1, benchmarking peers

Determine the content and industry you want to do, pay attention to 20 high-quality peers, and try to find those who have made accounts in recent months, can create explosive content, and can be continuously updated. Hundreds of thousands of fans are enough. When creating your own account, imitate your peers as much as possible, and implant industry keywords in the account name and profile to increase exposure.

Step 2 imitate

Find the five videos with the highest praise in peer accounts, refer to the copywriting and imitate the creation. Of course, imitation cannot be copied directly, but it can be changed in form. If it is broadcast orally, it can be expressed in words, or the structural order can be changed. For example, what he said before, you can talk about it from the back to the front. The explosive videos are all verified by the market. The content created by imitation is much faster than blind testing.

spend

As a new number, Tik Tok lacks reference data. When distributing traffic, it can only be flooded, and it will distribute traffic to people of different ages, but only a few users really belong to you. Without their feedback, it is impossible to make millions of broadcasts. Find five works with good data and put them in pods. When launching, try to vote 100 to find the one with good effect. If the production ratio is above 1: 1, add pods and launch them, and the number of fans will exceed 10,000 in a few days.

Step 4 hide

When the account has basic traffic, it is recommended to hide the "imitation" content. If you want to be bigger and stronger and be a personal ip, you must have your own high-quality content and use it to create influence.

5. Original video drainage method

Now, whether it is an article or a video, the platform is vigorously supporting original high-quality content. Therefore, those who have the ability to be original should try to be original. Keep your account before sending videos, and like others to forward comments. Then wait a few days to send your original video and deploy your account information.

Don't worry about leaving contact information at first. After you have fans, you can leave contact information, nicknames, signatures and so on. This is a good place to leave contact information. As long as your content is good, it is entirely possible to explode. Once your video explodes, it's easy to lose. The greater the exposure, the better the drainage effect.

6, improve the four indicators

Tik Tok will evaluate your performance in the cold start stage, focusing on three indicators: praise, forwarding and playback rate.

In video description, users are guided to complete the actions of liking, commenting, forwarding or watching videos. Many videos will write "I must watch the last one" and "Please like those who feel sorry for my sister" at the beginning and end of the video description, just to improve the playback rate. In the video description, set some interactive questions to guide users to leave messages and add comments. By replying to user comments, we can refine the core idea of the video and guide more users to participate in the topic discussion, thus further increasing the amount of comments.

Prepare the divine judgment in advance. After the video is sent, please write it down in the comment area to guide users to participate in the discussion of this topic and further increase the number of comments.

7. Adjust the release time

Statistics show that 62% users brush Tik Tok before meals and before going to bed, and only 10.9% users brush Tik Tok in company roads and toilets.

There is no uniform standard for the best release time, and the reference time points are weekend112: 00, 17- 18:00, 2 1-22:00,/kloc-.

8. Clever use of notes.

Today, Tik Tok's comment area has formed a critical culture. Some people say that "Tik Tok has no soul without comment area", and we can make a lot of money from comments. After the new video is released, the sooner we comment, the better, so as to get the first effect.

9. use Tik Tok cloud to control drainage.

In this rapidly changing Internet era, technological innovation must not lag behind, so for many consumers, entrepreneurs have a drainage tool: Tik Tok cloud control system.

10, drainage

The same is true for comment promotion and drainage, and the sooner the better. Humor, surprise, fantasy, golden sentences and vicious comments can leave a deep impression on people. In short, the content of comments should be novel, sharp or cause * * *.