Of course, to do a good job in e-commerce, we need to constantly study, analyze and summarize, and we need to invest some money. This is the best way to create a small team. After all, a person's strength is limited.
If you can only start your own business, enter the e-commerce field.
Then I suggest you go to Taobao shop to do the "buy one get one free" business.
As for consignment business, you can learn from many of my articles. Here I can give you a brief introduction:
1, basically introduce that a consignment is also called "no-supply e-commerce", or more appropriately, it should be called "zero-inventory e-commerce".
To put it simply, you don't need to produce and overstock your own goods inventory, you just need to be responsible for sales, and there are specialized suppliers to help you deal with the design, production, logistics and transportation of goods.
The biggest advantage of this model is less investment, less risk (basically no risk), and you can start your own business.
2. A consignment source base At present, the best consignment source base in the whole network is 1688, which is the most comprehensive consignment source base in the world. If you don't know, just go up and have a look. The operation is simple, and the goods are put on the shelves simply and conveniently. Very suitable for a person to open a shop.
3. Take a way of making money handed down from generation to generation as an example, and you will understand:
Step 1: Go to 1688 to find a commodity, and the price of a commodity is 50 yuan +5 yuan freight;
Step 2: Put this product in your own shop (just copy the pictures and materials), and the price will be 65 yuan +5 yuan freight. This worrying 15 yuan is your profit.
Step 3: But after the buyer places an order in your store, you go to the supplier's store 1688 to place an order, send the goods to the buyer, and fill in the logistics number provided by the supplier in the background of your store to complete the delivery.
Step 4: After the transaction is successful, you go to 1688 to confirm the receipt, so that you can finally get the profit from 15 yuan.
I wonder if you are satisfied with this answer?
If you read it, you will gain more knowledge, give a praise and comment!
E-commerce is short for e-commerce, and all online transactions can be called e-commerce.
In recent years, many people have realized their dreams by using e-commerce and earned the first bucket of gold in their lives.
With the rapid development of the Internet, e-commerce has become a formal industry, the platform has been dominated by Taobao, and many e-commerce giants have been found, such as JD.COM and Pinduoduo.
The form of e-commerce also has the original traditional e-commerce, which has evolved into social e-commerce, content e-commerce, live e-commerce and so on.
I just started to do e-commerce in 2009, and experienced various forms such as e-commerce in the pc era, TV in the mobile Internet era, social e-commerce, and content e-commerce.
Many people say that e-commerce has passed the dividend period. Actually, this statement is wrong. In fact, it is not that e-commerce is not good, but that e-commerce is becoming more and more professional.
People who are out of the game generally have poor execution, do not like learning, can't keep up with the form, and finally can't make money.
Last year, the transaction volume of single products reached 4 million. Today, I will talk to you about how novices do e-commerce.
First, good products are the foundation of success. I have a student who sold a single item in Taobao last year and earned 50 thousand to 60 thousand a month.
The fundamental reason for her success is to choose the right product, which is the first step and a very important step in doing e-commerce.
There are three skills in choosing e-commerce:
1, don't choose Red Sea products.
Many newcomers like to choose better products sold on the platform when opening stores, such as women's wear, shoes and hats.
If your product doesn't have its own characteristics, then you are a soy sauce maker among many peers, and the result can be imagined.
2. Don't choose products that have no market.
Some products have no demand at all or low demand on the Internet. No matter how advantageous you are, the sales of such products will not be much higher.
3. Don't choose products with poor quality.
In the current e-commerce environment, low-quality products are difficult to move. Even if your price is very low, it will bring you a bunch of bad reviews, and there will be no possibility of repurchase.
Second, choose the platform that suits you. Nowadays, there are many e-commerce platforms, so it is crucial to find a platform that you like and suit your products.
In addition, you should understand the rules of opening stores, ranking rules and drainage skills of each platform.
Not breaking the rules, draining, knowing customers and high conversion are the ideal state of every electric businessman.
Know your customers and products. I once read a book called What you think is what you think.
This book tells us not to think that everything we do is right, but to choose products according to the needs of potential customers.
Understand what customers need when making products. What problems can my product solve for customers? Give the customer a reason to buy you.
Fourth, successful e-commerce businessmen who love learning and are good at analysis all have a common feature: love learning, learning the rules of the platform, learning how to design good products, learning the advantages of peers, and so on.
