A popular project in the future

If you are interested, you can plan ahead

1. Single economy.

Refers to the business opportunities brought by single people who attach great importance to the quality of life and advocate high-consumption life.

Statistical data shows that the number of single people in our country has exceeded 200 million. Such a huge group of people has given rise to the single economic market.

Consumption characteristics:

① Like novel, novel and special consumer goods and services.

②Tend to enjoy the psychological satisfaction of services without leaving home.

Entrepreneurial inspiration:

①Single set meal (eating for one person, traveling for one person, etc.).

②Dating website.

③Pet market, pet supplies, pet health and beauty services.

④Cultural services for singles.

2. Social terror economy.

More and more young people are labeling themselves "social phobia".

For them who are afraid or unwilling to communicate with others, consumption scenarios that emphasize social interaction are too tiring and complicated.

Consumption characteristics:

① Relaxed, free, relatively private and full-service consumption environment.

② Pay attention to consumption with a "sense of boundaries" and strong autonomy.

Entrepreneurial inspiration:

①Unmanned hotel and unmanned restaurant.

② High emotional intelligence social class.

③Online personality test.

3. Cuteness economy.

An economic act that uses "cute" products to satisfy consumers' pursuit of cuteness and appreciation of cuteness as the main selling point or value-added point.

Consumption characteristics:

① Value the spiritual attributes, comfort and fashion of products.

② Compared with "cost-effectiveness", we care more about "appearance-price ratio".

Entrepreneurial inspiration:

① Cartoon dolls and figurines with cute products.

②Featured “cute” IP.

③From mobile phone cases, to snack packaging, to daily necessities.

Many products can attract attention with the help of "cuteness".

4. New agricultural economy.

The new agricultural economy and the wave of live broadcasting have led many young people to choose to return to their hometowns and sink into the countryside represented by live streaming e-commerce.

Consumption characteristics:

① Experience hometown feelings, return to nature and focus on natural health.

②Local characteristics.

Entrepreneurial inspiration:

①Live broadcast management of agricultural products.

② Carry out social agriculture.

③Leisure farms, rural tour guides and other specialty brands.

5. Impending economy.

The expiration date economy refers to the expiration date of food, that is, food that is about to reach its shelf life. This type of food is often sold at extremely low prices to clear inventory.

Consumption characteristics:

① Focus on cost performance.

② "Picking up leaks" mentality.

③Consumption satisfaction is strong.

Entrepreneurial inspiration:

① Find supply sources, processing plants, and supermarket stores for cooperative distribution.

② Find online stores and self-media experts for distribution.