The first channel is the income from manuscript fees. Since the media industry is essentially a content economy, a big V from the media has gained a large number of fans through content creation, and then there is traffic. When the big V is associated with the cattle in the circle, it will gradually form a personal brand and influence. At this moment, it has market bargaining power. On this basis, big V can get a higher contribution fee whether it is submitting a manuscript or accepting an invitation. Everyone's brand has started, and fan rewards and essay rewards will become an income.
The second is to earn income by advertising. Since the media brand has been recognized by the industry and the market, it will receive more and more commercial advertisements. Advertisers pay for the media platform, which is complicated for fans.
Third, rely on large platform subsidies to obtain income. Now many self-media tubas will be registered in today's headlines, Penguin and Big Fish. If you do well from the media brand, you will get subsidies from the big platform.
Fourth, the paid community. Media managers can retail their knowledge, such as education and training in the market, teaching manuals and a series of community services. Only your own expertise and professional content can be considered as a course to help more people who want to learn grow up.
Fifth, publish a book. Nowadays, many people still keep the habit of reading paper books, and publishing books from media brands can also earn a sum of money.
Sixth, get investment. If you do well from the media, you will have the opportunity to get the investment of capital tycoons. In that case, the value of the media will be greatly improved, which is not only a matter of income, but also a qualitative leap in market value.
There are many ways to generate income from the media, but they are basically content. If you want to take this road far, you must have the ability to continuously produce high-quality content, and this is fundamental.