In order to ensure the smooth and successful work, it is usually required to make a plan in advance, which generally includes guiding ideology, main objectives, work priorities, implementation steps, policies and measures, specific requirements and so on. So what is an excellent plan? The following is my plan for the Qixi Friendship Association. Welcome to read the collection.
Planning scheme of Qixi Friendship Association 1 1. Promotion activities 1.
Write a Tanabata story and get a Tanabata gift.
This activity is mainly about rich prizes (you can send red envelopes or coupons, so that the winning friends can choose their own treasures in the store or send more valuable goods directly), so that the shortlisted friends can pull people to vote. Let everyone know that there is such a group of people and such a shop to prepare for the next activities.
The way to participate in the activity is very simple, that is, let the participating friends write a love story between him and her, and the store chooses the short-listed story by itself, and then votes to decide the final prize.
Participating friends can write stories about their love period (single period/ambiguous period/first love period/passionate period/stable period), and they can also write their feelings after being lovelorn, and so on.
The following are listed:
Are you still single on Tanabata this year?
Do you have a declaration of love that you want to shout out? Are you waiting for the right person to appear?
Come here and make your love wish! Maybe your he/she will really appear soon!
Are you still in an uneasy ambiguity with him/her on Tanabata this year?
Do you want to confess to him/her? Do you want to speak your inner voice out loud to him/her?
Come here and tell him/her boldly! Let's cheer for you!
Did you and your lover just get together on Tanabata this year?
Do you want to share your happiness with us?
Come here to record the moment when you touch the spark! We feel incredible together!
Do you still love your lover on Tanabata this year?
Do you want to share your sweetness with us?
Come here and write your love songs! Let you have more confidence in your memories and go to the end!
This year's Tanabata, have you and your him/her been hand in hand for countless years?
Would you like to tell us about the love hidden in life?
Come here to write down the love. Let us witness the miracle of love together! ! !
Note: This activity is for friends who are good at writing and are willing to continue to pay attention to and canvass votes. Although it is only a small number of Taobao buyers, it is easy to get attention because of the long duration of the activity.
Two. Promotion activity 2
Treasure-digging activities on Tanabata give his/her beloved a warm home.
Before the event begins, the store must start publicity a few days in advance, and at the same time return all the goods in the store to the original price, so that friends who have dug a few discounts feel preferential.
In fact, the treasure digging activity is very simple, that is, the treasure map appears randomly in the product introduction in the store. What the buyer needs to do is to find the treasure with the treasure map and take it away at the first time. Then contact customer service to confirm. It's a treasure map product. Pay immediately.
However, the store must declare in advance that only one supreme treasure will be sent at a time, and the first person who pays and meets the requirements can get it; Other people who have paid but are not the first to pay, the store contacts them to apply for a refund (it should be announced in the group after each listing to make everyone feel fair).
You can set up more treasure maps to represent different preferential activities.
List:
The ultimate treasure map: the treasure map represents that you can take this picture as long as you see it on the baby introduction and contact customer service. After confirming with customer service. Payment. Customer service will return the money you paid for the baby to your account through Alipay. This is a free product. )
Buy one get one free treasure map: the treasure map representative can take this picture as long as he sees it on the baby introduction and contact customer service. After confirming with customer service. Payment. At the same time, you can give away another product for free on the basis of purchasing this product. Buy one get one free, and you can also choose a baby at the same price in the store (no more than the price of the baby you bought)
VIP 50% off treasure map: treasure map means that you can take it away as long as you see it on the baby introduction. This product supports 50% discount on Taobao VIP, and you can enjoy 50% discount on VIP when you buy this product. (the discount is set by yourself)
There are also free emails or other treasure maps, which can have many kinds of discounts. This can be sold on behalf of others.
