Yang Yang, founder and CEO of Elephant Flying Sheep, said during the discussion in the securities parallel forum that refined data management will bring more industry opportunities.
Pictured: Yang Yang, founder and CEO of Elephant Flying Sheep.
Yang Yang said, first of all, data is the basis of artificial intelligence and intelligent investment. DP (data collection) and DA (data analysis) are particularly important. SaaS products of elephant financial management (elephant Yun Guan+elephant wealth) are all tools serving DP and DA. Elephant Yun Guan can see coarse-grained customer portraits such as customer status and consumption power index around this area; Elephant wealth, intelligent financial office, etc. Through the contact between the account manager and the customer, the granularity can be refined step by step, so as to achieve the effect of refining, acquiring customers and transforming customer portraits.
Second, the "people's goods yard" of the new finance is different from the new retail. In recent years, elephants have served many state-owned banks, head joint-stock banks and other financial institutions. The goods of financial institutions are standardized products, such as funds, wealth management, credit cards and other products. But "man" and "field" are different. Elephant Yun Guan is to help financial institutions find matching areas and high-spending people; The word "field", such as smart financial office or online financial cloud platform, can provide different scenarios of services for different customer groups, combining online and offline.
Yang Yang also stressed that behind the data is actually people's services, and what customers need is financial consulting services, not just the blunt sales of the same financial products. Provide customers with the most suitable financial consulting solutions, and naturally configure corresponding financial products according to customer needs, apply big data systems in a professional and compliant manner, and enrich AI and intelligent investment capabilities.
Regarding KYC and KYP, "Let's talk about KYC first, because it is available in financial institutions. Elephant's ability is mainly to provide externally compliant data set image label data, find similarities with financial institutions through federal learning, and help them better acquire customers. " Yang Yang later said.
"Secondly, as far as KYP is concerned, Elephant still focuses on wealth management consulting solutions. He hopes that data-driven wealth management will label customers' wealth management needs, provide long-term services, such as steady and radical, and then match the corresponding peripheral rights and financial products. We can do it, so what we are doing now is probably these two. "
Finally, Yang Yang said, firstly, high-end wealth management, including customer base, will continue to grow in the future. Second, young customers and long-tail customers will also advance by leaps and bounds with the development of time. They are very optimistic about the financial planning and habitual trends of young customers. Wealth management not only serves the rich, but also serves the public.