Litchi is a good app, the product of the development of the times. With the development of the times, traditional radio stations have been impacted by the mobile Internet, and the market has changed. However, high-quality content is no longer limited by broadcasting. Online audio breaks the time and space limitations of traditional radio stations and creates a very vital development model. In recent years, network audio has withstood the impact of live video and short video and maintained a high growth trend.

With the increasing homogenization of products, litchi chose to go to FM. Since the launch of audio live broadcast service, litchi has been trying to socialize based on audio. It is not only a content platform, but also an audio community for young people, updating the platform around interactivity.

For example, the experimental functions such as voice recognition card, voice making friends and litchi pie were introduced, which realized the functions of voice connection with multiple listeners and hosting with multiple anchors during the live broadcast. All these can show that litchi is trying to explore the direction of "pan-entertainment voice interaction platform that young people like"