What is the answer?
"Are you asleep? Your problem is still making money for you! " According to the official introduction, Q&A is a paid Q&A platform based on voice reply within 60 seconds. It focuses on lightweight, people-friendly and entertaining, and is positioned in the "60-second audio version of Qipa".
It is understood that on this platform, anyone can create their own page, set the price of others' questions, share them with friends, and accept paid questions. At the same time, if this voice is eavesdropped by more people, then the eavesdropping fee of 1 yuan will be charged for each eavesdropping. On the premise of 10% of the platform as a whole, the questioner and the questioner will be divided 50/50.
Take Wang Sicong's question and answer as an example. Except for a passage that Wang easily replied, the money spent by the questioner may not have been in vain. If the question is eavesdropped by other users, the questioner can "count the money" with the respondent, and the ratio is still 50/50.
In other words, if your question is professional enough or interesting enough, the more times you answer it, you may make money with "national husband" or other big coffees.
For example, the one who asked Wang Sicong, "As the son of the richest man in Asia, what can't you afford in your life?" The girl who asked this question for 3,000 yuan has been "eavesdropped" by thousands of people. After five component accounting, she removed the commission of the platform and asked the principal, and she earned some money.
But Xixi's friendship reminds the questioner that the ideal is full and the reality is very skinny. Making money by accident is a surprise, but if you expect to make money from it, forget it.
The meaning of the answer:
In the Internet age, technology makes knowledge sharing no longer confined to the classroom, and even can learn many exclusive experiences that can never be learned in the classroom, which is undoubtedly a change. In answering questions, celebrities use the "fan economy" to get more listeners and questioners. By sharing their knowledge, experiences and life stories, this is not an advantage. Secondly, it is the great opportunity for fans to learn more about themselves through sharing, and finally get the economic return of knowledge transformation, which can be described as "killing three birds with one stone". For ordinary people, they may not pay so much attention to answering questions, but they can forward their answer links to their circle of friends and share their professional knowledge, life tips and even parenting classics through acquaintance interaction.
The essence of asking and answering questions is thinking. Sometimes asking a question is more important than answering a question, especially on the platform of answering questions. Ask a good question, and more people will eavesdrop. The dream of "You are asleep, and your question is still making money for you" will come true. So how do you ask good questions to the sub-answer? First of all, the question should be easy to understand and cover a wide range of people; Secondly, the question should be as pertinent, representative and interesting as possible.
The popularity at the beginning of its birth, the uncertainty of profit model, and China people's habit of paying for knowledge have not been developed, which makes the answer controversial. Some people think it is a flash in the pan, another outbreak of friends circle, while others are more optimistic that it is a successful attempt to realize knowledge. No matter what the result is, it will take time to test. But as long as mankind's thirst for knowledge is not diminished, the exploration of sharing knowledge will keep moving forward.
Can I catch the bus of sharing economy?
The answer is the new product launched by the knowledge and skills platform, while offline is the project of fruit shell network incubation, which mainly involves internet plus, entrepreneurship, investment and financing, life and leisure, psychology and so on. The insiders believe that although the slogan of "experts guide the way and take fewer detours" has been put forward, it is not difficult to achieve large-scale sharing. After all, different users can't get an intuitive and comprehensive reference from other users' experience evaluation in order to meet their individual needs. At the same time, the positioning of the paid knowledge and skills sharing platform limits the user base in the industry to a certain extent and cannot become a mass product.
In fact, the question-and-answer community model AMA(AskMeAnything) is a new column launched by Reddit, a foreign website, in 20 14, and has been popular in the social field ever since.
According to the answer, the answer is intended to reshape the AMA model. The platform has three characteristics: first, 60-second voice, which reduces the threshold for participation; Second, divide the questions to stimulate respondents to share; Third, eavesdrop to make money and stimulate questioners to share. In addition, the platform also launched functions such as searching, free listening in limited time, and generating personal QR code.
Cheng Wu, vice president of Tencent, said recently that the reason why online celebrities are more popular and IP is more expensive may come from the connection revolution. Because of the connection revolution, the number of netizens has risen sharply, and the number of network nodes has increased sharply, which has caused the value of the network to soar, and individuals in the network are expected to achieve greater value.
In the final analysis, knowledge and skill sharing also belongs to the sharing economy, which can share knowledge, experience and wisdom. However, based on the current market environment and users' ideas, compared with the enjoyment of houses and cars, knowledge-based sharing attaches importance to people's value, but it is not enough to realize long-term stable realization.
From this perspective, to a certain extent, the emergence of the answer seems to be a compromise between the serious career of the minority and the entertainment and curiosity of the public. Its products rely more on sharing social chains and have a wider range of topics. About the profit exploration of knowledge sharing platform, we can see similar ideas in Zhihu's "Zhihu Live" and value products. The market prospect is still unclear, and whether the "second respondent" can become a profit breakthrough or will be a flash in the pan.
How to play separately?
1. Download the answer app, register your personal account and open the home page.
2. Answer other people's questions or ask more valuable questions, so as to get higher income;
3. You can eavesdrop on the questions you are interested in, but it is paid;
4, one-click forwarding circle of friends to share.