You don't need to invest too much operating cost to open an online shop, but it depends on your product and scale, as well as the specific field you are engaged in. Whether you are a Tmall or a JD.COM store, you need to invest a lot.
As for the monthly turnover of more than several hundred thousand, there must be, but they are all old shops that have been opened for many years and have enough fixed consumer groups. Of course, you can't do it as a novice. Only the long-term accumulation of time and the investment of funds can be achieved.
To do a good job in the network, you must also meet the following conditions:
1, your products are very competitive in the whole market. For example, your clothes are relatively novel, and the price and cost can be controlled by yourself, so as to ensure profits. 2. Have experience in e-commerce. And familiar with e-commerce operation rules and processes, very familiar with a set of strategies to promote operations. 3, is to have enough funds. 4. You should have more professional people to help you or tutor you. 5. Be prepared for a protracted war. E-commerce has a long process of growth and maturity, which is a gradual process from small to large and from shallow to deep.
If you just want to open a personal shop, Pinduo is more suitable for doing it at present. On the one hand, the rules of the new platform are not strict, and it is relatively easy to enter. On the other hand, there are support policies for new stores to help them grow and develop. In three aspects, the start-up cost is lower than Taobao, and the competition is not as fierce as Taobao.
Relatively speaking, more products are more suitable for newcomers.