As for the time when the ultimate treasure map comes out, it can be made to come out at least three time periods every day. Feel free at other times. Let everyone pay attention to the notices in Want Want Group all day:
10: 30 am-1 1: 30 am
30 at the store 14- 17: 30 pm
20:30-20:30 pm (the store can change the time according to the actual situation)
The ultimate treasure map will pop up in these three time periods. On the first day, you can immediately inform everyone in the group that the ultimate treasure has appeared, so that everyone can start action. Starting from the next day, no treasure tips will be given at a fixed time. Babies who come out from time to time can be prompted by customer service in the group. This is done to let everyone pay attention to this group. Facilitate the next step. Other activities.
Three. Promotion activity 3
Tanabata discount
Send activities when they are full, and send large ones when they are sent, but you can add a little according to the cost. This activity can bring the second consumption, and it can be notified in the group at the end of the treasure digging activity. At that time, the group had the largest number of members.
For example, if the actual payment exceeds 100 yuan, it will be sent to 200 yuan. (You can buy goods at will)
If the actual payment exceeds 150 yuan, it will be sent to 320 yuan.
When the actual payment amount reaches 200 yuan, it will be sent to 450 yuan.
At the same time, as long as it exceeds 100 yuan, it will be sent to 50 yuan after receiving the goods. (More than 50. Use 0 1, but pay attention to the setting time. Don't engage in big activities in the store, otherwise you will lose money, and it will bring secondary consumption, 50 yuan, which will be wasted if you don't use it. )
Then settle accounts with the guests, that is, you can buy 300 yuan products only in 50 yuan, which is more favorable than the discount.
Special note: when the activity is going on, the goods must be restored to the original price! The amount of money sent to buy goods can make buyers pay attention!
Planning scheme of Qixi Friendship Association 2 1. Do a good job of publicity in advance.
"The fragrance of wine is afraid of the depth of the alley", and even the best promotion means will not help consumers. It is essential to do a good job of publicity before the Tanabata promotion. It is also a good way to put up posters and distribute leaflets before Qixi at the right time.
2. Smart promotion policy
Whether the promotion method is reasonable or not is directly related to the promotion effect. When formulating the promotion policy, we must first investigate the target customer market, have an overall grasp, and then formulate relevant policies in a targeted manner, so as to get better results.
(1) Give play to the charm of the bonus.
Every holiday, McDonald's stores are full of people. What is the reason? It turns out that it is not only healthy, convenient and delicious fast food that attracts diners, but also toys and gifts that attract children. Every toy has a different style and is very creative. The children's needs bring the consumption of the whole family. Children are happy to eat, and parents are willing to pay more when they have toys. The gift cost is not high. Because of the large quantity and low cost, fast food restaurants bring rich returns with a small amount of free gifts.
(2) Pay attention to innovation
Nowadays, there are more and more promotion modes, but only the way that meets the customer's psychology and needs can achieve good results. Generally speaking, stores should choose the right way in combination with the nature of products, the characteristics of different ways and the shopping habits of consumers in order to win new victories. But no matter which way, we must put an end to falsehood in the promotion process, otherwise it will damage the reputation of the store and we can only "lift a rock and drop it on our own feet".
3. Mid-late publicity
In the process of promotion, don't ignore the propaganda in the middle and late stages. On the one hand, it will make consumers feel the credibility of the merchant's redemption behavior, on the other hand, it will attract more consumers' attention and desire to buy, on the other hand, it will enhance the good image of the store and form a good reputation, thus gaining more customers.
Issue coupons
The difference between coupon promotion and cash discount is that it can attract more consumers who have no plans to buy clothes to find terminal consumption with definite activities.
5. Other Tanabata promotions
(1) Boutique Promotion
The profit brought by boutique promotion is much higher than that of ordinary conventional products, so clothing stores are suitable for boutique sales, which is different from the sales of tens of thousands of goods in supermarkets. Therefore, clothing stores must always have a sense of quality products and do a good job in the planning and promotion of quality products sales.
(2) Taobao shop
The network is the product of the new era, and we must participate in it. The combination of clothing stores and online stores is a popular practice at present, which can attract a large number of customers far away from clothing stores. At the same time, it is necessary to control prices and services, do a good job of control measures, and realize online and offline interaction.
