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Five activity plans for Valentine's Day theme planning on Qixi (practical)

It is the traditional custom of Qixi to worship the Seventh Sister, pray and make wishes, beg for skillful arts, sit and watch the morning glory and the weaver star, pray for marriage, and store water on Qixi. The following is the theme planning activity plan of Qixi Valentine's Day that I brought to you, hoping to help you!

Valentine's Day theme planning activity plan 1

On Qixi night, romantic guests * * * go to the appointment; In a beautiful time, fate begins here ...

Activity background: There are more and more young people who yearn for true love but are alone in the city. Traditional matchmaking makes them embarrassed and too materialistic, and it is difficult to distinguish the level and authenticity of online dating, so they would rather be single forever.

1. Purpose of the activity:

1. Culture: Let outstanding single men and women in the society show their true selves, open their hearts, gain friendship and meet true love through this activity.

2. Commercial aspects:

①. Through this activity, the brand appeal of enterprises in the surrounding markets of the same industry will be improved;

②. Improve the brand of the enterprise and its appeal among customers;

second, the theme of the activity: Chinese Valentine's Day, the sky of fate, seeking your true love

third, the activity time: Valentine's Day in China in 2__ _—Qixi (2__.8.9.)

fourth, participants:

1. Employees of enterprises and partners.

2. Special host.

V. Activity methods

1. Integrate the customer resources of all departments of the company and uniformly release the activity information to the guests in the form of short messages;

2. Publish event information and methods to merchants through print advertisements and advertising billboards on the forum website;

3. Carefully arrange the activity venue, and strive to create a romantic and beautiful holiday atmosphere;

4. A welcome desk is set up in front of the venue, and the guests participating in the activities receive the Qixi activity cards at the welcome desk; (Take-away Tanabata card: men's activity card: 5 yuan/Zhang, women's Tanabata card: free; (ladies who come on that day can get one rose at the sign-in desk)

5. Two chocolates will be presented with the card at the front desk of the lobby.

VI. Activity content:

1. "Find the goddess in your heart".

valentine's day theme planning activity plan 2

activity idea:

valentine's day on tanabata is a love classic that has been circulated for thousands of years in China. With the invasion of western culture, it is gradually forgotten by people. Fashion trend element-retro. Activity Orientation: Tanabata, China's own Valentine's Day. Theme: Qixi-Chinese traditional Valentine's Day, romantic hand in hand.

Activity target:

Unmarried men and women with high quality and high income.

activity time:

tanabata night. 18: 3-2: 3

Venue:

Number of applicants for Yong 'an Road, Fashion Hexi District, Bund: 5 male and 5 female, with 1 * *.

Implementation scheme:

1. Male and female couples whose personnel require college education or above and whose salary is more than 2,3, yuan.

2. Promote through newspapers, posters and other media to arouse people's awareness.

3. The advertising design needs to be novel, and the visual sense is refreshing. It is suggested to use professional ideas and publicity to reflect the serious and responsible attitude of this activity, improve the trust of the company and show the differences from other similar activities.

4: this activity focuses on middle and high-level personnel, so in terms of activities, the layout of the scene needs to be elegant and warm, reflecting elegance, taste and standard. The host suggested that the atmosphere created by professionals should be relaxed and pleasant, and at the same time, the enthusiasm of the guests should be actively mobilized, so that they can have sufficient opportunities to show themselves and increase their attraction, thus achieving the initial purpose of participating in this activity.

5: the office staff is responsible for the registration of candidates and the management of materials.

6: in order to ensure the authenticity of the information and reduce the company's review, the applicants must take the work unit as the main carrier.

7: The customer service staff verifies the reliability of the applicant's identity through his work unit in a hidden way, provided that the privacy of the applicant is not revealed.

8: The qualifications of all personnel in this activity are reserved for the operation of later activities.

9: After the activity, the customer service staff will pay a phone call back to show the company's sense of responsibility and service, and take in the relevant questions raised by the applicants to lay the foundation for the weekend dinner plan.

Activity content:

1: Game interactive talent show can be a plot performance, singing or other talent plot performance. The requirement is to interpret the modern version of the ancient love story and ask for a partner. Based on the love story of Cowherd and Weaver Girl. Participants in the performance can get souvenirs.

