Summary of activity plan 1
In the past month's work and study, I was worried and excited because I just came into contact with this job and this type of job. If I don't understand in many aspects, I will make mistakes, but I am also excited to learn and make progress in such a strange position. But on the whole, I have learned a lot in this month's work and study, and I have gained a lot from being at a loss at first to gradually adapting to what I should do now. To sum up, my shortcomings and gains in work and study in the past month are as follows:
First, the shortcomings and problems in the work
1. 1, learning at work is not up to standard.
In this month's work and study, I am in a state of studying while working. I learned a lot from scratch, although with the guidance and help of leaders and colleagues, my understanding of market research and marketing planning system is not enough, and my understanding of market research and planning knowledge is not enough.
1.2. Insufficient understanding of the market situation of the whole project.
In the past month's work, although I have some understanding of the overall market situation, I haven't been careful enough in the process of understanding, and I haven't got a deep understanding of the overall market trend and market situation. In this respect, we don't know enough about the storage capacity of the whole market, the price trend of the market and the influence of government policies on the market trend.
1.3, the analysis of the market trend is not enough.
Now I am still imitating others, including writing market research reports, but the analysis of market trends and market conditions is only my subjective and superficial view. The knowledge in this field is still not solid, and further study is needed, especially for the analysis and understanding of the overall market situation. We should objectively make our own analysis when we know the market.
Second, the work performance
2. 1, I have a deep understanding of the nature of my work.
Only one month's work time, but in this month, I have a new understanding of market research and marketing planning, and understand the importance of this job. I also understand the importance of market research to enterprise decision-making and route taking. If the market survey is completed, it will play a decisive role in product positioning and pricing, and it will also play a key role in the smooth sales of products.
2.2. Quickly enter your job role.
Because I have never been exposed to this type of work before, I know the importance of this job. Although I was very nervous, I quickly entered this job role, understood my job responsibilities, and started the role work. Specifically, as a real estate project, what aspects should we start with when conducting market research, what points should we pay attention to when investigating other projects, and know what the focus of our own research is. This laid a good foundation for my future work.
Three. Work plan and arrangement for the next stage
3. 1. Have a deep understanding of the overall market situation.
In the future work, I will have a deep understanding of the overall longevity real estate market, including the storage capacity of the overall market, the trend of the overall longevity real estate market, the price quotation, the impact of government policies on consumers, and the impact of looming inflation in China on the market.
3.2. Strengthen and learn professional knowledge.
In the next working hours, I will concentrate on my study. Systematic and in-depth study of market research and marketing planning, study while working, try to learn in practice, sum up experience, and strive to do better in the future.
Four. Feelings and suggestions on the current working environment
For the current working environment, working atmosphere. Give me a feeling of home, I am very satisfied. Colleagues, including leaders, are very harmonious, and all colleagues are very hard-working and diligent. Everyone in life is more like a family. So I like this working and living environment very much. But I also found some phenomena in my work, and I want to make some suggestions on these phenomena. I think as a service organization, we must show the sense of ownership in our work, and we will also cultivate it into a corporate culture in the hearts of all employees. All of us should have a sense of crisis when doing any work, and regard ourselves as the owners of the enterprise. With such a corporate culture, our enterprise will go further and longer. Therefore, I suggest that the company consider this aspect and train its employees ideologically, so that everyone can have a sense of ownership ideologically, which will greatly improve work efficiency and bring greater benefits to the company and everyone.
The above are some immature suggestions I put forward in combination with some phenomena I have seen in ZUI's work recently. I hope that the leaders will give more guidance and help.
Summary of activity planning II
Under the call and arrangement of the school sports department, the tenth sports meeting of our college was successfully held in June 65438+1October 65438+September. To this end, our department held several meetings, rationally distributed work, arranged venue supplies, wrote awards, prepared grading tables, publicized posters, and selected small posters for each class to make full preparations for the college sports meeting.
Activity highlights 1. At the 10th Sports Meeting, we took the lead in adopting class posters, and each class publicized its own class with its own posters.
