Nowadays, the Internet is full of soft texts, and users are basically tired of soft texts.
But novels have become a new way to get traffic. Why?
It is easier for the platform to accept the novel by implanting advertisements, and the story and stickiness of the novel itself also make users accept your values in a subtle way.
Today, when traffic is precious, some people write soft articles into novels. A baby mother wrote a novel, recruited more than 100 WeChat business agents in half a year, and earned more than 100 million.
Speaking of the mode of making money, low-level projects, intermediate services and training, and advanced investment promotion and capital operation. In the online earning circle, some people don't know much about technology, and they will package projects, smash advertisements, attract investment and recruit agents in the circle. You can make a lot of money every time you run a business.
Some people say that he adds tens of thousands of fans a day, but it is actually misunderstood. Friends are not fans. Fans are friends who recognize your values and may be transformed.
Today we will talk about how to write a soft article into a novel.
0 1
Know your product well enough.
If you are a tea maker, you should know how to distinguish the quality of tea, how to preserve tea, how to make good taste, what kind of tea is suitable for use, what kind of tea is suitable for drinking in what weather, what kind of tea is suitable for young people and what kind of tea is suitable for old people. I know everything from growing tea, picking, frying, processing and making.
In this way, it is easy for you to present the selling points of tea, the benefits of finding your agent and so on in the novel.
To write an excellent soft article, you need to know your audience as well as your products, and what kind of people are interested in and need your products. Next, you need to find out where your advertisement appears in order to avoid offending people and embed it perfectly.
Just like the current TV series, an advertisement for a product appeared at the right time, which made the advertisement come alive. This practice is to influence users in a subtle way. Users unconsciously read advertisements, and businesses unconsciously made money.
02
Don't show your cards at the beginning.
Many micro-businesses do this. When promoting in forums and post bars, just don't copy and paste articles with high views on some websites. As a result, nothing happened for a few days, because this is an insincere article. Why do people have to watch it here?
Therefore, when writing a soft article, you can create a few original words at the beginning, insert some brand words in the article appropriately, and create suspense at the same time, which will arouse readers' psychosexuality and make them have the desire to read. Finally, we can hit it head-on.
03
There are twists and turns in the story.
What do you mean? Take the recent hit TV series Hunting Field as an example. At first, when we saw Qiudong Zheng giving a speech in the factory, we intuitively thought that he was a successful man. It turned out that he was a poor third-rate speaker.
I met my ex-girlfriend Roy, and she ended up with my brother. When Roy was ready to break up with Immunity, Immunity was terminally ill and could not be said.
The two of them were together when they were waiting for immunity and ready to leave. Heaven/God knows ..
In short, to create doubts, the story will be tortuous, and the hero and heroine just can't get together easily, or write something unexpected is happening.
You think they will do it, you expect them to do it, but the screenwriter won't let you succeed.
A story is bound to have laughter, tears and pain points, bearing the joys and sorrows of the soul.
04
Writing must have its own style.
There are no two identical leaves in the world, just like there is only one unique you.
Many times, turn on the music and you will know which singer's song it is, because every famous singer has his own unique style.
Just like homework, don't always imitate others, you are you, and you have your own unique expression. Similarly, of course, it is more difficult to stand out!
05
mass run
Many just can't write, or he just wants to write. So what should we do?
I can't make fine products, but I can still win by quantity. This era is the best and the worst, and the network technology is really too powerful.
You can load good story articles on major media platforms, find some materials with strong story and novelty, and conduct pseudo original through pseudo original system. Then, embed our advertising keywords in the website.
Of course, the effect of this is not as good as the original, but what about writing a few short stories a day?
06
How to promote
If you want to have a good promotion effect, you must know where users gather. What group are they? For example, if your users are students, then you should know something about students' parties. According to your user base, you can make appropriate adjustments.
The main channels are Baidu Post Bar, QQ Interest Tribe, QQ, WeChat official account, headline number, Baijia number, Penguin number and so on. There are also major novel platforms. I won't say much about the platform. When you run your own business, look at which platforms are doing well and focus on which platform. I suggest focusing on one platform and laying out multiple platforms.
The most important thing is that you should guide them to add your WeChat, and then do a good job of conversion. Why did they add you?
Emotionally, your story touched him.
Want to make money, envy your life, yearn for success and recognize your value.
You have the computer knowledge, experience, software and other small gifts he wants.
Others, because of se, want to hook up with you.
07
Product packaging
Do you know why so many WeChat merchants sell tea, red wine, white wine, cosmetics, underwear, health products, shampoo and laundry tablets? Because of these things, the price is opaque and the profit is high.
Many people just buy goods in Alibaba, go directly to the OEM, use the celebrity effect to publicize and earn money by recruiting agents.
Some also find some tall companies to promote new technologies and new concepts, with overseas backgrounds, their own processing plants and their own patents.
Most people know that WeChat business makes money by recruiting agents. Layer by layer, layer by layer, hehe, like what?
In view of the rampant counterfeit goods, I suggest you find real high-quality goods, so as to get a virtuous circle. receive
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