Since ten years ago, the development momentum of e-commerce has been very fierce, especially in recent years, the double 1 1 2 shopping festivals have reached hundreds of millions every time, and people's enthusiasm for online shopping has remained high, which has also led to the rise of countless e-commerce giants. From Ma Yun of Alibaba to Liu and then to Pinduoduo, their net worth has exceeded 10 billion, but not all e-commerce platforms.

Jia Yonglong, the most unreliable e-commerce boss

Jia Yonglong was born in a very poor family. He knew from an early age that if he wanted to change his destiny, he had to keep learning, so he never gave up the opportunity to learn. He often uses his winter and summer vacations to go out to pick up garbage or work, trying his best to earn tuition. Since then, China's e-commerce business is booming, and Jia Yonglong has also seen business opportunities. He founded the e-commerce platform e-commerce network, a cross-border e-commerce, which only sells products on this platform, and all the work has been done. But cross-border e-commerce did not do it. Jia Yonglong turned his attention to rural e-commerce. He set up love sites in poverty-stricken areas and packaged himself as a charity entrepreneur. Many rural and small users believe it. 20 14, e-commerce has become a rural e-commerce, but there is still no improvement in business.

Burning money mode

After the business didn't improve, Jia Yonglong began to burn money. He uses cashback to promote and attract more users, buy goods on an online shopping platform, and give you more cashback. Countless people began to pay attention to the good things that fell from the sky and consumed them crazily. At that time, many people thought that Jia Yonglong might be thinking of getting more repeat customers and expanding the popularity of his platform in this way. At that time, with this model, it really won many users. Even at 20 1 1 in 2008, the transaction orders of Tesco reached 52180,000, and the transaction amount of Tesco exceeded 26 billion.

The final harvest

2065438+February 2009, E-Purchase issued new notices, requiring users to purchase goods with a value exceeding 30% of the cash back limit before they can cash back, and also requiring users to pay a deposit. Smart people have smelled something unusual from it, but some people have chosen to take risks under the guidance of profits. 2065438+June 2009, everyone from the online shopping company disappeared. We should be cautious when it comes to money. Don't be greedy and cheap, and finally suffer a big loss. We shouldn't believe that there are good things falling from the sky. Only by being vigilant can we protect our personal property.