First of all, it is not so profitable to be a navigation website now. Now the traffic is concentrated on the App side, and the traffic of pure PC has been divided up a lot, such as Baidu, and the traffic is also down a lot.

simply look at a navigation website and analyze it.

Long Xuan navigation?

The content of the website includes custom website, life, movies, search, software tools, design, music and learning sections.

Go to the webmaster's home and look at the data of this website.

The daily PV value of the website is about 11w, and the IP is about 5w. Personal webmasters have done quite well when they reach this level.

Next, let's look at the profit points. Just look at the use of the home page. Those in the middle are the profit points of the website. Let's take a look.

We can see the main income of this website at this stage: shopping commission, which is similar to taobao guest's diversion to other websites. Here is a user member of a movie search website.

He went to Baidu to search for key words, but the website navigation

The webmaster's website is not among them, and his head is full of Baidu's own products or similar products from other big manufacturers. It can be seen that it is still very difficult for the webmaster to achieve a good level in website navigation.