2. A hundred-person needle-piercing contest asks for a partner. The requirement is that whoever wears the most needles in a given time will win the final victory. You can win the grand prize on the spot-a pair of diamond rings. This link is based on the activities organized by the people in the ancient Southern and Northern Dynasties to commemorate the wisdom and ingenuity of the Weaver Girl. The original name was "Tie a colorful thread and thread a seven-hole needle". You can see the tacit cooperation between lovers and the ingenuity of girls. Since it is a traditional Valentine's Day in China, there should be traditional cultural factors in China. This shows the intelligence and ingenuity of women in China.

venue layout: considering the venue environment of the Bund Fashion, we don't make too many tidbits, but simply decorate the scene with ribbons, paper cranes, flowers and candles, and create the effect by lighting.

Ribbon: tie a flower ball on the ceiling with ribbon and stretch out four frames. Hang colored strips, paper cranes and petals on the shelf.

paper cranes: make two garlands under the flower balls and hang paper cranes.

lighting: a small light source is hung in the garland of the paper crane. Because the lights in the venue itself are dim, two spotlights are needed for the stage effect.

flowers: place lilies and orchids in an eye-catching position on the site. Candle: put a candle on each table. Set off a romantic atmosphere.

The number plates of the equipment required for the activity are designed as hearts, televisions, DVDVCD, microphones, stereos, special love songs, recent pop music, iron wires, lamps, origami, candles, presenters, staff and needlework. For safety reasons, it is best to customize them without needle tails, with larger ones and thicker lines. The lines should be woven in at least three or four colors, and one meter is enough for each pair. The specific media can be Daily News or Holiday 1.

the publicity time is about one week.

The slogan Tanabata is China's own Valentine's Day. Remembering the immortal legend with actions for the forgotten memory.

Valentine's Day Theme Planning Activity Plan 3

With the theme of "Beautiful Valentine's Day", to celebrate the arrival of Valentine's Day, our store launched the "Beautiful Valentine's Day" activity.

1. Discount promotion

On Valentine's Day, all items and products in our store are 15% off, which is limited to one day. Come and enjoy the beautiful time with your friends!

Discount is a common promotion method in beauty salons, and it is also the most acceptable method for customers. Because everyone likes cheap and practical things, it is the easiest and fastest for consumers to accept discount as the main activity of beauty salons on Valentine's Day.

second, card promotion

to "you are the most beautiful in my heart!" For the theme of Valentine's Day in beauty salons, anyone who brings a female friend and a lover to our store on Valentine's Day will get a valentine's card worth 999 yuan from the beauty salon by saying "You are the most beautiful in my heart" loudly to her.

Card-type promotion method has been tried and tested in beauty salons, and launching this promotion activity on Valentine's Day not only fits the theme, but also drives men to pay more attention to women's beauty, and also reflects the beauty salons' care for female customers. This method is simple and interesting, and can help beauty salons to tap many young female consumers on Valentine's Day.

3. Give it as soon as you spend it

Spend Valentine's Day with you in _ _ beauty salon! For the theme, it is stipulated that anyone who goes to the store to spend all the money in 5 yuan on Valentine's Day will get a sweet chocolate!

this kind of consumption promotion can effectively stimulate customers' desire for consumption, and it is easy to drive customers to spend. In addition to sending gifts related to Valentine's Day, beauty salons can also make adjustments according to their own conditions. For example, anyone who registers as a member at the store for free on Valentine's Day can enjoy "special" Valentine's Day treatment (such as a free facial treatment or a bouquet of roses, etc.).

IV. Valentine's Day Theme Contest

An outdoor kissing contest will be held with the theme of "Romantic". If it is stipulated that as long as couples sign up for the kissing contest held by _ _ beauty salon for free on Valentine's Day, the couple who kissed for the longest time will get a luxury couple package! (The package content can be drawn up according to the actual situation of beauty salons)

This most direct theme promotion method can well stimulate people's sense of participation, and at the same time, it is very easy to create momentum and quickly expand the influence of beauty salons. Maybe beauty salons can also use this activity to tap many shallow customers during Valentine's Day.

V. Points Promotion

All the old customers of beauty salons can get double points when they spend all their money in 1 yuan on Valentine's Day, and they can also buy a high-end beauty product; Customers who register new members in the store on Valentine's Day can get 5 points ... beauty salons can "give romantic points and gifts!" The promotion of points for the theme can be implemented according to the actual situation of beauty salons.

beauty salons launch integral promotion activities during Valentine's Day to effectively increase customers' total consumption. It is suggested to set the integral limit first, and when customers reach one integral, they will receive _ _ gifts to stimulate customers' desire to spend again.

valentine's day theme planning activity plan for tanabata 4

1. market analysis

1. "Chinese Valentine's Day" is different between the past and the present:

it is a traditional festival, but now people don't celebrate it, but merchants borrow it for speculation. Therefore, only taking "Chinese Valentine's Day" as the appeal, not many people will participate.

