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Nezha Auto Wuhan Hongshan Bao Li Direct Store opened, and its products and services are directly communicated with users.
On May 29th, Nezha Auto Wuhan Hongshan Poly Direct Store was grandly opened. As another strategic breakthrough of Nezha's innovative marketing, the direct store is a marketing model of its layout in 2020, which seamlessly connects Nezha cars with users' daily lives. As an extension of Nezha Auto, direct store allows Nezha Auto to directly connect with users, so as to better understand and satisfy customers. This "company-to-customer" "C2C direct selling mode" emphasizes the direct selling of users instead of "stores", which is a unique way for Nezha Automobile to operate users, making the communication between Nezha Automobile and users smoother and more direct, and is conducive to enhancing the brand image and user reputation.

The opening of Nezha Automotive Wuhan Hongshan Poly Store has become an important window for local users to understand Nezha automobile brand culture, and also a convenient platform for local users to buy Nezha automobile products.

Nezha Automobile Wuhan Hongshan Poly Store. In addition to the opening of Nezha Auto Wuhan Hongshan Poly Store, nine direct stores of Nezha Auto in nine cities including Wuxi, Chongqing, Qingdao and Foshan also opened. Ten cities and ten stores set sail at the same time, with an unprecedented scale. In the speech session, Nezha Automobile Wuhan Hongshan Bao Li Store said: "The opening of ten cities and ten stores at the same time is a strategic landing for Nezha Automobile to lay out the first-and second-tier markets, deepen brand promotion, upgrade products and strengthen user experience; It is also that the cumulative output of automobiles in Nezha has exceeded 40,000 vehicles. After the hot sales of V and Nezha U Pro, the direct sales strategy of Nezha Automobile has been further deepened; It is a further embodiment of Nezha Auto's cooperation with 360 to build a car for the people and create an intelligent electric car within reach of ordinary people, and it is a further expansion of Nezha Auto's "C2C direct selling model". "

Speech by Nezha Auto Yuan Junbo

Experience without boundaries and build a one-stop service platform for users.

Nezha Automobile Wuhan Hongshan Poly Store is located at Poly Plaza Store 1- 1 12, Hongshan District, Wuhan. The whole store continues the exquisite and fashionable style of Nezha cars, integrates with the surrounding shopping centers, and becomes another punching place for fashionistas among network celebrities. It is not only an innovative commercial marketing center focusing on key cities of Nezha Automobile, but also a one-stop innovative experience and service platform integrating brand communication and service experience, creating the ultimate consumption experience for local users.

Different from the traditional 4S store, Nezha Automotive Wuhan Hongshan Poly Direct Store is no longer limited to the category of "store", but also the integration of space, circle and community. In Nezha Automobile Poly Store, which covers an area of 80 square meters, users can feel the brand and product charm of Nezha automobile in an all-round way in an artistic space. Space design, fashionable and artistic interior decoration, fully functional user experience area, Nezha U Pro and Nezha V are all perfectly presented here. This is not only an innovative platform for users to enjoy convenient car purchase and quality service, but also an exclusive car life community for Nezha car users and friends to share and communicate.

Based on the ultimate pursuit of quality and service, every design and layout in the store pursues nuance. The store is decorated with large-area glass and sky-blue curtain wall, creating a harmonious artistic conception of nature and technology, which complements the appearance of Nezha U Pro and Nezha V.

In space planning, functional areas such as test drive, vehicle display, corporate culture promotion, after-sales service and community communication are set up to form a multi-functional, temperature-sensitive and personalized scene space. Let users connect the smart car service ecosystem in the most intuitive, efficient and comfortable way, enjoy rich products and high-quality services, and make smart travel life explosive and intelligent.

Intelligent Zero Distance * * * Smart Future Life

In order to make high-quality intelligent electric vehicles within reach, Nezha Automobile Wuhan Hongshan Bao Li Store launched the opening ceremony to consumers, and popularized them with real discounts.

At the scene, Nezha Auto also held a delivery meeting for users. Yuan Junbo, general manager of Nezha Automobile Wuhan Hongshan Bao Li Store, delivered the keys of Nezha U Pro and Nezha V to users one by one on behalf of Nezha Automobile.

After the delivery, a car owner who ordered Nezha V said: Nezha V focuses on Wan Chao technology, and has avant-garde leading configurations such as 12 inch digital instrument screen, Xiaoyou intelligent robot and unique keyless start at the same level. At the same time, it is equipped with a full touch 13 inch central screen and nine wake-up-free AI voice controls (including smart home interconnection). Nezha V also has built-in long and short video apps of Miley Miley and Tik Tok, and scene interaction such as full scene remote control, which has become a great wave of play equipment for young people.

Another model on sale, Nezha U Pro, is the first intelligent pure electric SUV, which uses a cost-effective hard-lever fuel vehicle. With the maximum cruising range of 6 10km, leading intelligent experience and unique convenience of electric vehicles, it has become the first intelligent electric vehicle to face the competition of fuel vehicles. Shanghai Auto Show has also been recognized since its listing.

Constantly innovate and build a service benchmark for the whole value chain.

From going deep into the country to promote channel layout, to building a zero-distance experience platform for users, Nezha Auto has been committed to creating a brand-new consumer experience for users by going deep into the front line and serving the front line.

As a further deepening of the strategy of Nezha Auto Direct Store, Nezha Auto Wuhan Hongshan Baoli Store will provide the ultimate experience for Nezha auto consumers with benchmark service. As the leaders of Nezha Automobile said, Ten Cities and Ten Stores is another strategic landing for Nezha automobile to lay out the first-and second-tier markets, deepen brand promotion, upgrade products and strengthen user experience. The opening of Nezha Automotive Wuhan Hongshan Poly Store not only brought more warm and personalized service experience to local consumers, but also demonstrated the determination of Nezha automobile brand to break through development.

In the future, Nezha Automobile will adhere to the customer demand as the center, vigorously develop the "C2C direct selling model", and it is expected to complete the goal of 80 direct sales stores by the end of this year. on the basis of