It's easy to open a store in Pinduoduo, but it's very difficult to run it. I once worked part-time and started a business in Pinduoduo. After three months' operation, my income was tens of yuan. However, the cost of opening a store in Pinduoduo is relatively low, and the platform has certain subsidies for merchants. Therefore, I also summarized some difficulties and some basic conditions for opening a store in Pinduoduo.

1. Finding a stable supply of goods

The supply of goods is the most basic condition. At the beginning, we can take the form of sending goods on behalf of others, and we don't have to stock up our own goods. Even if we can't do it, the cost of trial and error is low. As far as the source of goods is concerned, as long as there is a price difference, we can get a profit channel, and all of them can become our home. For example, I have used: 1688, Zhili Children's Wear Network, SouFun Network, etc.

2. Price advantage

If your goods have no price advantage, it is difficult for customers to choose. For example, if your price is 9.8 and your competitor is 8.9, then your price has no advantage. We should know that Pinduoduo is originally a low-priced platform, and low price is also its competitive advantage with the platform. Therefore, it is necessary to find a little cheaper supply in front.

3. Choose products

There is no very mature data software to help Pinduoduo choose products, so we can use Pinduoduo software directly. First of all, choose the category you want to do, and search the sales volume of the goods. If it is very high, there is no need to do it again. It is definitely not competitive with others. We can choose department stores and the like at first, with a large demand and less after-sales.

4. Make the main picture of the goods

This is very simple. You can see how other similar goods are made, make some changes yourself, highlight the selling points of the products or the questions that buyers often ask. It doesn't take much time.

5. Shelf operation

What needs attention is the sales evaluation and price of goods. In the operation of stores in Pinduoduo, the sales volume has an absolute advantage, which is of great help for issuing orders. Evaluation is also necessary. There must be about 21 evaluations after a product is put on the shelves, otherwise no one will buy it. The price is controlled within an industry range. Because users in Pinduoduo are very sensitive to the price, but don't set it too low. If you set it high, you can sell it. In many cases, you can buy it at a high price.

6. Store operation

After the goods are put on the shelves, everything is not all right, because the weight of the goods just put on the shelves is very low, and there will be nothing to show. So you need to participate in some platform activities. At the same time, I have to carry out the operation of opening a group, so that buyers can rest assured when they see someone buying it.

If you do the above things well when you open a store in Pinduoduo, the operation will be very smooth and the sales volume and evaluation will be high, then you will definitely not worry about not making money.