Make yourself excellent through learning, and your products will also become excellent.
Fifth, private domain traffic is king. To be an e-commerce, we must pay attention to building our own traffic pool and organizing accurate customers into an old customer community.
If your store has new products and activities, these people will become the most accurate customers, most likely to place orders, and may also help you pull new ones.
What is e-commerce? Generally speaking, selling products online belongs to e-commerce.
And e-commerce is divided into two directions:
The first type of comprehensive e-commerce, such as Taobao, Pinduoduo, JD.COM, Vipshop, etc.;
The second kind of social e-commerce, for example, we usually brush our mobile phones to watch small videos, live broadcasts, self-media writing, etc.
So when you make up your mind to choose "e-commerce", you must be clear about your "purpose", whether it is for fun or to join this industry.
In the process of exploration, please be correct and pragmatic, not impetuous, not lucky; Correcting one's learning attitude means learning from excellent people, consulting like professionals, communicating with positive people, and then choosing a suitable "learning method" according to one's own conditions, whether it is free or paid. ......
This is an introductory process of healthy growth!
Therefore, if you want to "start a business" to make money, whether offline or online, it is * * * in terms of "business essence", so you should consider the following points:
As the saying goes, "the essence of e-commerce" is people and goods. When you understand this truth, many problems become simple and clear.
On the other hand, if you don't have a pragmatic attitude, keen insight and efficient execution; I just want to sit down and enjoy it once and for all. When you meet someone, you ask, "Great God, how can you make money? Ask me? " "Share some skills?" ......
Sorry, I am a clown, a layman, not a "living Lei Feng". I insist on sharing the output, but I never fool you. Please be kind to each other.
Thank you very much
Now many people have plans to enter the e-commerce industry. However, you can't do anything like a headless fly. You must know what you are doing.
Therefore, if you want to do well in e-commerce, you must have a general understanding of e-commerce and its operation.
0 1 what is e-commerce first?
Simply put, e-commerce is e-commerce and online shopping.
However, e-commerce is definitely not just about opening a Taobao store or a Pinduoduo store.
The concept of e-commerce is very big. Generally speaking, as long as products are sold online, they all belong to e-commerce.
Therefore, e-commerce can be divided into two directions:
1, integrated e-commerce platform: Taobao, JD.COM, Pinduoduo, Idle Fish;
2. Social e-commerce modes: such as WeChat business, taobao guest, live broadcast, short-sighted delivery, self-media content delivery, etc.
If you want to enter the e-commerce industry, you must choose the right direction.
Generally speaking, Taobao is more suitable for individuals and teams, JD.COM is suitable for individuals with funds and channels, and Pinduoduo and Idle Fish are more suitable for individuals or factories with low product prices.
The "social e-commerce platform", although the threshold is relatively low, is more suitable for online celebrities, big V, bloggers and other groups with their own traffic.
No matter what direction you choose, you must understand that the most basic thing to do e-commerce is to make products.
Your product directly determines the size of your audience, sales and so on.
If you are a little white who knows nothing and want to start a business as an e-commerce, you can choose the following two ways.
These two ways ensure that you can get started quickly and take fewer detours.
1, go to work in an e-commerce company or team.
Start with the simplest work, learn more, ask more and accumulate more, and be sure to study all the knowledge you can.
2. Spend money in some paid communities and teach you to open a shop.
Of course, this is a convenient way. Not only can you learn from other people's experience, but you can also meet many like-minded people.
But be careful not to be cut by leeks.
There are many informal communities that sell dog meat with mutton, so be sure to know that you are joining a group.
Don't think what I said is false, it's all true.
If you don't do it and learn it, many professional knowledge can't be understood at all.
Give a simple example:
You know the basic rules and regulations of major e-commerce platforms, the degree of competition of various products, how to put products on shelves, how to optimize titles, how to choose keywords, how to design the main picture and details page, what drainage and promotion channels are there, such as designing promotion plans, how to meet business personnel, how to set coupons, etc.
If you want to do it alone, are you sure you can learn this quickly?
Doing e-commerce entrepreneurship is a very hard thing.
Nowadays, the competition in the e-commerce industry is very fierce and there are many brands. It is basically difficult for new small and micro e-commerce companies to have a chance to survive.
Therefore, in order to survive in the field of giants, you must be flexible and innovative.