2. Clever timing before _ _:

"Chinese Valentine's Day" is just the day before the _ _ meeting, and it can use the light of the _ _ meeting to carry out sales and promotion activities of related commodities, such as clothes, trousers, clothing and other related commodities.

3. In midsummer, seasonal goods sell well:

It is extremely hot in summer, and summer cool goods, summer supplement goods and summer clothes are selling well.

4. Business circle characteristics of our stores:

Except for _ _, they are all in industrial areas, with a large number of migrants, mainly young people. "Couples" is a topic that can be hyped up. Clothes, pants, clothing and so on are easy to sell.

second, the promotion goal:

1, increase the number of visitors.

2. spread corporate image.

3. Promotion time:

August _ _ to August _ _ _, * * 12 days

4. Promotion place:

__, _ _, _ _, _ _, _ * * 7 stores

several kinds of clothes can be introduced, which are specially designed for Valentine's Day. They are displayed with creative collocation of dried flowers, covered with transparent glass cover, which will highlight the classic models from many clothes that make consumers picky, and form a romantic and aesthetic effect under the matching of flowers, which will form an irresistible temptation to consumers.

Valentine's Day Theme Planning Activity Scheme 5

1. Activity Background

Valentine's Day is a traditional Valentine's Day in China. Because Chinese people cherish China's traditional culture and folk festivals more and more, and businesses make great publicity and hype every year, Valentine's Day on Qixi has become one of the must-see festivals for couples. On the occasion of traditional festivals, this activity will cooperate with the organizers to create a rich festive atmosphere and create a warm and cheerful friend-making experience for the guests participating in the event.

2. The purpose of the activity

is to render the atmosphere of Chinese Valentine's Day, enhance the affinity of the organizers, and promote the interaction and hand in hand of the guests through the activity, thus achieving good development.

3. Organization

Organizer: _ _ Company

Co-organizer: _ _ Alliance

Participating unit: to be determined

4. Participating in media

TV media coverage of Zhejiang-Guangzhou Group and Hangzhou-Guangzhou Group, such as Metropolitan Express, Youth Times, Newspapers and Zheshang Magazine

5. Event information

.

Event date: August 2th, 2__ _

Event venue: _ _ Software Park

Number of participants: about 1 people

6. Event plan

A. Preliminary preparation

Preparatory Committee: responsible for party preparation and smooth progress.

Composition of the Preparatory Committee:

The _ _ Alliance is mainly responsible, and the main person in charge of the organizer is invited to assist and supervise.

the organizer counts the guest information, And fill in the relevant party participation form (used for playing the first game of love)

Ask the guests to prepare a favorite gift (used for holding hands to exchange gifts or send their favorite objects)

B. Activity overview process (time reference)

Guests will be present at 17:

Guests will have dinner at 17: -18:

18. Introduction of the guests present, participating guests and activities

18:5-18:1, speeches by the host guests

18:1-2:, guest interaction time (participating in guest interaction)

2:-2:15, end of the party

Highlight setting

To reach the climax of party holding hands successfully. Set up three collective links:

the first experience of love (preliminary matching on the projection according to the information of the guests fed back during the preparatory period, selecting party partners for the guests, and playing games and various game links)

the small exchange of love (exchange and delivery of favorite gifts brought by the guests, and the second step of choosing the favorite party object independently to set off a small climax of the party)

Love Cupid (please blindfold all girls with favorite objects, A light kiss ceremony will be held by boys to further determine the object of holding hands, and win the couple's candlelight dinner prize (to be determined), which will set off the climax of the party.)

Set up small game areas on the spot

(Chinese lantern riddle area, psychological game area, DIY favorite small gift area, wishing lighting area, etc.)

Set up small game areas to provide guests with a preliminary understanding and create a variety of relaxed atmosphere. Through the combination of home party and away garden activities, the enthusiasm of participants is mobilized and the sense of participation of guests is enhanced.

lantern riddle area of Chinese studies: The venue is set up with lantern riddle area of Tanabata, where guests can interact in solve riddles on the lanterns together. The riddle is related to the theme of Tanabata, and the guessed guests are given corresponding small gifts.

mental game area