(3) Group buying
Group buying and shopping have become a popular mode, and clothing stores can also open such channels for sales. A large number of group purchases are used to attract consumers' attention with low discounts and promote sales through Internet communication.
Tanabata Friendship Association Planning Scheme 3 Township Party Committee, County Government and Party Organizations in Yunnan:
In order to build a dating platform for unmarried men and women of school age in our county and promote the exchange of young cadres, the county talent office, the county women's Federation, the county Federation of Trade Unions and the Communist Youth League Committee decided to jointly hold a single youth association. The activity plan is as follows:
First, the theme of the event: Meet Tanabata and meet the Peach Blossom Garden.
Two. Activity time: 20xx August 20th (tentative)
Three. Location: to be determined
Four. Organization: sponsored by the county talent office and the county women's Federation, assisted by the county Federation of Trade Unions and the Youth League Committee.
5. Participants: All institutions, enterprises and institutions, and unmarried youth of all units in Yunnan can sign up for the competition. Participants fill in the application form of "Meet on Tanabata and Meet in Peach Blossom Garden" and submit it to the County Women's Federation before July 3 1.
Six, the main process:
1. Warm-up match: All young people, a man and a woman, form a circle, put their hands behind the backs of their neighboring teammates, and touch the feet of two people around them with their feet shoulder width apart. The host stands in the center, and then completes the actions set in swimming according to the host's password.
2. Wonderful appearance (1 minute self-recommendation): The contestants who participate in the activity tell the basic information such as name, company and declaration of making friends.
3, the first experience of love (interactive link):
(1) "Love at first sight". Male players and female players sit across the table. Please ask the male players to walk around the field in turn and communicate freely with the female players. (Props: long table, chair)
(2) "throwing hydrangea". A pair of two people (a man and a woman), one carrying a basket and one pitching, three groups play together. Rules of the game: The basket player tries to catch the ball from the pitcher, and finally decides the final outcome by the number of balls received in 1 minute. (Props: 3 baskets, 60 balloons)
The winning team will get a small gift.
(3) "Pass the package": The host is in the center of the stage, the flower ball is passed in the hands of male and female players, and the drumming stops. The player with flowers in his hand asked the opposite sex he liked to perform with him. (Prop: 1 drum, 1 rose)
(4) "Love to fly": two people in each group (a man and a woman), and three groups compete together. Rules of the game: Team up freely, men and women jump rope together, and the times of jumping rope within the time limit of 1 minute are the judging criteria. (Prop: 3 skipping ropes)
The winning team will get a small gift.
4, the choice of love:
(1) True confession. Men or women at the scene can actively strive for opportunities and sincerely express their love to the warm-hearted objects on the field. (Prepare a gift for the successful men and women holding hands)
(2) the continuation of love. Prepare a small greeting card for the people present, and let them write down their names, contact information or love messages for further communication in the future.
In order to implement the spirit of the document "Notice on Launching My Festival Theme Activities" issued by the County Civilization Office, Huiquan Community launched the Tanabata publicity and education activities with the theme of "Civilized Tanabata, Happy Home" on August 3, 20xx, so that residents can deeply understand the rich connotation of China's traditional civilization, improve their knowledge level, enhance their sense of national belonging, and guide them to establish a correct outlook on love and life. The specific activities are summarized as follows:
First, strengthen organizational leadership to ensure the effectiveness of activities.
The community attaches great importance to the development of this activity. Under the leadership of the leading group of "Our Festival" activities, detailed activity plans were made, carefully organized and arranged, and personnel distribution and preliminary work preparations were made, which ensured the effectiveness of the publicity and education work of "Qixi", enriched the cultural life of residents and inherited the profoundness of Chinese traditional culture.
Second, increase publicity and create a good atmosphere.