Three. Summary of Work From the preparation to the launch of the activity, although our department has conducted serious discussions and preparations, the activity has achieved good results, but there are still many shortcomings. The situation of our department is summarized as follows:
First, the work distribution is not detailed and reasonable enough. Many officers have to do the work of several departments at the same time, and some jobs can't be finished. Generally speaking, the distribution of work needs to be improved.
Third, the cooperation of other departments is not enough, and the details in the award process are not enough, which leads to the award error, and some award-winning athletes can't get the award certificate. Fourth, after the games, the work distribution was improper, and the workload of the propaganda department was too heavy. The above is my summary of the 10th Sports Meeting.
On the whole, this activity is quite successful. However, in future activities, we will know ourselves better and do every task well. I hope that every job and every activity can be affirmed by schools, colleges and students. In the days to come, our department will devote itself to the work and strive for new achievements!
Summary of activity plan 3
On the occasion of the annual Halloween, we are going to launch the "Halloween Carnival". I hope Halloween, a traditional western festival, can help students relax in their spare time, improve their oral and communication skills, deepen their understanding of English culture, enrich campus culture and increase the humanistic atmosphere of the school. In addition, we should explore outstanding English talents in our school and provide a strong reserve force for our school to participate in English activities at all levels.
I. Purpose of the event
1. Introduce western culture to promote the diversified development of campus culture;
2. Enrich students' campus life and strengthen the communication between students of various departments;
3. Enhance friendship with classmates through Halloween activities;
4. The theme is clear, which accords with the interest tendency of most college students;
5. Creative and interesting, which can attract students to participate;
6. Strong interaction, there is no boundary between actors and audiences, and everyone is involved;
7, to mobilize the enthusiasm of students, promote cooperation, make friends as the goal.
Second, the venue of the event
The second floor of the first canteen
Third, the activity began
(1) Pre-publicity
Make posters and put them on bulletin boards near canteens and dormitories. The contents of the poster include the time and place of the event and the program arrangement of the event.
(2) Site layout
First, move the table in the dining hall to the periphery of the dining hall to make enough space to build an activity stage. Hang all kinds of scary pumpkin masks at the entrance of the canteen, and set up speaker equipment and colorful spotlights in the canteen.
(iii) Activity flow
1. The activity starts at 6: 30 pm and officially starts at 7: 00 pm (after dark), about one and a half hours.
2. At the party, all kinds of demons guide the participants to all the roads at the activity site. Ticket holders go in from the entrance of the second student canteen, get candy, "big candy paper" and brooches from the "open-air canteen", and leave their messages or contact information on the candy paper, which they will keep first, and then enter and leave the square. Due to the limited space, students without tickets can only watch from the periphery.
3. Opening:
Play quiet music, the host does not appear directly, and tells everyone in a mysterious tone behind the scenes that the party is about to begin. Please hold your breath and look forward to the mysterious announcement. The scene lights went out gradually, and a light suddenly lit up in the center of the camera stage, but there was nothing … The host humorously called it a mistake. Then wait for it to close again.
On the quiet stage, a white fluttering figure gradually appeared, and the music slowly remembered. Suddenly, the lights came on, masked street dancers appeared in front of people, and the music became dynamic. After a street dance, the party officially began.
Activity 1: pumpkin lantern making contest
The planner will prepare relevant competition materials (pumpkins, crayons, meat cutters, candles, etc.). );
The students signed up for the pumpkin lantern competition, in a team of three; The teacher will be the judge to select the final award. The team that won the first prize will get candy as a reward, while the loser will be punished for suffering from candy.
Activity 2: Masquerade Ball
After the pumpkin lantern production competition, the relevant personnel will open the pre-arranged dance studio to the students. The layout of the dance studio should be based on the atmosphere of terror, and all kinds of horror masks are hung on the walls, which are set off by lights and music to create a mysterious color.
Students attending the dance need to set up their own ghost masks and costumes.
Activity 3: English Music Performance
After the carnival masquerade, there will be a cultural performance. English majors performed a musical about the origin of Halloween. Introduce the origin and historical story of Halloween to students.
