produce inferior products;

Speak according to the rules, don't be impetuous, impetuous will cause many accidents.

The business ethics of Tea Horse Family is to perfect and interpret the word "harmony" as much as possible. Harmony leads to harmony, harmony leads to harmony, combination leads to integration, and integration leads to integration. Pay attention to business: things are rare, people take them away from me, people leave with me, hoard goods, monopolize treasures, seize the opportunity, and gather and disperse appropriately. Heaven, earth, man, god and ghost-heaven is innate wisdom and the foundation of business; Land is cultivated for the day after tomorrow, relying on honesty; People are kind, know how to choose, and pay attention to "a gentleman loves materials and takes them properly"; God is brave, he has the courage to dare to think and do things; Ghosts are crafty and ingenious, and they can "turn their hands into clouds and cover their hands for rain." Knowing people is good, knowing people is good, and the accounts are not responsible.

Accept, be polite and communicate with others.

Take care of yourself, like the new and hate the old, and the merchants are seriously ill.

Rectify, sort out goods, grab people's attention

Agility, hesitation, and ultimately nothing.

To collect accounts, be diligent and not lazy, and walk a few more lines.

Employing people, because there are only four uses, everything depends on it.

Demonstrate that there are ways to make money and explain ignorance.

Handling goods, buying goods is not demanding, and you will experience losses.

Knowing machines and selling them at any time is a famous philosopher.

Claim rate, revision of law, self-induction generation.

The amount of luck, how wide and tight, is appropriate.

Ma Guotou is the leader of the caravan, and the tea horse family demands five things: follow the trend, Ming Dow, superb skills, harmony but difference, and practice. Five things about soldiers in Sun Tzu's Art of War: Heaven, Tao, Law, General and Earth.

Take advantage of the trend, that is, the matter of heaven-the so-called timing, timing is also the general trend. Take advantage of the general trend and achieve great things.

Ming Dow, that is, Tao-the so-called Tao, is the human heart. Winning the Tao means winning the hearts of the people, putting people first and winning the hearts of the people.

Superb technology, that is, ceremony-the so-called law, rules and laws. Reasonable system and scientific method.

Harmony, what is about to happen-the so-called leader, too. Namely, management, cohesion and cooperative development.

Practice, that is, things-the so-called land, is also in the right place. That is, walking, the execution of real talent. Don't be stingy, don't be vain, don't be indecisive,

Don't argue, don't be lazy and don't be stubborn.

Don't take it lightly, don't be greedy for merit, and don't compete for interest.

Don't be careless, ignorant, stupid, and never make good tea with inferior tea.

Never sell inferior products at high prices.

Never use wet warehouse to fill dry warehouse.

Never pour old tea with new tea.

Never make tea by kneading.

Never turn your face and pour tea.

Never fill old tea with moldy tea.

Never use Taiwanese tea to pour ancient tree tea.

In the origin of Pu 'er tea, the wholesale price generally ranges from tens of yuan (per catty) to several hundred yuan (per catty) according to the quality, origin and year of tea. However, in the field of sales, the price of tea has become "chaotic", and annual pricing seems to be a fixed standard. In many tea shops and even wholesale markets, some teas with only one year's average tea quality dare to be marked with high prices such as "1000 yuan/cake", and tea cakes with a price of 10,000 yuan are also common. It's not that Pu 'er tea can't sell at this price, but that all high-quality aged Pu 'er tea can reach this price, and the quantity of such tea is very rare.

1, shoddy. Some teas are beautiful in appearance, but inferior in nature. This kind of packaging is called "spread noodles" or "package" in industry jargon, which is both a good thing and a bad thing. 2, low-grade tea sells at high prices. Because buyers don't understand, sweet-talking merchants are deceived as soon as they introduce buyers. 3. Wet warehouse tea pretends to be dry warehouse tea. Many new teas are fermented by wet storage for many times, and they are sold to consumers by pretending to be natural and normal fermented tea by using the principle of rapid maturity.

4. Fill the old with new ones. Some merchants change the color of some raw materials that are not suitable for making tea through artificial fermentation to achieve the effect of looking like old tea, thus pretending to be old tea for sale. However, this kind of tea is exposed as soon as you drink it, but people who drink tea need to have some experience. This move is mainly to deceive customers who don't understand Pu 'er tea.

5, back to tea. Some merchants take advantage of the hot market to buy back tea from some big factories, with secondary tea as the core and tea wrapped around big factories pretending to be good tea from big factories for sale.

6. Make a makeover. The quality of Pu 'er tea can be divided into nine grades, but some weak merchants do not adopt the method of fake packaging, and sell it by pasting and stealing the packaging of regular factories.

7. Moldy tea, which contains tea leaves. It claims to specialize in making old tea, but it is actually moldy tea and can't be drunk at all.

8. Terraced tea pretends to be ancient tree tea. In the eyes of discerning people, this method is very clumsy. Taiwan tea has a large output, while ancient tea has a low output but a high price. In order to sell more money, some merchants will call platform tea ancient tree tea to deceive customers who don't understand tea.

Tea horse family, tea is real tea! If you are sincere, you must be exquisite in making tea and sincere in selling tea. Don't be rude and covet your own interests: don't cheat others and seek your own wealth. This is the bottom line! Inheriting tea culture and sticking to the foundation of tea making.

Believe in the spirit of tea-horse and carry forward the national highway in China.

Adhering to the ancient teachings of tea ancestors and inheriting tea culture,

Always check your career, check each other's shortcomings,

My heart will always be in Cha Sheng, and my body will always keep the tea clean.

Don't break the routine, always remember the accuracy of making tea, and don't lose your conscience in management. The members of the Tea Horse Family understand the essence of tea and concentrate on planting tea. Refine the system, make tea sincerely, keep the virtue of tea people, and sell tea with conscience! Tea horse men must think twice, tolerate four things and do five things. Think twice: think about yourself, people and career.

Think of yourself, learn less and grow incompetent; If you don't think, study and learn, you can't succeed without skills, that is, in order to keep learning and making progress, you can always think about yourself; Thinking about people, getting old without teaching, and dying without thinking; Without learning and skills, being a teacher is meaningless in the end, that is, always taking the advantages of others as a spur, analyzing trade-offs, improving yourself, and always preparing to be an example for others; Thinking about industry, having but not giving up, being poor but not giving up; Be prepared for danger in times of peace, the foundation will last forever, that is, when the career development is booming, we should think about the way of sustainable development.