Mi Meng, who was at the forefront some time ago, finally couldn't hold back and announced the closure of her own company. But she didn't forget to show off at last, and sent her intern a very personalized "diploma", which made her become the focus of public topic again this time.

There are some discussions on the internet. Many people think that Mi Meng is completely unaware of her mistakes, and even at the end of the program, giving people the impression that it is a "glorious" thing to be her graduate. I was invited by a similar question on the Internet, asking my personal opinion.

I think Mi Meng is just an example of simply screwing up the company. There are many small companies in society now, most of which are start-ups They may go out of business one day if they don't manage well, but it is only because Mi Meng's work is from the media that it will attract such great attention.

There are many reasons for the company's poor management, such as broken capital chain, serious brain drain and bad corporate reputation. This is why 70% of startups will die in three years, and the mortality rate will reach 90% in five years. The remaining 10% may be maintained, but it is hard to say when to close.

What's more, among the closed or dissolved companies mentioned above, nearly half of the 65,438+00% companies are just maintaining and can't make much money at all. Only the remaining 5% has made rapid progress and has certain profits and development. This shows that it is difficult for startups to survive.

Mi Meng's company started almost 20 15, and closed down almost four years earlier this year. At the hottest time, the cost of an advertisement on her official WeChat account reached 200,000. Such a high profile has made the content of her official WeChat account deteriorate, and finally Mi Meng's company was dissolved because of its bad reputation.

As for the extent of her bad reputation, I don't think it is necessary to say more. After all, the mainstream media have criticized her, so many netizens follow suit, so her company can't continue to operate and can only be dissolved. After all, the image of a company is still very important.

In fact, if it is a general company solution, even if it is scattered, not many people will pay attention. Many companies, such as the Internet and small businesses, will go bankrupt, but few can make headlines. According to statistics, many companies go bankrupt every year. These companies will appear in some business reviews at most, and there is no news except their names.

Mi Meng's job is new media. This is itself a company that creates topics and attracts attention to improve reading volume and traffic. Since it is to promote her, more people will naturally know her, especially her official WeChat account has tens of millions of fans, and it is also a few days. A little trouble will attract attention.

So she made a high-profile hype about the dissolution of the company, which was also caused by the nature of her company, but she felt that she was not wrong. In fact, Mi Meng's content in her official WeChat account was not bad at first. It can be seen that many topics were carefully planned, and then it became more and more bottomless.

On the one hand, it may be that she was blinded by money. After all, Mi Meng started a film and television company before her official WeChat account, and it ended in failure. It is said that it was because of the break of the capital chain that she realized the importance of money at that time, so in some cases, she failed to resist these temptations and could only show the lower limit.

This practice is also very sad. On the other hand, she was excluded by her peers, which eventually led to the situation that the wall fell and everyone pushed. The success of myth makes many media people unconvinced, because many of their articles are really dry goods, and they try their best to write them, but no one pays attention to them and can't make money.

Mi Meng's article is just an emotional chicken soup article, and there is not much nutrition that can attract so many people's attention. The cost of an advertisement can reach tens of thousands, and those colleagues who do self-media will naturally be jealous. I have no feelings about this, but I just want to know what happened to the intern who dropped out of school with a monthly salary of 50 thousand.

I remember that Mi Meng had an article about dropping out of school at that time, which also caused controversy. The content is full of the theory that learning is useless, giving people a feeling of dropping out of school. Although dropping out of school is mentioned, if many people are really bewitched, it is not far from dropping out of school. Wouldn't that ruin their future?

It can only be said that the values in Mi Meng's articles are inconsistent with the mainstream and will inevitably be eliminated. Most of the events she mentioned are small probability success events, which are inconsistent with our realistic values. Many negative stories are also embellished, without reference value and even misleading. It is normal to finally dissolve.

What lessons should we learn as media people? First of all, the theme should be positive. After all, there are still many sunny people in life, and there are many interesting things to share with you. These are what everyone wants to see, and they can also help people find ways to relax during the day's fatigue.

Or really provide you with helpful and practical "dry goods" content, which is also very popular at present. After all, now is the era of the Internet, and some interesting and technical things can improve the taste and level. Although it's hard, I believe it's worth the effort.

Some people may ask, if there is less content, will it be unprofitable because there are fewer readers? In fact, there is nothing wrong with paying attention to hot news, but it must be positive, true and objective, without prejudice and incitement. Many official WeChat accounts are also writing emotional words, which are also very popular, but none of them have been reported.

This is because they are very cautious in operation, good at observing social hotspots and understanding current affairs and policies. This is the same reason that businessmen make money. Proper management may make a little less profit, but it should be persevered, while improper management behavior will eventually be punished.

Finally, the media person is still Do not forget your initiative mind. This is very important, but it is also particularly difficult to do, especially after entering the society, there are too many temptations, and if you are not restrained, you may go astray step by step. Some people choose the former in the face of economic interests and objective justice.

At present, the overall social environment is relatively friendly to development from the media. Now is the era of Internet, and data and information are the most precious wealth. How to use them effectively and reasonably depends on personal judgment of the market. There is a saying that pigs can fly on the tuyere, but also remember that flying too high may cause an accident. As for how to avoid it, it is to see the direction clearly when flying.