Here I simply tell you what you need to do to run an e-commerce store.
I hope everyone can understand it first, and then learn to understand it according to the following process.
As follows:
The first step: choose the platform and register the store (the registration process platform will teach);
Step 2: Understand the platform rules in the background (each background has relevant information, so be sure to read it);
Step 3: be familiar with the entrance and basic operation of the background;
The fourth step: select products and analyze the market through business personnel, Ali index and Baidu index (this step is the most critical);
Step 5: Choose a reliable supplier, whether it is consignment or small wholesale (consider websites such as 1688);
Step 6: learn basic ps and typesetting, or buy a shop decoration template (creativity is very important);
Step 7: Determine the product price according to different market demands; Commonly known as the main push, auxiliary, profit and so on. ;
Step 8: Design the title, main picture, details page, etc. That is, highlight the advantages of each product and highlight the differentiated competitiveness (selling point setting);
Step 9: set up basic operations such as voice guidance, delivery logistics, promotion and discount before and after sale;
Step 10: Choose appropriate promotion means (through train, drilling exhibition, etc.). ) according to their own conditions and product characteristics;
Step 11: Learn to analyze and optimize data, learn to find different problems and find solutions (it is very important to repeat the disk);
Step 12: continuous learning, free and paid; And find a valuable circle to discuss and communicate with people.
The e-commerce industry is very taboo on paper.
It doesn't mean that you have read several or even hundreds of so-called "Great God Dry Goods Articles", nor that you have opened a store, and you can say that you have successfully entered the market after placing a few orders. This industry relies on certain practice and experience.
In addition to the domestic e-commerce industry, cross-border e-commerce has also been particularly hot in recent years. If you want to know, you can see my previous answer.
Finally, I hope my answer will be helpful to you. You are welcome to discuss with me.
Hello everyone, my name is Shen Xiaoyang, and I am an entrepreneur. I will take you to unlock more money-making skills.
What is e-commerce? E-commerce is the abbreviation of e-commerce, so what is e-commerce? To put it simply, it is different from the traditional storefront transaction mode, and the mode of reaching a transaction through all online means is e-commerce. There are two very important points here:
The first point: e-commerce is different from traditional entities, and its input and output are very different from traditional entities.
In terms of investment, e-commerce pays more attention to operating costs, such as the salary of operators and the cost of opening, decoration and promotion of online stores. Relatively speaking, fixed investment such as rent and equipment accounts for a small proportion of investment.
Therefore, e-commerce entrepreneurship is a low threshold and low capital investment, and it has also created countless wealth myths from scratch.
The second point: e-commerce is not a castle in the air, but also attached to the entity.
In the minds of many of us, e-commerce and entities are separated. It seems that e-commerce has nothing to do with entities, or even an antagonistic relationship, but in fact e-commerce relies on entities, and e-commerce without entities is not long-lasting. No matter what project you are doing, you must have something to sell. Everything you want to sell is made by entities, so entities may not need e-commerce, but e-commerce will definitely rely on entities to survive in the end.
So how to get started with e-commerce?
In a narrow sense, we call opening an online shop e-commerce. Broadly speaking, we generally refer to all Internet projects and wireless projects as e-commerce, which contains many complex projects. For Xiao Bai, it is necessary to find a suitable starting point from all this information.
For example, I started to contact e-commerce from the starting point of search engine optimization (seo), and then slowly expanded to sem, online stores, self-media and other fields. This is a natural thing.
So if you want to start an e-commerce, take your eyes and find the right entry point for you!
These are my views on this issue. Thank you for reading. Give me some praise and encouragement. Welcome to pay attention to Director Xiao Yuan. Thank you! What is e-commerce?
We don't need professional words to explain it. To put it bluntly, e-commerce is the commercial activity of selling products on the Internet, which is to move the commercial activities in real life to the virtual world. This kind of transaction is very convenient and quick, which breaks the boundary between time and space and is a great change to the traditional business form. At present, e-commerce is playing an increasingly important role in China's economy.
How to do e-commerce?
1, choose the mode suitable for enterprise development.
For example, we know platforms such as Taobao and JD.COM. This is an early e-commerce platform, and merchants can sell things online when they settle in. But I personally don't recommend putting all your energy into these platforms. Because the dividend period of the platform has passed, giants have emerged in all major segments, and more than 90% of the traffic has been controlled through sales volume and cost. It's very difficult if you want to stand out here.