During the "Qixi Festival", community workers actively organized and arranged publicity work, and combined with family planning work, family planning information learned about family planning information at home, and also publicized the "Qixi" activities; At the same time, combined with the property management work of the property management company, the residents were publicized and actively guided to participate in this publicity and education activity.
Third, strictly implement the plan and strive to achieve practical results.
Under the leadership and arrangement of the leading group, in strict accordance with the established activity plan, the division of labor and cooperation, make full use of the superior resources of the community, increase publicity, and create a good activity atmosphere, which has achieved good results. Publicity and education publicity and education activities are mainly carried out in the form of publicity panels. During this period, most residents took an active part in the activities, learned more about the traditional festival culture in China, improved their sense of cultural identity and enriched their cultural knowledge.
First, comprehensive inspection and key control. Carry out vehicle inspections in the whole region, keep abreast of regional dynamics, increase the number of monitoring points and video inspections from afternoon to night in large and medium-sized commercial outlets and cinema gathering areas according to the situation that the festival coincides with the weekend, and promptly guide and publicize students' unlicensed business activities;
The second is to carry out joint logistics linkage and restraint law enforcement to prevent emergencies. Give full play to the advantages of multi-sectoral joint law enforcement, conduct joint control inspections on key streets and key points, and be ready to deal with emergencies at any time;
The third is to strengthen the management of "three guarantees in front of the door" and guide merchants to carry out folk activities reasonably. Warn outdoor advertising materials that are operated, posted and hung outside the store in time, strengthen the regulation of behaviors involving folk activities, and create a harmonious law enforcement atmosphere;
Fourth, pay attention to flexible law enforcement and establish an image of law enforcement close to the people. Strengthen publicity and education and administrative guidance in advance, adhere to administration according to law and civilized law enforcement, convince people by reasoning, and seek the understanding and cooperation of the broad masses.
As we all know, the seventh day of the seventh lunar month is a traditional festival in China-Tanabata Valentine's Day, which is the day when the cowherd and the weaver girl meet at the annual Magpie Bridge. In recent years, Qixi Valentine's Day has become a special festival for young men and women to pursue fashion and express their love.
With the rapid development of social economy, the pressure of life and work is increasing day by day, so that many people still live a "free and lonely" single life due to their own and social factors, although their jobs are stable and their careers are successful. In order to build a platform for young men and women to communicate, get to know each other and love each other, and promote the process of building a "happy and livable new west", the office plans to hold a "Love on Tanabata" blind date on the eve of Tanabata, and the following activities are specially formulated:
I. Purpose of the event
Adhere to the organizational principles of fairness, openness and justice, and build a platform for young men and women to choose their spouses and fall in love through free and romantic activities.
Second, the theme of the event
"Looking for dreams on Tanabata, feeling in Xx"
Third, the activity time
August 25(th)
Fourth, the venue
Need to decide or solve
Verb (abbreviation for verb) participant
Young men and women who work and live in X city, have reached the age of 20, love life, have good conduct, abide by the law, have a correct view of marriage and love, and have relatively stable jobs can apply.
Requirements for registration of intransitive verbs
(1) Everyone attending the blind date party should provide two 2-inch bareheaded color photos and fill in the registration form.
(2) Applicants are required to provide 2 personal ID cards, 2 originals and 2 copies of graduation certificate.
(3) Take the way of registering in the neighborhood committees' offices of various communities and then collecting them in the household registration management office.
Seven, the blind date meeting schedule
1, the host introduces the form and content of the activity and the division of activities of the participants.
2. Street Xx delivered a speech.
3. Cultural performances.
4. Quizzers go to the riddle area to participate in the prize-winning quiz, make friends and set up a prize-winning area.
There is a blind date corridor on the west side of the park. Participants can visit the promenade to find information and find suitable people.
6. Invite the successful blind date to go on stage to make love words.
7. Successful blind date * * * Release the love balloon.
Planning Scheme of Tanabata Friendship Association 5 August X is a traditional festival in China, Tanabata Valentine's Day. According to an ancient legend, the seventh day of the seventh lunar month is the day when Cowherd and Weaver Girl meet at the annual Magpie Bridge for marriage. Today, especially in recent years, Qixi Valentine's Day has become a special festival for fashionable men and women to pursue fashion and express their love.
