Doing is also a depressing and impatient thing, especially when you want to optimize many pages, that kind of mood is even more … ..
However, I was depressed immediately. But the optimization work and the optimization of each page are sloppy, which is directly related to search references.
Whether the ranking of engines is satisfactory or not, therefore, perseverance and endurance are needed before starting this work.
Website optimization, also called optimization on the page, is the reason to improve the decoration of the page.
Elements, such as title, description, title text, etc. The aim is to let search engines catch websites as quickly as possible when they visit them.
The key point of staying on the web page is to completely take away the information published on the web page. These improvements are all around the use of keywords.
In progress. Next, I will start from
Introduce the name, title (mainly keywords), description and personal experience of the webpage.
1 Naming of Web pages
For example, for a website that sells hosts,
You can appropriately name the page as.
Hosing.html, low-pice-hosting.html and so on. Instead of just naming it123.html.
Wait, among them, low-pice is all.
The words used to modify hoting constitute keywords, and naming a web page with keywords can contain it.
The website that sells the host told the search engine and also told the visitors.
Note: When naming with keywords, use "-"instead of underscore "_" to connect keywords, such as low-pice-hosting.html.
Not low, hosting.html.
2-page title (important)
Page title is the most important factor in single page optimization of search engines.
The title of the page is as follows:
The title above is the title of the web page.
The correspond html code is
Why is the title tag important?
Please look at the search results of the search engine.
Another important skill in the topic is the keyword problem.
1
The most important keyword comes first, and the second keyword comes second. Do not use more than four keys at most. For example, the picture above.
The title length should be concise, and the English label should be controlled at 40-60.
In a letter, Chinese can be appropriate.
Within 25 words, search engines don't look at titles beyond a certain limit.
The title should be attractive. What kind of title should be attractive?
Examples are as follows
So-and-so training institution or so-and-so strongest training institution is better? Typical title party
3 Other tags related to web pages
The description label of the webpage is as follows:
& ltMETA NAME = " author " CONTENT = " " & gt; Author label
& ltMETA NAME= "Copyright"
CONTENT = ""> Copyright label
& ltMETA NAME = " keywords " CONTENT = " " & gt; Keyword tag
& lt meta-universe
NAME = " description " CONTENT = " " & gt; Web page description tag
& ltMETA NAME="page-topic "
CONTENT = ""& gtWeb theme tag
& ltMETA NAME = " audience " CONTENT = " " & gt; Network audience label
& ltMETA NAME = " robots " CONTENT = " " & gt; Probe file label
1 What we need to optimize is the code tag and keyword tag of "webpage description".
The content in the description should be as short as possible, because this label can accommodate articles up to 250 letters long.
So when writing, you can use decorative words more freely. Of course, the most important thing to emphasize first is this summary.
Use the most important keywords, but avoid excessive repetition.
Keyword tags that used to be very important in web pages are now abandoned by search engines, that's all.
keyword
Tags, that is, keyword tags, are so easily abused that it is obviously not about an insider.
Rong's web page has also been listed by the webmaster, so the search engine no longer observes this label at present.
If you introduce some unnecessary words for ranking, it will be considered as fraud by search engines, so be correct.
Be sure to use keyword tags. It is necessary to add the correct label. If you add this tag, it will not damage the comprehensive performance of the web page.
But if it is not used well, it will not only be bad for the web page, but also be suspected of fraud.
There is also the problem of image labels. I talked to people from Baidu (mainly the commercial search department). The technology of mirror image and flash is not mature, and it is mainly identified by alt tag.
take for example
Initially:
& ltimg src = " seo.gif " & gt
After improvement:
& ltimg src="seo.gif "
Alt = "SEO optimization trend chart ">
4 there is also
& lth 1 & gt; Represents the most important,
Generally speaking,
The title of the section, because the search engine needs to understand what it is written in a pile of words, so it also follows people.
Reading habits, first look for the title of the article, however, unlike people who can quickly determine what the title is, search engines are
"Blind", so, use
Four personal experiences
If you are not clear about the knowledge about Html, you can
Talk about the understanding of online earning.
Aside from technology, the background of the whole SEO industry is the first person at present.
Xxx but his training fee is too expensive; However, I am more optimistic about it for a long time. The main reason is that the purpose of learning technology is not to make money. For a long time, SEO is mainly combined with e-commerce and marketing. Traditional traffic is king, which requires high cost. For beginners, doing e-commerce through SEO is the fastest way to make money online. Ma Yun and Li Yanhong both said that "if you don't do e-commerce now, there will be no business in the future", which is an inevitable trend in the future.