2. Wechat business
In addition to Taobao, we have also heard of micro-e-commerce, which is displayed on WeChat through a webpage. In the past, it was the main trading platform in WeChat business. But the main problem is that you have to find the traffic yourself.
3. E-commerce applications
E-commerce mall App has the most abundant functions, users can freely control their own operations, and the business models that can be realized are rich and diverse. In the past, the development cost of App was high, so e-commerce malls were mainly large enterprises, such as Xiaohongshu and KFC.
4. Learn from peers.
Many shops are well run, so try to find out what inspiration they can give yourself and refer to what they do well. Don't think that you are doing well when you come up, but you are far from it. So look at the products of peers, such as their sales price and store style. However, with the development of development technology, I can make a new e-commerce App quickly by using the application park app production platform.
Finally, in the process of doing e-commerce, we should admit what our shortcomings are, face up to our shortcomings, clearly realize the hardships necessary to overcome them, and don't always cry with them.
Entry level can be seen everywhere.
For example, Taobao, such as WeChat merchants, Pinduoduo, JD.COM. . You can also find many tutorials and open classes online. Tencent class or something.
Of course, e-commerce is far more than that. There is an official WeChat account named "Kudo sideline training camp". I suggest looking ahead. There is some anti-fraud knowledge in it, at least I have a feeling in my heart to avoid being cheated by him in the future.
The coverage of e-commerce is too wide. At present, there are many development trends in domestic e-commerce. There are established e-commerce companies such as Taobao Tmall, JD.COM and Vipshop, as well as cutting-edge show places such as WeChat Commerce and Pinduoduo, and many big brands have begun to settle in e-commerce. These are domestic platforms, and there are some cross-border platforms, such as Amazon, AliExpress, Shrimp Skin, ebay and wish. Each platform has different rules. If you want to start, you must choose it first.
Let's analyze the domestic market and foreign market first. Some of them have developed rapidly with domestic e-commerce, so they have matured in less than 20 years, so the domestic market is quite saturated, so it is not recommended to go to the domestic platform again. The old seller has nothing to eat, and the novice Xiaobai estimates that the soup tastes bad. Comparatively speaking, the foreign market space is still very large, and there is no light industry abroad, so we all rely on imports. Our domestic light industry is developed, just as we can export domestic resources abroad to earn exchange rate difference through cross-border e-commerce platform. Moreover, the country now attaches great importance to the development of cross-border e-commerce, and governments at all levels give policy support. This year, the General Administration of Customs also issued a policy to open two channels for cross-border e-commerce. Amazon is the largest cross-border platform with low access conditions. The initial investment is very small, and the rent is only 200 yuan per month. And there is no supply, there is no risk of unsalable sales. You can do it at home alone, without customer service and artists. After feedback from our customers, the store still has a net profit of more than 1 10,000 yuan after one month of maturity.
But how to get started depends on what the individual wants to do, or it is recommended to find a "master", so the time cost is relatively low.
It can be the health industry
E-commerce is actually e-commerce. Generally speaking, Taobao, Tmall and Pinduoduo all belong to the e-commerce industry.
As the rules of e-commerce websites and stores are becoming more and more transparent, the entry threshold of e-commerce industry is also decreasing, so getting started is still very simple.
As long as you have the corresponding online shopping experience, computer and network cable, you can operate, but the first thing we have to do is:
Choose Taobao, Tmall, Pinduoduo and other entrepreneurial platforms.
The entry barriers of these platforms are different, just like the entry conditions of Tmall stores and Pinduoduo stores, which are definitely different.
When you compare the access rules of different platforms and finally decide, we will enter the second step:
Knowing the rules of the platform and the knowledge of the store, you also need to know the rules of different platforms, such as through train, store weight, DSR…… ... These theoretical knowledge should be known first.
Step 3:
When selecting goods, novices should pay attention not to choose red sea products with large demand but fierce competition at the same time, but to turn to blue seafood with small demand but relatively small competition.
Red Sea products are generally all kinds of daily necessities, such as toilet paper, clothes hangers, water cups and so on.
Of course, there are many tips in the selection, so I won't talk about them here.
Step 4:
When you have made all the preparations before opening a shop, you can open your own shop.