With the rapid development of social economy, the pressure of life and work is increasing day by day, so that many people put their lifelong events after their careers and work, and the number of older unmarried people is rising. Most of these people have become the backbone of society, with stable jobs and successful careers, but due to their own and social factors, they still live a free and lonely life.
Looking for love on Tanabata, falling in love in X, holding a blind date party, which is planned and undertaken by X. This activity integrates making friends, falling in love and entertainment.
I. Purpose of the event
Choose a spouse and love through fair, open and just organizational principles and free and romantic activities.
Second, the significance of the activity
Through this activity, a large number of single men and women in X area will have a good chance to get married. It can also improve the image and social influence of the organizers.
Third, the theme of the event
Looking for love on Tanabata, love in X.
Fourth, the organization of activities.
1, sponsored by x community
2. Organizer: X Company.
3. Media support: X network
Verb (abbreviation of verb) I-word duration
August tenth
Location of intransitive verbs
X community x plaza
Seven. Participants and number of participants
Requirements: 18 years old, with a total number of about 50 people, and the registration fee is 100 yuan.
Registration place: X Community Service Center
Eight, blind date conference activity process
(1) Find the goddess in your heart 17: 30- 18: 30
1. Through the introduction of the guests, the guests choose their favorite objects.
(The length of self-introduction is 2 minutes/person. Female guests let male guests have a preliminary understanding through self-introduction, and male guests make choices. If only 1 male guests choose and female guests agree, then the first speed dating is successful. If more than one male guest chooses, the male guest has 1 minute to express his love, and finally the female guest chooses 1 favorite, and the speed dating is successful. )
If both men and women agree, the first round of speed dating will be successful.
(2) Handsome men and beautiful women touch each other 18: 30- 19: 30
1, blind guide (choose 7 pairs of men and women to complete the game).
The rules of the game are grouped. One of them is blindfolded and the other is in charge of the command. According to the distance of the game, you need to go through the checkpoints such as going around stools, crossing stakes and picking up roses. The team that passes smoothly and takes the least time will get a small gift.
2, intellectual surfing, a game against time
We asked some questions on the spot and answered them in a hurry. Whoever answers the correct answer in the fastest time is the winner. The team that answers the most questions correctly will get a small gift.
3. Love song duet
Some love songs are produced by the host, and the opportunity to sing love songs is seized on the spot. During the competition, participants are free to give full play to their strengths and strive to express themselves. The group that sings the most love songs will get a small gift.
(3) Get to know handsome guys and beautiful women 19: 30-20: 30
Through the talent show, the guests from both sides show their talents, charm and personality, and impress their favorite objects.
The two sides make the final choice. If both parties agree, speed dating will be successful. If not, wait for the next round of speed matching (if more than two groups of people disagree, another round of speed matching can be carried out among those who disagree. Until the speed dating is successful. )
(4) Make a wish from 20: 30 to 22: 00, before and after the flowers.
1, make a wish in the air
Tanabata is a day full of love. Close your eyes and silently make a good wish in your heart. Pray for God's blessing, and may all lovers get married.
2. Cultural performances
Male and female guests * * * put out some programs together. Let's have fun, sing and dance, play games and so on.
3. Lottery activities
There are lottery activities interspersed in the activity, and the host draws the lucky ones from the lottery box with relevant card numbers on the spot.
4. Free activities: Eat appropriate fruits.
Appropriate fruit is the most famous festival food on Tanabata. Appropriate fruits, also known as Qiao Qi fruits, will prepare some appropriate fruits and some snacks. Everyone will have fun and chat while eating proper fruit, so that both sides have a chance to get to know each other.
End time: 22: 00-22: 30
The successful partners on the spot held a simple ceremony with everyone's blessing, wishing them an early marriage and happiness.