Activity 4: Halloween blessing activity:
Based on the inheritance and development of Halloween tradition, candles are lit in the center of the stage to pray for every lost life.
(4) Follow-up work
After the activity, the relevant logistics personnel assist the canteen cleaners to deal with the garbage left over from the activity. Repair the dining room table.
(v) Activity budget
Small candy bags (candy packaging as an encouragement prize) 15 people 10 yuan.
Candles 15-20 yuan
Pumpkin lanterns and pumpkin ornaments 50-60 yuan witch hats (2-3 pieces 15 yuan)
Prize (Candy about 50 yuan)
Five pumpkins cost 30 yuan for colored sugar, about 40 to 50 yuan, and the overall budget is about 400 yuan.
Summary of activity plan 4
Social welfare activities are unpaid voluntary labor that directly serves social welfare undertakings. Its purpose is to cultivate students' labor outlook and habits, cultivate students' sense of social obligation and responsibility, and learn and master the necessary knowledge and skills of self-service and productive labor. In addition, social welfare activities are of great benefit to broaden students' horizons and broaden and deepen their understanding of interpersonal and social relations.
Our school has been insisting on encouraging students to participate in various public welfare activities organized by social organizations for many years. On April 23, 2007, all the teachers and students of the school organized another public welfare activity. This charity activity is two tasks: cleaning the white road in the town and cleaning the drainage ditch on the east side of the market. Students in Grade One and Grade Two clean the road, while students in Grade Three clean the drain. This time, the work is very hard. It was a windy day, and personality was the ditch on the east side of the market. The ditch is deep and there is a lot of rubbish. Students in Grade Three are not afraid of being dirty or tired. Under the leadership of the class teacher and class cadres, they cleaned up this stinking ditch, and their spirit deeply touched passers-by.
In order to help and promote college students to form good ideological quality and moral cultivation, strengthen and improve their inheritance and development of the traditional revolutionary spirit, thus affecting more people in society to participate in the study of the traditional revolutionary spirit, improving people's ideological consciousness, forming a good social atmosphere, and carrying forward the fine qualities of the older generation of revolutionaries with practical actions, our school organized a revolution with the slogan of "carrying forward the legacy of martyrs and inheriting the revolutionary spirit" on March 30, 20 10.
The purpose of this public welfare activity is to advocate the public to learn the traditional revolutionary spirit, let college students participate in practical activities and get close contact with the advanced deeds of revolutionaries, so as to call on more social people to join the learning team of this spiritual life and work hard to establish a more perfect social atmosphere. The specific information of public welfare activities is reported as follows:
I. Agenda of activities
1, April 2 1, all the students of our school gather at the campus gate, line up from the campus and walk to Gemin Martyrs Cemetery in Pixian County (about two o'clock).
2. On April 2nd, at 2pm 10, the host read the eulogy and all the staff observed a moment of silence.
At 2: 30 pm on April 2, all the students began to clean up the cemetery.
4. At 2: 55pm on April 2nd, all the students assembled to return to school.
Two. Settlement of activity funds (* * * 60 yuan)
2 garlands
Third, activity self-evaluation.
Generally speaking, our social welfare activities of "carrying forward the martyrs' legacy and inheriting the revolutionary spirit" are very successful at all stages, and the reasons for success are summarized as follows:
1, which is well prepared.
"Everything is established in advance, and it will be abolished if it is not planned" has been fully reflected in this activity. It is precisely because of thorough consideration, planning and preparation that this grave sweeping activity has the premise of success. For example, students will send people to contact the cemetery in advance, and we will have detailed plans and activities before the activities begin.
2. Close cooperation
A variety of careful assistance and efforts are the guarantee for the completion of the activities. For example, during the activity, the heads of all departments and classes of the student union elect the participants, and the head of the secretariat will count the participants. Organization department personnel prepare cleaning tools, and the news propaganda center prepares the host to speak. The press and publicity department is responsible for photography and news release.
