20 years old, the first million in life.
Lei Jun is a computer major at Wuhan University. At that time, in the assembly language exam, Lei Jun got full marks, except for him. In addition, Lei Jun completed the credits of computer major in two years, and the code written by the freshman was included in the textbook.
After graduating from college, he chose to stay in school and work as a computer seller with Wang Jinguo. Occasionally engage in development when you are bored. During the summer vacation of sophomore year, Lei Jun and Wang Quanguo co-authored his first official work Bitlock Encryption Software, which won the first prize of Hubei University Students' Scientific and Technological Achievements, and was mainly used to protect the intellectual property rights of the software and prevent piracy.
Later, when I got bored, I further developed BITLOK. As a result, many businesses think this software is good and intend to do business with them, including Jinshan and UFIDA. They sold well in the back, so they made the first million in their lives.
Lei Jun took power in Jinshan, and the transformation was successful.
Speaking of Jinshan, people can't help but think of wps. After all, this is the pinnacle of Qiu Bojun, the founder of Jinshan. At that time, WPS was born. Lei Jun said he didn't believe it was written by China people, so Lei Jun really admired Qiu Bojun. Subsequently, Lei Jun began to follow Qiu Bojun and entered Jinshan. At the beginning, it was smooth sailing. Under the leadership of Qiu Bojun, Lei Jun boarded the position of general manager of Jinshan.
The good times did not last long, and Jinshan encountered Waterloo. No way, ask Bojun to hand over power to Lei Jun, who took the lead. When Lei Jun reached the summit, he thought wps alone was not enough. Lei Jun began to lead WPS to transform the Internet.
The first transformation, e-commerce. At first, Joyo, who was in charge of Lei Jun, mainly downloaded software information, but the effect was not good. So in May 2000, Lei Jun decided to turn Joyo into an e-commerce website, selling only a certain number and limited categories of goods, and making them into fine products to sell goods. Moreover, Lei Jun came up with another marketing coup, combining the VCD film A Chinese Odyssey in Stephen Chow, which was particularly popular on campus at that time, to conduct a set of free marketing for 4 yuan Qian 5 yuan. After the VCD became a hit, Joyo sold "Tokyo Love Story" and "Garfield" in one month, exceeding the purchase of Beijing audio and video in two months. After several marketing, Joyo almost monopolized the B2C e-commerce market at that time, and Joyo was a great success. In 2004, Lei Jun sold Joyo to Amazon for $75 million.
After the first successful transformation, Lei Jun decided to enter online games. But as a software company. When it comes to online games, everyone looks at each other and doesn't know where to start. As a result, Lei Jun issued a request that every senior manager must become a 40-level role in the game. Including Lei Jun, the company suddenly developed a game style, and everyone is discussing it. Have you lost your equipment? Did you upgrade? Especially Lei Jun, who goes to work during the day and plays online games at night, plays whichever game is hot. And personally operate when the project is seriously lagging behind. People in that era must have known "Love between Swordsman and Online Edition".
The third transformation is to make the original software internet, and replace the original CD-ROM sales with online download and upgrade payment. After this transformation, Kingsoft Internet Security's income has also increased rapidly.
Finally, Jinshan went public and Lei Jun resigned.
This is something that Lei Jun doesn't have Xiaomi. I'm Lei Jun, are you all right?