Kuaishou.
Sanda Brother, formerly known as Chen Weijie, male, broadcasts live on Kuaishou. Deputy Secretary-General of the Webcast Professional Committee of China Television Artists Association, currently Chairman of Sanda Brother (Guangzhou) Holdings Co., Ltd., Guangdong Province Ambassador for Poverty Alleviation, Kuaishou Poverty Alleviation Model, Sichuan Pioneer for Poverty Alleviation, Jilin Province Youth Poverty Alleviation Ambassador, Guangdong Province Enthusiastic about fire protection and public welfare, and consultant of the Rural Internet Celebrity Think Tank of Guangdong Provincial Rural Revitalization Service Center.
Has 50 million fans on the Kuaishou platform. In 2018, he was awarded the title of "Kuaishou Seller King" and in April 2019, he was awarded the title of "Agricultural Products Sales Internet Celebrity". Brother Sanda won the 2019 Rural Internet Celebrity Year "China Grain Heart" Charity Poverty Alleviation Ambassador, the "2019 China Economic Influence Person of the Year", and was elected as a member of the Meizhou CPPCC Committee in 2020. On June 16, 2020, Sanda Brother returned to his first show and won the championship in the "616 Quality Shopping Festival".
The start time of Sanda Brother’s live broadcast
Sanda Brother came into contact with the Internet in 2012, and in 2014 he started to use Kuaishou APP to shoot short videos. "Sanda Brother" is Chen Weijie's online name on the Kuaishou live broadcast platform. Since 2016, his live broadcast style and social image of "caring, positive energy, and public welfare" have been recognized and loved by the public. In 2020, fans on the Kuaishou platform Breaking through 50 million.
After becoming an anchor, Brother Sanda started to establish a number of companies in 2016, with business scope including media, e-commerce, etc. It has nearly a hundred contracted anchors, and the group's fan base has exceeded 100 million. Taking advantage of the traffic advantages of new media marketing, the new business model of live broadcast to bring goods has driven the sales of a variety of products.