3. The specific division of labor is reasonable.
Before the start of the activity, the leaders of the student union have allocated tools and labor tasks reasonably, and also paid attention to the coordination of publicity organization and working hours.
4. This activity has a wide influence.
In this grave-sweeping activity, everyone walked to Pixian cemetery. Along the way, the students marched in an organized and disciplined manner, holding high the banner of "carrying forward the martyr's legacy and inheriting the revolutionary spirit", which well conveyed the message of learning the traditional revolutionary spirit to passers-by and advocated people to learn the revolutionary spirit. It has played a very good social benefit both inside and outside the school. Achieved the ultimate goal of this charity event.
Four. Results and benefits of the activity
1. Although the activity is small, it has far-reaching significance and good response, which fully reflects the good wishes of college students to participate in social welfare activities, so that more people in society can inherit and carry forward the traditional revolutionary spirit and do their bit.
2. This activity closely focuses on the main task of carrying forward the revolutionary spirit and improving the ideological consciousness and spiritual realm of the social crowd, fully mobilizing the intentions of all parties, and striving to form a good social atmosphere, so that our college students can understand the glorious history of the revolutionary martyrs, inherit the spiritual essence of the revolutionary martyrs, and carry it forward and pass it on.
3. Around the slogan of "carrying forward the martyr's legacy and inheriting the revolutionary spirit", the activity of cleaning up the cemetery for revolutionary martyrs was carried out in Pixian cemetery, which was successful and had a wide influence.
We completed this social welfare activity with minimum cost and high quality.
Summary of activity plan 5
I. Progress of work
Recalling the first contact with industrial real estate project planning, its marketing and promotion is a strange and vague concept. After the initial hard exploration of releasing water to raise fish and crossing the river by feeling the stones, its nature and direction were initially clarified. But any job can not be separated from the main element of people. Therefore, we must first learn to be a man and work hard; Secondly, master the macro policies of the state and development zones, the internal environment of enterprises and the investment environment of enterprises, such as the preferential policies of development zones, the overall planning of the government, the development trends of industries and urban construction, etc. There is also the micro-environment and competition in the park; Thirdly, think about the source of drinking water, explore effective marketing and promotion programs, and often think about such questions: how to achieve the publicity effect with the least money? How can I find potential customers? What problems still exist in the industrial city project at this stage, and where to solve the difficult marketing problem first?
Main work 20 19 to 10 —20 19 to 12.
1, cooperate to complete the Mid-Autumn Festival party.
2. Assist to complete the auto parts exhibition.
3. Complete network promotion.
4. Actively cooperate with public relations activities.
5. Complete the internal coordination and investigation of investment promotion in industrial city, and help improve the basic information of investment promotion.
6, cooperate with colleagues to complete other work.
7. Bring forth the old and bring forth the new, constantly improve marketing ideas and formulate marketing strategies.
8. Complete the temporary replacement task
Second, the basic work situation and practices
(a) not afraid of difficulties, establish confidence in planning projects.
Seriously analyze the new situation, face up to the new challenges, calmly respond, and adjust the work strategy in time. 1. Seriously study the macro-environment and related policies and plans of Beijing industrial real estate, improve our knowledge and understanding of it, meet difficulties with a positive attitude, build up confidence, always maintain a strong work spirit, and do everything possible to explore potential marketing ideas. Second, pay attention to the ability of collecting, identifying and analyzing market information, and deal with the marketing strategies and promotion strategies of competitors, so as to adjust our marketing strategies and strategies; Third, actively seek the support and help of leaders. When making marketing strategy and marketing promotion plan, there will definitely be differences because of different ideas, but we will seriously "consult" the problems and problems encountered and adjust the methods in time. Although there is still a gap between my company's expected goal and my planned goal, I think my efforts and hardships will not be in vain under the current severe and difficult situation.
(2) Find target customers from market segments.
Strive to segment the market according to different characteristics. Market segmentation has three advantages, one is to gain high loyalty from consumers, the other is to protect appropriate profits, and the third is to be easy to succeed. For example, enterprises pursuing similar interests, enterprises with the same industry characteristics, enterprises in the same country and so on.