Planning scheme of Qixi Friendship Association 6 I. Activity content
Target audience: unmarried men and women with high quality and high income.
Activity Orientation: Tanabata, China's own Valentine's Day.
Theme: Tanabata-China traditional Valentine's Day, romantic hand in hand.
Number of applicants: 50 men and 50 women, *** 100.
Activity time: Qixi night. 18:30 - 20:30
Location: x
Purpose of the activity: to enhance the atmosphere of Tanabata, promote the sales of the company's products during Tanabata, and enhance brand affinity.
Second, the implementation plan
1. This activity is dominated by middle and high-level personnel, so in terms of activities, the site layout needs to be elegant and warm, reflecting elegance, taste and standards. The atmosphere created by the host (recommending professionals) is relaxed and pleasant, and at the same time, it can actively mobilize the enthusiasm of the guests, give them full opportunities, increase their attraction, and achieve the original purpose of participating in this activity.
2. Male and female couples who require college education or above and earn more than 20xx-3000 yuan.
3. Advertising design needs novelty and refreshing visual sense (it is recommended to use the concept of professionals). In terms of publicity, it reflects the serious and responsible attitude of this activity, enhances the trust of enterprises, and also shows the difference from other similar activities.
4. After the activity, the customer service staff will call back to show the company's sense of responsibility and service, and absorb the related questions raised by the applicants to lay the foundation for the weekend dinner plan.
5. The office staff is responsible for the registration of applicants and the management of materials.
6. In order to ensure the authenticity of the information and reduce the audit of the company, the applicant must take the work unit as the main carrier.
7. Customer service personnel verify the reliability of the applicant's identity through the applicant's work unit in a hidden way, but ensure that the applicant's privacy is not leaked.
8. Publicize through newspapers, posters and other media to arouse people's awareness.
9. The qualifications of all personnel in this activity are reserved for later activities.
III. Contents of activities
1 .100-person needle-threading competition
Ask for a partner. The requirement is that whoever wears the most needles within the specified time will win the final victory. You can win the grand prize on the spot-a pair of diamond rings.
This link is based on the activities organized by people in the ancient Southern and Northern Dynasties to commemorate the wisdom and intelligence of the Weaver Girl. Formerly known as "Tie a colored thread and wear a seven-hole needle". You can see the tacit cooperation between lovers and the ingenuity of girls.
Since it is a traditional Valentine's Day in China, there should be traditional cultural factors in China. This shows the intelligence of women in China.
2. Game interaction
Talent show (it can be drama performance, singing or other talents)
The requirement of plot performance is to interpret the modern version of the ancient love story (courtship). Based on the love story of Cowherd and Weaver Girl. People who participate in the performance can get souvenirs.
Fourth, the site layout
Considering X's own site environment, we don't do too many tidbits, but only use it on the site.
Light: A small light source is hung on the garland of the paper crane. Because the venue itself is dimly lit, the stage effect needs two spotlights.
Ribbons, paper cranes, flowers and candles are simply decorated to create an effect with lights.
Ribbon: Tie a flower ball to the ceiling with a ribbon and stretch out four frames. Hang colored strips, paper cranes and petals on the shelf.
Paper crane: Make two garlands under the flower ball and hang paper cranes.
Flowers: place lilies and orchids in a prominent position on the website.
Candle: put a candle on each table. Set off a romantic atmosphere.
Equipment required for the activity:
Number plate (designed as a heart), TV, DVD(VCD), microphone, stereo, special love song disc, recently popular music, wire, lamp, origami, candle, host, staff, needle and thread (for safety, you can customize a larger one without needle tail and a thicker one, and the thread should be woven in at least three or four colors, and every Shuang Yi meter is enough.
Slogan:
Tanabata, China's own Valentine's Day.
For forgotten memories, remember the legends that are not old with actions.
Activity publicity
Publish newspaper advertisements and posters.
The specific media can be X newspaper or X newspaper.
The publicity time is about one week.
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