In recent years, a number of new media artists have also changed. Some "post-80s" artists, such as Xu, have joined the vanguard figures such as Zhang Peili and Feng. They accepted the sense of interconnection, and these "post-Internet" artists broadened the art market in China.
Many of these artists broadened their horizons before they became famous. Xu, whose nickname is "Gillian", majored in computer science when he was a university student in Central China. For him and others, technology is a way to create art.
"The most important possibility offered by digital technology is to let people know the value of technology and culture," he said. "It breaks the boundaries of geography, race and politics, so it makes us equal individuals."
Works created by artists who have passed away for a long time can also gain huge benefits through technology. Li Lulu, collective partner and creative director, said that digital innovation makes it easier to appreciate ancient works of art.
"In your lifetime, there are limited museums and historical sites that you can visit in person," Li Xinlu said. "With the rise of digital museums and smart museums, virtual reality and augmented reality technologies can bring immersive experiences and help us appreciate cultural content."
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