Although the market segmentation is carried out in the design and development of the park, this segmentation is often rough. Therefore, in the specific implementation of sales, it is necessary to carry out more clear target market segmentation, and use appropriate marketing strategies and methods according to different stages of product promotion for more clear target customers.
(3) Keep pace with the times and change the planning concept and thinking mode.
As a special product, industrial real estate is different from other products in marketing ideas and promotion methods.
The difference, especially civil real estate, is characterized by emotional appeal. Industrial real estate is characterized by propaganda and planning from the perspective of rational appeal. The demand of industrial workshop and the concealment and dispersion of its target customers determine that its propaganda mode must be innovative and the media selection should be more targeted. Therefore, it is imperative to change the planning concept and thinking mode and build Li Andong Industrial Park into a national frontier and strategic industrial real estate model.
(four) to improve their professional quality and work skills, improve work efficiency. On the basis of routine work, pay attention to the improvement of their professional quality, communication ability and work ability. Grasping the foundation and practicing internal strength, first, grasping the actual work, constantly improving the quality of their own work, and making themselves planning experts; Second, pay attention to the cultivation of one's own work style and the improvement of business ability, and strive to improve work efficiency.
Third, the existing problems
Problems existing in current marketing promotion:
(1) The information network is not perfect, and the amount and sources of information are insufficient. (2) The way of attracting investment is not innovative enough, and it is still traditional, with face-to-face contact and low investment efficiency; (3) The investment scope is not wide enough, and the gold content of information is low. (4) The existing factory buildings are relatively simple in structure and lack of individuality, which cannot meet the diversified factory building needs of market enterprises. (6) The supporting facilities promised to customers can't keep up, and the project can't be completed at the same time. (7) Compared with Beijing Park, there is no advantage in price, and the price is relatively high, especially the sales price. (8) The rationality of plant design and park planning is not the embodiment of market demand. (9) The positioning of industrial city lacks foresight and market guidance, the internal investment organization structure is unscientific, and the publicity and promotion efforts are small.
Fourth, the experience and thinking in the work
Through my understanding and practice of industrial real estate marketing for two months, I mainly have the following experiences and thoughts:
1. Leaders' attention to marketing and their ideas are decisive factors for the formulation of marketing strategies and the successful implementation of marketing concepts.
First, leaders attach importance to departments or individuals, which makes individuals' ability enhanced and get more resources and help, which is also conducive to the real implementation of marketing programs, and may even be anti-Kun. Second, the strategic focus should be on, for example, leaders' understanding of the theme of industrial cities and the concept of input-output ratio. To build a brand, they must increase investment, innovate constantly and carry it through. Practice has proved that things will be better if leaders attach importance to guidance, have proper understanding and support, institutions, personnel, support, management and promotion. On the other hand, if you still stay in the stage of "waiting, relying and wanting", you can only go downhill.
2, optimize the organizational structure, smooth internal information communication channels, clear responsibilities, improve work efficiency is the premise.
The key to improve work efficiency is to clarify personal responsibilities, clarify the division of labor among departments, give full play to personal expertise, improve organizational structure, flatten organizational structure, and ensure barrier-free information communication. Everyone is responsible for everything.
3. It is urgent to speed up the software and hardware environment of the industrial park, improve the marketing system, improve the execution of marketing promotion and strengthen public relations.
In order to become a well-known industrial real estate project, it is urgent to improve the core competitiveness of the industrial city, which also puts forward higher requirements for the hard environment infrastructure, factory building grade, industrial park planning grade and soft environment property services, property management and park culture construction of the industrial city. Through innovative ideas, revitalize ideas, formulate effective and scientific marketing strategies and strengthen public relations to assist.
In the past two months, every progress I have made is the result of the care and support of my colleagues in the administrative center. I still have many shortcomings, and the achievements I can see are not great, and I am still far from achieving my goals. I hope I can constantly improve myself by summing up my studies, advance according to the goals set in 20 19, and do everything well.
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